Books > Business & Economics > Business & management > Sales & marketing > Public relations
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PR Therapy: Ignite Your Passion for Promoting Your Products, Services and Even Yourself! (Paperback)
Loot Price: R424
Discovery Miles 4 240
You Save: R67
(14%)
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PR Therapy: Ignite Your Passion for Promoting Your Products, Services and Even Yourself! (Paperback)
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List price R491
Loot Price R424
Discovery Miles 4 240
You Save R67 (14%)
Expected to ship within 12 - 17 working days
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Overflowing with field-tested entrepreneurial know-how, this
informative guide decodes the intimidating world of promotion while
addressing the questions that most often paralyze those new to
publicity--"What if I am too late? What if no one likes my product?
How can I start networking? Can I get by on a shoestring budget?
"With an eye to identifying the internal conflicts and emotional
roadblocks that keep success at bay, this insightful handbook
explores the importance of harnessing personal energy before,
during, and after embarking on a promotional journey. From
identifying market segments and picking the right promotional
strategies to booking live events and designing branded
communication tools, this fresh look at public relations offers a
variety of easily customizable promotional strategies for any type
of organization.
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