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Sway - Unravelling Unconscious Bias (Paperback)
Loot Price: R296
Discovery Miles 2 960
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Sway - Unravelling Unconscious Bias (Paperback)
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Loot Price R296
Discovery Miles 2 960
Expected to ship within 12 - 17 working days
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'Passionate and urgent.' Guardian, Book of the Week 'A must-read
for all.' Stylist, best new books for 2020 'Cogently argued and
intensely persuasive. Groundbreaking Work.' Waterstones, best new
books of April 'Impressive and much-needed.' Financial Times, Best
Business Books April to June 'Admirably detailed.' Prospect
Magazine 'Practical, useful, readable and essential for the times
we are living in.' Nikesh Shukla 'An eye-opening book that I hope
will be widely read.' Angela Saini 'If you think you don't need to
read this book, you really need to read this book.' Jane Garvey 'An
eye-opening book looking at unconscious bias. Meticulously
researched and well written. It will make you think hard about the
judgements you make. An essential read for our times.' Kavita Puri,
BBC Journalist and author For the first time, behavioural and data
scientist, activist and writer Dr Pragya Agarwal unravels the way
our implicit or 'unintentional' biases affect the way we
communicate and perceive the world, how they affect our
decision-making, and how they reinforce and perpetuate systemic and
structural inequalities. Sway is a thoroughly researched and
comprehensive look at unconscious bias and how it impacts
day-to-day life, from job interviews to romantic relationships to
saving for retirement. It covers a huge number of sensitive topics
- sexism, racism, ageism, homophobia, colourism - with tact, and
combines statistics with stories to paint a fuller picture and
enhance understanding. Throughout, Pragya clearly delineates
theories with a solid grounding in science, answering questions
such as: do our roots for prejudice lie in our evolutionary past?
What happens in our brains when we are biased? How has bias
affected technology? If we don't know about it, are we really
responsible for it? At a time when partisan political ideologies
are taking centre stage, and we struggle to make sense of who we
are and who we want to be, it is crucial that we understand why we
act the way we do. This book will enables us to open our eyes to
our own biases in a scientific and non-judgmental way.
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