Festival and Events Management - An International Arts and Culture Perspective (Paperback)

Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.

General

Imprint:	Butterworth-Heinemann
Country of origin:	United Kingdom
Release date:	October 2003
First published:	2003
Editors:	Ian Yeoman • Martin Robertson • Jane Ali-Knight • Siobhan Drummond • Una McMahon- Beattie
Dimensions:	234 x 156 x 23mm (L x W x T)
Format:	Paperback
Pages:	440
ISBN-13:	978-0-7506-5872-0
Categories:	Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
LSN:	0-7506-5872-X
Barcode:	9780750658720

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!