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Preisaktionen Bei Verkehrsdienstleistungen - Ein Beitrag Zum Behavioral Pricing (German, Paperback, 2008 ed.) Loot Price: R2,188
Discovery Miles 21 880
Repayment Terms: R205 pm x 12*
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Preisaktionen Bei Verkehrsdienstleistungen - Ein Beitrag Zum Behavioral Pricing (German, Paperback, 2008 ed.): Prof Dr Dr H C...

Preisaktionen Bei Verkehrsdienstleistungen - Ein Beitrag Zum Behavioral Pricing (German, Paperback, 2008 ed.)

Prof Dr Dr H C Mult Heribert Meffert; Benjamin Ballensiefen

Series: Unternehmensfuhrung Und Marketing, 49

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Loot Price R2,188 Discovery Miles 21 880 | Repayment Terms: R205 pm x 12*

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Benjamin Ballensiefen untersucht, ob und in welchem Masse Preisaktionen einen Beitrag zur Verbesserung der Preiswahrnehmung und -beurteilung leisten und somit zur Steigerung der Kundenloyalitat beitragen."

General

Imprint: Gabler Verlag
Country of origin: Germany
Series: Unternehmensfuhrung Und Marketing, 49
Release date: June 2008
First published: June 2008
Foreword by: Prof Dr Dr H C Mult Heribert Meffert
Authors: Benjamin Ballensiefen
Dimensions: 244 x 170 x 14mm (L x W x T)
Format: Paperback - Trade
Pages: 243
Edition: 2008 ed.
ISBN-13: 978-3-8349-0892-6
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-8349-0892-4
Barcode: 9783834908926

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