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Books > Business & Economics > Business & management > Ownership & organization of enterprises
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The Economics of E-Commerce (Hardcover)
Loot Price: R9,779
Discovery Miles 97 790
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The Economics of E-Commerce (Hardcover)
Series: The International Library of Critical Writings in Economics series
Expected to ship within 12 - 17 working days
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This research review, written by two pioneers of e-commerce,
discusses thirty of the most important papers written in the fields
of economics, marketing and strategy. Topics covered include
evaluation of the benefit to consumers of competition and product
variety online, examination of auctions and reputational feedback
mechanisms designed to mitigate informational asymmetries in online
markets, and the debate on digital property rights including
privacy, piracy and the open source movement. The review provides a
thoughtful and accessible consideration of the subject of
e-commerce, invaluable to scholars and practitioners alike.
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