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Applying Communication Theory for Professional Life - A Practical Introduction (Paperback, 5th Revised edition)
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Applying Communication Theory for Professional Life - A Practical Introduction (Paperback, 5th Revised edition)
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Now in its fifth edition, Applying Communication Theory for
Professional Life is the first communication theory textbook to
provide practical material for career-oriented students. Featuring
new case studies, updated examples, and the latest research,
authors Marianne Dainton and Elaine D. Zelley introduce
communication theory in a way that helps students understand its
importance to careers in communication and business. Real-world
case studies within each chapters are designed for in-class use to
illustrate the application of theory in a variety of professional
settings. The Fifth edition features eight new theories, a new
chapter on theories of strategic communication, and expanded
discussions of mediated communication theories.
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