|
Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
|
Buy Now
Communication in Responsible Business (Paperback)
Loot Price: R497
Discovery Miles 4 970
You Save: R40
(7%)
|
|
|
Communication in Responsible Business (Paperback)
 (sign in to rate)
List price R537
Loot Price R497
Discovery Miles 4 970
You Save R40 (7%)
Expected to ship within 10 - 15 working days
|
Stakeholders today want to know about your company's social and
environmental performance. Effectively communicating these topics
has become critical to economic success. This book offers an
extensive toolbox of the most effective instruments that can help
you, and each chapter provides specific examples of how to
communicate social and cause-related marketing, sustainability
reporting, issues and crisis communication, vision, mission
statements and codes, and web-based stakeholder communication. You
will find hands-on concepts and actual illustrations. Chapter cases
provide rich practical coverage and translate concepts into
solutions for day-to-day business realities.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
