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Books > Business & Economics > Business & management > Business strategy

Creating Social Value - A Guide for Leaders and Change Makers (Hardcover): Cheryl Kiser, Deborah Leipziger, J. Janelle Shubert Creating Social Value - A Guide for Leaders and Change Makers (Hardcover)
Cheryl Kiser, Deborah Leipziger, J. Janelle Shubert
R3,243 Discovery Miles 32 430 Ships in 10 - 15 working days

There is a new business landscape, where companies are increasingly being judged on their ability to generate _social value_. But there is no off-the-shelf solution for the leaders and change makers in this new domain. Creating social value is a journey, and each company must chart its own path through uncertain and complex terrain. We invite you to discover how the entrepreneurial leaders profiled in this book have become trailblazers, using strategy and innovation to generate profits and social value simultaneously.Creating Social Value provides insights into the motivations and preoccupations of groundbreaking entrepreneurial leaders as they look to activate change not just within their companies, but also in their sectors, value chains and even through co-creating partnerships with their competitors. Such change requires fundamentally new styles of leadership and business design where companies seek to be generative rather than extractive.This book also bears witness to the emergence of new language to describe these innovative concepts. Working with and sharing ideas with social entrepreneurs and entrepreneurs inside, the authors became aware of the building blocks of a new lexicon with the power to inspire and positively influence the culture of an organization. Many of the leaders included in this book have driven change by harnessing the power of language to reroute their company's direction.For example, The Campbell Soup Company has created _destination goals_ to describe the long-term vision of the company to nourish its customers, employees and neighbours. Roshan has worked on _nation building_, creating physical infrastructure in Afghanistan, a country decimated by war. UPS has worked to understand its impact on the planet, building a _materiality matrix_ of the issues that matter to its stakeholders, while working to create a culture that fosters social innovation and seeks to understand _constructive dissatisfaction_. Ford is redefining its mission, imagining a different future in which it provides _mobility solutions_, rather than only manufacturing cars. Ford is working with Toyota to co-create technologies to combat climate change.This book sets out a manifesto for Social Value Creation, which is defined as a strategy that combines a unique set of corporate assets (including innovation capacities, marketing skills, managerial acumen, employee engagement, scale) in collaboration with the assets of other sectors and firms to co-create breakthrough solutions to complex economic, social and environmental issues that impact the sustainability of both business and society. Social innovation differs from corporate responsibility in two significant ways: it is strategic and it leverages a wide range of corporate assets and core competencies.Creating Social Value has been designed as a manual for change. It will be essential reading for business students, entrepreneurs and all of those wishing to effect positive, generative change in larger organizations.

Empowered by Data - How to Build Inspired Analytics Communities (Paperback): Eva Murray Empowered by Data - How to Build Inspired Analytics Communities (Paperback)
Eva Murray
R620 Discovery Miles 6 200 Ships in 10 - 15 working days

Learn to build an analytics community in your organization from scratch How to Build a Data Community shows readers how to create analytics and data communities within their organizations. Celebrated author Eva Murray relies on intuitive and practical advice structured as step-by-step guidance to demonstrate the creation of new data communities. How to Build a Data Community uses concrete insights gleaned from real-world case studies to describe, in full detail, all the critical components of a data community. Readers will discover: What analytics communities are and what they look like Why data-driven organizations need analytics communities How selected businesses and nonprofits have applied these concepts successfully and what their journey to a data-driven culture looked like. How they can establish their own communities and what they can do to ensure their community grows and flourishes Perfect for analytics professionals who are responsible for making policy-level decisions about data in their firms, the book is also a must-have for data practitioners and consultants who wish to make positive changes in the organizations with which they work.

Experiences of Emerging Economy Firms (Hardcover): Marin Marinov Experiences of Emerging Economy Firms (Hardcover)
Marin Marinov
R3,299 Discovery Miles 32 990 Ships in 10 - 15 working days

Experiences of Emerging Economy Firms investigates the different elements of the experiences of emerging economy firms and sheds essential light on a large variety of aspects associated with their functioning in both home and host contexts.

