The Retail Sales Bible - The Great Book of G.R.E.A.T. Selling (Paperback)

Rick Segel and Matthew Hudson, PhD have simplified the retail selling process into a user-friendly book filled with concepts that are memorable, easy to master, easy to use and will become a part of the salesperson's persona almost immediately. In this book you will learn The G.R.E.A.T. Selling System, which is an acronym for the 5 stages of selling Greeting, Researching, Experimenting, Add-ons and Tethering a customer to the store Ways to increase every sales associate's ATS, Average Transaction Size Ways to increase every sales associate's UTS, Units Per Transaction The greatest opening line ever written with proven results The four words that increase a retailer's sales by 4 to 7 percent almost immediately The five most powerful words that will engage the customer in conversation, learn the customer's true wants and needs and can establish trust instantly

General

Imprint:	Specific House
Country of origin:	United States
Release date:	May 2011
First published:	May 2011
Authors:	Matthew Hudson • Rick Segel
Dimensions:	198 x 129 x 10mm (L x W x T)
Format:	Paperback - Trade
Pages:	186
ISBN-13:	978-1-934683-04-0
Categories:	Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	1-934683-04-3
Barcode:	9781934683040

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