Fundraising Is helps fundraisers build a sustainable plan for their
individual and their organization's success. Fundraising is a
profession. In any profession there is a need for training and
development along with exceptional communication skills and
strategy. Fundraisers are often left to their own initiative to
learn about an organization and its mission and figure out how to
tell the story to supporters and raise significant amounts of
money. In contrast, the average sales organization invests nine
days of product information and training before they release their
team members to generate revenue. For those considering a
development position or already working in nonprofits, this book
can help you create a successful plan for fundraising to guide you
and help your charity. A plan focused on relationships and
storytelling more than galas and silent auctions. Whether new to
the profession or non-profit organization, Fundraising Is provides
insight that sets fundraisers up for success. From creating a plan
for the first three months at an organization, to prioritizing the
best way to apply their efforts, these tactics can be applied
whether working at a small local non-profit or the chapter of an
international charity.
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