* Provides a one-stop text on the theoretical underpinning, and
application of, key sociological, psychological, philosophical and
behavioural economic disciplines to the study of human, in
particular consumer, behaviour. * The theories described in the
book are universal, straddling cultures and countries and making
the book truly international. * Written by a leading practitioner
in the field, with decades of practical experience.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