Managing Organizational Culture for Effective Internal Control - From Practice to Theory (Hardcover, 2009): Jan A. Pfister Managing Organizational Culture for Effective Internal Control - From Practice to Theory (Hardcover, 2009)
Jan A. Pfister
R4,033 Discovery Miles 40 330 Ships in 18 - 22 working days

In times of economic and financial crises, the content of this book rings true. Drawing from interviews with executives, senior managers and/or auditors from renowned companies (eBay, Google, Hewlett Packard, Intel, Levi Strauss & Co., Microsoft, Novartis and many others) and theory from fields of sociology and social psychology, this research study provides an understanding of how "tone at the top" imprints on an organization and why that imprint works. More specifically, it discusses how managers' principles and practices can actively shape an open-minded culture that enhances effective internal control.

Strategic Business Transformation - The 7 Deadly Sins to Overcome (Hardcover, New): M. Nair Strategic Business Transformation - The 7 Deadly Sins to Overcome (Hardcover, New)
M. Nair
R1,091 R920 Discovery Miles 9 200 Save R171 (16%) Ships in 18 - 22 working days

Strategic Business Transformation The seven deadly sins to overcome

What can Gandhi, Mother Teresa and Nelson Mandela teach us about running businesses that face transformation in their markets. This book courageously offers that businesses that transform markets or respond to transformation know that they must transform themselves before they transform others. Great companies find a cause greater than themselves, organizes this cause into executable momentum and conquers the imagination of the market.

Transforming your business requires a recipe powered by a cause not missions. Read and see how and why.

Venturing into the Bioeconomy - Professions, innovation, identity (Hardcover, New): A Styhre, Mats Sundgren Venturing into the Bioeconomy - Professions, innovation, identity (Hardcover, New)
A Styhre, Mats Sundgren
R1,418 Discovery Miles 14 180 Ships in 18 - 22 working days

"This book reports empirical material from three case studies in the pharmaceutical industry, the biotechnology industry and the domain of academic research. New technoscientific frameworks that have not yet translated into new therapies, in the future, may play a more central role in the late-modern society"--

Business Web Strategy - Design, Alignment, and Application (Hardcover): Latif Al-Hakim, Massimo Memmola Business Web Strategy - Design, Alignment, and Application (Hardcover)
Latif Al-Hakim, Massimo Memmola
R4,964 Discovery Miles 49 640 Ships in 18 - 22 working days

In the contemporary dialogue surrounding business Web strategy, two salient concerns indicating trouble in virtual space are emerging: (1) that the Internet may create additional managerial problems, and (2) that it may not actually be a solution for corporate problems. Empirical studies point to a lack of sound managerial Web strategy as well as a mismatch between a firm's Web strategy and its business strategy. Business Web Strategy: Design, Alignment, and Application addresses the gap in business Web strategy through a collection of concentrated managerial issues. Gathering the latest theoretical frameworks, case studies, and authoritative research, this in-depth collection will be a powerful tool for managers, consultants, and trainers in their efforts to maximize the power of the Web to support business strategy, and a rich reference for academics, researchers and students in the field of Web strategy.

Scaling Social Impact - New Thinking (Hardcover): P Bloom, E. Skloot Scaling Social Impact - New Thinking (Hardcover)
P Bloom, E. Skloot
R1,416 Discovery Miles 14 160 Ships in 18 - 22 working days

Many social entrepreneurs struggle to take successful, innovative programs that address social problems a local or limited basis and scale them up to expand their impact in a more widespread, deeper, and efficient way. The editors address this issue with a comprehensive collection of original papers written by leading scholars that offers the latest thinking about how to scale social impact successfully.

Engaging Virtual Meetings - Openers, Games, and Activities for Communication, Morale, and Trust (Paperback): John Chen Engaging Virtual Meetings - Openers, Games, and Activities for Communication, Morale, and Trust (Paperback)
John Chen
R588 Discovery Miles 5 880 Ships in 10 - 15 working days

Build a cohesive and high-performing virtual team with this fantastic resource full of actionable advice and practical tips Engaging Virtual Meetings: Openers, Games, and Activities for Communication, Morale, and Trust offers concrete strategies and practical tips for bringing teams together across the digital divide. While many struggle to build teams in a virtual environment, accomplished author John Chen has found ways to create team cohesion, promote engagement, and increase virtual participation. In Engaging Virtual Meetings, he shares these methods with you, and also: Describes virtual tools for promoting effective teamwork, like the Participant Map Teaches you to optimize your teleconference setup for ideal audio and video Illustrates ways to apply these methods in any virtual environment, including Zoom, Microsoft Teams, and more Explores how to debrief your participants to improve your methods over time Perfect for anyone working in or with the increasingly prevalent virtual environment, Engaging Virtual Meetings is a great addition to the bookshelves of anyone interested in how to create and build engagement in team settings of all kinds.

