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Why You Eat What You Eat - The Science Behind Our Relationship with Food (Paperback)
Loot Price: R360
Discovery Miles 3 600
You Save: R67
(16%)
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Why You Eat What You Eat - The Science Behind Our Relationship with Food (Paperback)
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List price R427
Loot Price R360
Discovery Miles 3 600
You Save R67 (16%)
Expected to ship within 10 - 15 working days
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An exploration into the psychology of eating in today's
unprecedented first world pantry of abundance, access and excess,
Why You Eat What You Eat examines the sensory, psychological,
neuroscientific and physiological factors that influence our eating
habits. Rachel Herz uncovers the fascinating and surprising facts
that affect food consumption: bringing reusable bags to the
supermarket encourages us to buy more treats; our beliefs about
food affect the number of calories we burn; TV alters how much we
eat; and what we see and hear changes how food tastes. Herz reveals
useful techniques for managing cravings, such as resisting repeated
trips to the buffet table, and how aromas can be used to curb
overeating. Why You Eat What You Eat mixes the social with the
scientific to uncover how psychology, neurology and physiology
shape our relationship with food and how food alters the
relationships we have with ourselves and with one another.
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