Books > Business & Economics > Business & management > E-commerce
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The International Handbook of Electronic Commerce (Hardcover)
Loot Price: R3,613
Discovery Miles 36 130
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The International Handbook of Electronic Commerce (Hardcover)
Expected to ship within 12 - 17 working days
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"The International Handbook of Electronic Commerce" covers that hot
topic - e-commerce! It is designed to assist managers in
implementing electronic commerce in their organizations, improving
its efficiency and viability, and safeguarding and maintaining
e-commerce systems. The book is designed as a practical "how to"
guide, offering extensive examples to illustrate practical
applications. The tools and techniques in this handbook can be
adapted outright or modified to suit individual needs. Checklists,
email and website addresses, exhibits, illustrations, and
step-by-step instructions enhance the handbook's practical use.
Among the topics discussed are: what electronic commerce is all
about; the Internet and access provider industry; Intranets and
Extranets; marketing and advertising; electronic data interchange;
electronic banking and payment systems; network security; legal,
taxation, and accounting issues of e-commerce.
The combination of growth in the commercial utilization of the
Internet, the rapid changes in technology, and the complexity of
management have expanded the scope of duties of business managers.
To remain competitive, businesses and their managers must maintain
a presence on the Internet. "The International Handbook of
Electronic Commerce" provides readers with a compendium of the
latest in current technologies and applications.
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