The Dynamic American Firm (Hardcover, 1996 ed.): Kenneth Chilton, Murray L. Weidenbaum, Robert Batterson The Dynamic American Firm (Hardcover, 1996 ed.)
Kenneth Chilton, Murray L. Weidenbaum, Robert Batterson
R2,790 Discovery Miles 27 900 Ships in 18 - 22 working days

Business is becoming more global, more competitive, and more knowledge-intensive. Consequently, business executives are being required to reexamine and redefine fundamental relationships - both intra- and inter-company. The Dynamic American Firm explores the pivotal factors motivating the organizational changes that are sweeping American business, with a particular emphasis on the global marketplace. It provides a critical analysis of the forces that are shaping strategies and structures of American business, emphasizing that the process of adaption is more important than particular strategies and structures that develop along the way. The authors begin by illustrating the external factors that shape the development of the firm, including a combination of technological advances and increasingly global markets, and proceed to discuss corporate efforts to adapt to this external environment by means of changing relationships with other firms. They pay particular attention to the alliances that help American firms establish a presence in overseas markets, including the roles of mergers, acquisitions, strategic alliances, and joint ventures. The book concludes with a discussion of the internal changes taking place in American firms, including shifts in organizational strategy and structure, the elimination of middle management, and the development of work teams.

Operational Research for Emergency Planning in Healthcare: Volume 2 (Hardcover, 1st ed. 2016): Navonil Mustafee Operational Research for Emergency Planning in Healthcare: Volume 2 (Hardcover, 1st ed. 2016)
Navonil Mustafee
R3,385 Discovery Miles 33 850 Ships in 10 - 15 working days

This book presents a selection of studies that have applied Operational Research methods to improve emergency planning in healthcare, to include both A&E and public health emergencies like epidemic and natural disasters. The studies have delved into qualitative Operational Research like Problem Structuring, Critical Systems Thinking, Soft Systems Methodology, and Qualitative System Dynamics, and also quantitative techniques such as Monte Carlo Simulation, Discrete-event Simulation, and System Dynamics. These techniques have been applied for review and assessment of emergency services, for policy formulation and for facilitating broader public engagement in emergency preparedness and response. Furthermore, this book presents rigorous reviews on the applications of Operational Research in the wider healthcare context. This volume focuses mainly on emergency planning at the strategic level, whereas volume 1 focuses on planning at the operational level. The OR Essentials series presents a unique cross-section of high quality research work fundamental to understanding contemporary issues and research across a range of Operational Research (OR) topics. It brings together some of the best research papers from the highly respected journals of the Operational Research Society, also published by Palgrave Macmillan.

21st Century Foundation and Principles for Socioeconomic Development and Social Entrepreneurship (Hardcover): Acsw Facm Richard... 21st Century Foundation and Principles for Socioeconomic Development and Social Entrepreneurship (Hardcover)
Acsw Facm Richard Corker-Caulker
R578 Discovery Miles 5 780 Ships in 10 - 15 working days

As the United Nation adopted Entrepreneurship for development on December 8, 2012, Churches and states around the world cannot seem to agree how to get involved in socioeconomic development and entrepreneurship, a subject certainly bears examination.Using a qualitative approach, religious scholar, psychologist and researcher, Dr. Richard Corker-Caulker outlines the theories that have justified various social programs. He analyzes, interprets, and explains how church and state have responded to socioeconomic problems of the course of history citing concrete examples. The role of religious, political, business, educational and family institutions in economic development and entrepreneurship is examined including how religious and political institutions can develop education, constitutions, laws, program and services around human needs link to human development and prosperity for all. As you read, you'll discover- the relationship between the divine and humanity, and how this affects socioeconomic development;- why a relationship with God is important for communities;- ways to increase the chances of individual socioeconomic development;- strategies to promote social entrepreneurship in developing nations.- how to develop needs assessment- how to identify natural resources and social problems for socioeconomic development and entrepreneurship - potential for creating and starting your own job and - how personal belief can limit or increase socioeconomic development and entrepreneurship prospectIt is possible for everyone to become financially independent while adhering to biblical and spiritual principles. The solution to human problems lies in cooperation with a higher power and a willingness to use biblical principles alongside new ideas and theories to become agents of change.With this book, you'll examine the human crisis from the context of Adam and Eve, who triggered a transgenerational problem that requires more complex responses from the church. Improve your understanding of the divine, and take an important step to improving conditions for yourself and others with Twenty-First Century Foundation and Principles for Socioeconomic Development and Social Entrepreneurship. This book recommended for every family and institutions.

