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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
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Co-creating Videogames (Hardcover, New)
Loot Price: R1,482
Discovery Miles 14 820
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Co-creating Videogames (Hardcover, New)
Supplier out of stock. If you add this item to your wish list we will let you know when it becomes available.
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Co-creativity has become a significant cultural and economic
phenomenon. Media consumers have become media producers. This book
offers a rich description and analysis of the emerging
participatory, co-creative relationships within the videogames
industry. Banks discusses the challenges of incorporating these
co-creative relationships into the development process. Drawing on
a decade of research within the industry, the book gives us
valuable insight into the continually changing and growing world of
video games.
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