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Das Modell der personenbezogenen Kommunikation und Rezeption - Beeinflussung durch Stars, Prominente, Helden und andere Deutungsmuster (German, Paperback, 1. Aufl. 2018) Loot Price: R1,678
Discovery Miles 16 780
Repayment Terms: R157 pm x 12*
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Das Modell der personenbezogenen Kommunikation und Rezeption - Beeinflussung durch Stars, Prominente, Helden und andere...

Das Modell der personenbezogenen Kommunikation und Rezeption - Beeinflussung durch Stars, Prominente, Helden und andere Deutungsmuster (German, Paperback, 1. Aufl. 2018)

Thomas Koenecke

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Loot Price R1,678 Discovery Miles 16 780 | Repayment Terms: R157 pm x 12*

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In dieser interdisziplinar angelegten Studie wird das Modell der personenbezogenen Kommunikation und Rezeption vorgestellt. Es zeigt, dass die betrachteten sozialen Konstrukte wie z. B. Prominente, Stars und (Sport-)Helden nicht nur in Bezug auf kleinere Gemeinschaften, sondern auch international und interkulturell kompatible Bedeutungsuberschneidungen teilen und - kulturspezifisch und kulturubergreifend - zentrale Funktionen fur das Zusammenleben und gerade auch die personenbezogene Kommunikation erfullen. Vor dem Hintergrund dieser Erkenntnis wird am Ende des vielschichtigen Forschungsprozesses eine Auswahl von weiterfuhrenden wissenschaftlichen und praktischen Einsatzmoeglichkeiten und Anknupfungspunkten fur die Ergebnisse und UEberlegungen dieser Arbeit aufgezeigt.

General

Imprint: Springer Gabler
Country of origin: Germany
Release date: August 2017
First published: 2018
Authors: Thomas Koenecke
Dimensions: 210 x 148 x 21mm (L x W x T)
Format: Paperback
Pages: 376
Edition: 1. Aufl. 2018
ISBN-13: 978-3-658-19193-1
Languages: German
Categories: Books > Reference & Interdisciplinary > Communication studies > General
Books > Sport & Leisure > Sports & outdoor recreation > General
Books > Social sciences > Sociology, social studies > Social institutions > Leisure
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 3-658-19193-7
Barcode: 9783658191931

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