Legal, Regulatory and Policy Changes That Affect Entrepreneurial Midsize Firms (Hardcover): Gary D. Libecap Legal, Regulatory and Policy Changes That Affect Entrepreneurial Midsize Firms (Hardcover)
Gary D. Libecap
R3,706 Discovery Miles 37 060 Ships in 10 - 15 working days

This is the tenth volume in a series of studies on entrepreneurship, innovation and economic growth. The work looks at legal, regulatory and policy changes that affect entrepreneurial midsize firms.

Strategic Risk - A State-Defined Approach (Hardcover, 1996 ed.): James M. Collins, Timothy W. Ruefli Strategic Risk - A State-Defined Approach (Hardcover, 1996 ed.)
James M. Collins, Timothy W. Ruefli
R4,136 Discovery Miles 41 360 Ships in 18 - 22 working days

Strategic Risk examines a fundamental issue in the field of strategic management and organizations: how to study changes in the competitive outcomes of firms. Collins and Ruefli develop the concept of ordinal risk and extend this concept and its associated measures to the more general framework of state-defined systems. The book makes the state-defined risk methodology more accessible to strategic management researchers, and to social scientists in general. The need for quantitative frameworks with which to analyze the dynamics of strategic management has been apparent for some time. The state-defined risk methodology has the advantage of being based on a common usage definition of risk, and is also based on a mathematically well-behaved function. It permits investigation of the chance of gain while yielding a measure of environmental uncertainty. Finally, the development is general and permits applications employing a variety of performance dimensions over a range of entities in a diversity of contexts. The authors demonstrate the practicability and reliability of this approach by applying the model to mutual funds, large mining and manufacturing firms, and public firms on an industry by industry basis.

Social Intrapreneurism and All That Jazz - How Business Innovators are Helping to Build a More Sustainable World (Hardcover):... Social Intrapreneurism and All That Jazz - How Business Innovators are Helping to Build a More Sustainable World (Hardcover)
David Grayson, Melody McLaren, Heiko Spitzeck
R4,219 Discovery Miles 42 190 Ships in 10 - 15 working days

In response to the world's rapidly growing social, economic and environmental challenges, a growing wave of "social intrapreneurs" are harnessing the power of large companies to create new business solutions to address societal problems. Social Intrapreneurism and All That Jazz reveals how these highly creative social innovators are improvizing alliances across, as well as beyond, their companies to create micro-insurance products for low-income people; offer delivery services to millions of small businesses in slums around the world; develop alternative-energy solutions inside a major gas and oil corporation; partner with a Brazilian community to produce new natural care products; establish a green advertising network within a major media company; apply engineering expertise to help alleviate poverty and much more - all while generating commercial value for their companies.Distilling insights from interviews with social intrapreneurs, their colleagues and experts around the world, the authors bring to life how business can be about more than just maximizing profit. They identify the mind-sets, behaviours and skills that have helped successful social intrapreneurs journey from initial idea to roll-out by their company - and some of the pitfalls.Although their journeys may be lonely at times and require considerable hard work while working "against the grain" of large conventional businesses, successful social intrapreneurs are, above all, great communicators who inspire others to join them in achieving a higher purpose beyond the realms of conventional business.Drawing on the metaphors of ensemble jazz music-making, the authors describe how "woodshedding", "jamming", "paying your dues", being a "sideman", joining and building a "band" but, above all, "listening" to what is happening in business and the wider world - are all part of the life of a successful social intrapreneurism project.Whether you're an aspiring social intrapreneur who wants to change the world while keeping your day job, or want to renew the entrepreneurial spirit of your own company, this book is for you.

European Union Lobbying - Changes in the Arena (Hardcover): R. Pedler European Union Lobbying - Changes in the Arena (Hardcover)
R. Pedler
R2,677 Discovery Miles 26 770 Ships in 18 - 22 working days

This book presents 14 case studies of lobbying campaigns recently directed toward influencing policy and decisions in the EU, and illustrates the effects of recent wide-ranging change. Company lobbying has changed as cross-border mergers have concentrated their activity. The balance of power between member state governments and their devolved regions has shifted, and the regions are increasingly active players. The ability of NGOs to take a recognized part in policy formulation has increased and this change is accelerating. The included cases have been selected to illustrate the range of interest groups who lobby, and to broaden the coverage of lobbying cases in Europe.

