Welcome to Loot.co.za!   Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing > Public relations

Buy Now

Exploring Public Relations (Paperback, 3rd edition) Price: R1,296
Discovery Miles 12 960
Repayment Terms: R121 pm x 12*
Add to cart
Exploring Public Relations (Paperback, 3rd edition): Ralph Tench, Liz Yeomans

Exploring Public Relations (Paperback, 3rd edition)

Ralph Tench, Liz Yeomans

 (sign in to rate)
Price R1,296
Sold by
Aristata Bookshop - Fulfilled by Loot
Discovery Miles 12 960 | Repayment Terms: R121 pm x 12*

Bookmark and Share

Expected to ship within 4 - 6 working days

Exploring Public Relations is the definitive academic text on Public Relations. Now in its third edition, the book is essential reading on courses in PR at undergraduate and postgraduate level. It continues to provide a critical analysis of the subject and a sophisticated blend of theory with real life, and includes many case studies, activity exercises, discussion questions and full colour photographs to illustrate the discussions in the text. There is new coverage of the impact of Web 2.0 technologies on PR as well as updated case studies and examples throughout the book to engage students of this exciting subject with the thought processes behind some of the latest PR stunts.

General

Imprint: Pearson Education Limited
Country of origin: United Kingdom
Release date: November 2013
First published: 2014
Authors: Ralph Tench • Liz Yeomans
Dimensions: 266 x 196 x 22mm (L x W x T)
Format: Paperback
Pages: 600
Edition: 3rd edition
ISBN-13: 978-0-273-75777-1
Categories: Books > Business & Economics > Business & management > Sales & marketing > Public relations
Promotions
LSN: 0-273-75777-6
Barcode: 9780273757771

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

Handbook Of Public Relations (Paperback, 12th Edition): Irma Meyer, Dalien Rene Benecke, Renitha Rampersad, Kate Skinner
Handbook Of Public Relations
Irma Meyer, Dalien Rene Benecke, … Paperback R592 Discovery Miles 5 920
Personal Selling (Paperback, 5th Edition): M C Cant, A Drotsky
Personal Selling
M C Cant, A Drotsky Paperback R421 Discovery Miles 4 210
Dynamics Of Public Relations And Journalism - A Practical Guide For Media Studies (Paperback, 5th Edition): Annette Clear,...
Dynamics Of Public Relations And…
Annette Clear, Maritha Pritchard, … Paperback R448 Discovery Miles 4 480
Public Relations - Theory And Practice (Paperback, 3rd Edition):
Public Relations - Theory And Practice
Paperback R356 Discovery Miles 3 560
Customer Services (Paperback, 3rd Edition): M C Cant
Customer Services
M C Cant Paperback R327 Discovery Miles 3 270
Outside-in Service Design - A Practical Guide (Paperback): Amir Azizpour
Outside-in Service Design - A Practical…
Amir Azizpour Paperback R909 Discovery Miles 9 090
Personal Branding For Entrepreneurs - Actions And Insights To Build Brand YOU, The Foundation Of Your Business (Paperback):...
Personal Branding For Entrepreneurs…
Donna Rachelson Paperback R170 R152 Discovery Miles 1 520
Public Relations (Hardcover): Edward L Bernays
Public Relations
Edward L Bernays Hardcover R766 R708 Discovery Miles 7 080
Trust Signals - Brand Building in a Post-Truth World (Hardcover): Scott Baradell
Trust Signals - Brand Building in a…
Scott Baradell Hardcover R657 R597 Discovery Miles 5 970
The Digital Pivot - Secrets of Online Marketing (Hardcover): Eric Schwartzman
The Digital Pivot - Secrets of Online…
Eric Schwartzman Hardcover R660 Discovery Miles 6 600
Public management in the information age (Book): F. Minnaar, K. Bekker
Public management in the information age
F. Minnaar, K. Bekker Book R704 Discovery Miles 7 040
Shutdown Slingshot - Eight Winning Mindsets Real Estate Agents Need to Double-Down Over the Next 100 Days (Hardcover): Glenn...
Shutdown Slingshot - Eight Winning…
Glenn McQueenie Hardcover R388 R362 Discovery Miles 3 620

See more
Books | DVD | Games | Music | Computers | Electronics | Fashion | Sport | Kitchen | Home | Pets | DIY | Toys | Baby | Health & Beauty | Stationery | Arts & Crafts
Need help?
My account
Services
Networking
Partners