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Service Science in China (Paperback, 2013 ed.)
Loot Price: R5,554
Discovery Miles 55 540
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Service Science in China (Paperback, 2013 ed.)
Expected to ship within 10 - 15 working days
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A service economy era is coming! As the basic discipline of service
dominant era, service science mainly studies common rules of
service activities, aiming to provide theoretical bases for
creating service value in the new era. The book, which integrates
knowledge of service management, operational management, logistics
and supply chain management, constructs a research system for this
emerging discipline. Service science research system constitutes
service philosophy, resource allocation, operational management and
service technology. Many cases about China's service enterprises
are incorporated in the book, in the hope of providing readers an
insight into not only service science but also the development of
China's service economy.
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