Resource-Based and Evolutionary Theories of the Firm - Towards a Synthesis (Hardcover, 1995 ed.): Cynthia A. Montgomery Resource-Based and Evolutionary Theories of the Firm - Towards a Synthesis (Hardcover, 1995 ed.)
Cynthia A. Montgomery
R5,295 Discovery Miles 52 950 Ships in 18 - 22 working days

Resource-Based and Evolutionary Theories of the Firm: Towards a Synthesis explores the intersection of evolutionary theories of the firm with an emergent body of research in the field of strategic management that has been broadly referred to as the resource-based view of the firm'. The volume approaches strategic questions from several vantage points, thereby fostering a useful cross-fertilization of ideas. The views presented spring from a variety of sources, namely the principles of strategic management, organisation economics, and population ecology.

That Will Never Work - The Birth of Netflix by the first CEO and co-founder Marc Randolph (Paperback): Marc Randolph That Will Never Work - The Birth of Netflix by the first CEO and co-founder Marc Randolph (Paperback)
Marc Randolph
R330 R304 Discovery Miles 3 040 Save R26 (8%) Ships in 9 - 17 working days

'Engaging and insightful.' REED HASTINGS, CEO of Netflix 'Charming, fascinating and very funny. Marc Randolph demystifies the world of Silicon Valley start-ups, and makes you laugh a lot along the way.' DECCA AITKENHEAD, The Sunday Times 'Pick up the book guys. I have a funny feeling it will bring you value.' GARY VAYNERCHUK, author of NYT bestseller Crushing It In the vein of Phil Knight's SHOE DOG, this is the inside story of the creation of Netflix, one of the world's most successful entertainment companies, from the very first CEO. Now with over 207 million subscribers, Netflix's triumph feels inevitable but the twenty-first century's most disruptive start-up began with few believers and calamity at every turn. Marc Randolph's transformational journey exemplifies how anyone with grit and determination can change the world - even with an idea that many think will never work. What emerges, however, isn't just the inside story of one of the world's most iconic companies. Full of counter-intuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in life: How do you begin? How do you weather disappointment and failure? What is success? From idea generation to team building to knowing when to let go, That Will Never Work is one of the most dramatic and insightful entrepreneurial stories of our time.

Developing International Strategies (Hardcover, 2nd ed. 2017): Rudolf Grunig, Dirk Morschett Developing International Strategies (Hardcover, 2nd ed. 2017)
Rudolf Grunig, Dirk Morschett
R2,365 Discovery Miles 23 650 Ships in 10 - 15 working days

This book focuses on the development of strategies for the successful internationalization of large and medium-sized companies. Becoming international offers important opportunities for companies of all sizes, but in an increasingly complex environment, the strategic planning involved is also a challenge. The book addresses this, putting forward suggestions that allow large and medium-sized companies to profit from internationalization. After a comprehensive introduction to internationalization and strategic planning, the authors make clear recommendations, suggesting detailed processes for developing international strategies. The book distinguishes between going global for new markets and internationalizing production and sourcing. For both, the book proposes procedures for performing meaningful strategic analyses and for developing successful international strategies. Lastly, it highlights the challenges faced by international companies and discusses useful decision processes. The book offers valuable insights for company executives, participants in Executive MBA programs, and master's students.

Rethinking Growth - Social Intrapreneurship for Sustainable Performance (Hardcover): W. Baets, E. Oldenboom Rethinking Growth - Social Intrapreneurship for Sustainable Performance (Hardcover)
W. Baets, E. Oldenboom
R2,652 Discovery Miles 26 520 Ships in 18 - 22 working days

Nowadays conferences are organized that raise the question: should we rethink growth? Corporate growth has always been one of the cornerstones of managerial thinking. External growth through mergers and acquisitions has come to the forefront of managerial practice over the last decade, due to the stagnation of internal growth. Most managers would agree that this drive for growth, almost without limits, has had important consequences.
Today, societal questions are at stake: is the abundance of the Western world still ethical? Although it is probably limited and marginal, the growing anti-globalization movement raises issues that are becoming of increasing importance for companies. These sustainability and responsibility themes are also being presented in an increasing number and variety of books and other publications. However, most of these publications ignore the holistic and dynamic framework within which a manager can really attain an overall understanding of and find possible alternatives to the issue of corporate growth. Social responsibility, sustainable development and growth are indeed deeply entangled. This book aims to provide the reader with a transversal, holistic view on these issues which will allow the reader to change his or her behavior.

