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Reverse Psychology Marketing - The Death of Traditional Marketing and the Rise of the New "Pull" Game (Paperback, 1st ed. 2007) Loot Price: R1,079
Discovery Miles 10 790
Repayment Terms: R101 pm x 12*
Reverse Psychology Marketing - The Death of Traditional Marketing and the Rise of the New "Pull" Game (Paperback, 1st ed....

Reverse Psychology Marketing - The Death of Traditional Marketing and the Rise of the New "Pull" Game (Paperback, 1st ed. 2007)

I. Sinha, T. Foscht

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Loot Price R1,079 Discovery Miles 10 790 | Repayment Terms: R101 pm x 12*

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Supplementing ideas and insights with numerous engaging and topical anecdotes, this book explores the radical and distinctive concept and approach of Reverse Psychology Marketing. It will show you how to understand and connect with current changes and evolving trends occurring in the field of marketing.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: November 2006
First published: 2007
Authors: I. Sinha • T. Foscht
Dimensions: 216 x 140mm (L x W)
Format: Paperback
Pages: 198
Edition: 1st ed. 2007
ISBN-13: 978-1-349-35354-5
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 1-349-35354-X
Barcode: 9781349353545

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