Effective Web Presence Solutions for Small Businesses - Strategies for Successful Implementation (Hardcover): Stephen Burgess,... Effective Web Presence Solutions for Small Businesses - Strategies for Successful Implementation (Hardcover)
Stephen Burgess, Carmine Sellitto, Stergios Karanasios
R4,196 Discovery Miles 41 960 Ships in 18 - 22 working days

Over the past several years, a great deal of research has been devoted to the use of information technology by small businesses. One technological tool now used to boost company success is Web presence enhancement in alignment with business strategy. ""Effective Web Presence Solutions for Small Businesses: Strategies for Successful Implementation"" is the first book to provide small businesses with a holistic approach to implementing their Web presence through identification of Web site content that matches their business strategy. A valuable read for small business owners as well as academicians and researchers, this book connects the various issues involved in the planning and execution of successful Web sites for small businesses.

Service Integration and Management (Siam(tm)) Professional Body of Knowledge (Bok) (Paperback, 2nd ed.): IT Governance Service Integration and Management (Siam(tm)) Professional Body of Knowledge (Bok) (Paperback, 2nd ed.)
IT Governance
R1,441 Discovery Miles 14 410 Ships in 18 - 22 working days
Smart Management for Digital Transformation (Hardcover): Belem Barbosa, Sandra Filipe, Claudia Amaral Santos Smart Management for Digital Transformation (Hardcover)
Belem Barbosa, Sandra Filipe, Claudia Amaral Santos
R7,962 Discovery Miles 79 620 Ships in 18 - 22 working days

In a global and digital society, businesses are constantly being challenged by innovative and disruptive management strategies. The dramatic changes that took place in all quadrants of the world during COVID pandemic confirmed companies need to constantly update their resources and anticipate trends. The new normal demands dedicated approaches to the markets, where technology and the digital channels have been gaining importance. Success will depend on the swift adaptation to change and to leading-edge practices that ultimately require digital transformation. Overall, companies are using digital channels to achieve a diversified set of business objectives. Indeed, digitalization offers endless innovation scenarios that companies take advantage of, some with resistance, others leveraged by gains in profitability and market share. The current changes demand an accurate and structured knowledge of strategies, drivers, and motivations for a digital transformation of companies, as well as an in-depth perspective of this new reality for students, educators and managers. This book analyzes the drivers of digital transformation of businesses, assesses digital transformation success factors, and presents case studies of digital adoption by companies in different business sectors. Overall, it provides valuable insights on the best practices and success factors of digital transformation for relevant stakeholders, namely managers, researchers, educators, students, digital strategists, business associations, communication and marketing agencies, future entrepreneurs, and all potential audiences with a specific interest in these topics.

Business Transformation Management Methodology and Business Transformation Essentials: 2-Volume Set (Hardcover, New edition):... Business Transformation Management Methodology and Business Transformation Essentials: 2-Volume Set (Hardcover, New edition)
Axel Uhl, Lars Alexander Gollenia
R4,094 Discovery Miles 40 940 Ships in 10 - 15 working days

This set brings together two essential books in understanding how to deliver and manage business transformation - A Handbook of Business Transformation Management Methodology and Business Transformation Essentials. The Handbook of Business Transformation Management Methodology providesa '360-degree' view on what business transformation means and how to manage it successfully. Suitable for business executives dealing with organizational change, illustrative case studies ensure this is also a valuable resource for academics interested in change and transformation management. Using a variety of case studies including: Allianz SE, Shell, SAP, Vodafone, and Mercedes-Benz, Business Transformation Essentials provides unprecedented insights into characteristics of current transformation programs and the potential that can be leveraged by applying a holistic transformation management approach.

Strategic Management in Telecommunications (Hardcover): James Shaw Strategic Management in Telecommunications (Hardcover)
James Shaw
R2,939 Discovery Miles 29 390 Ships in 18 - 22 working days

Exploring how to bring new products or services to market in the wake of the US Telecommunications Act of 1996, this resource defines market planning, new product development, and the interaction of supply and demand in the telephony, broadcasting and computer industries. Utilizing extensive case studies, it seeks to help the reader to understand market research and strategic planning in the post-1996 telecommunications world in specific terms.

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