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Books > Business & Economics > Business & management > Business strategy
Global Business Transcendence focuses on both empirical studies with practical application and examinations of theoretical and methodological developments in the field of business studies. By drawing on important research and case study material from contributors all over the world, this collection offers genuinely international perspectives on the key issues and concerns preoccupying policy and decision makers, bringing together chapters that examine international business strategies across emerged and emerging economies. The collection argues that country's borders are becoming less important from a trade perspective. We are thus quickly approaching a single global economy.
In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe.
In the turbulence of recent times, it is clear that the need for SMART government could not be starker. Recently, how we run corporations has been examined from every angle. Corporations have proved adept at change while governments have stuck to established rules. The challenge is to put in place machinery to provide services in a way that resists the growth of bureaucracy. The authors provide powerful insights into what it takes for leaders to create efficient, successful governments.
Current thinking about how to improve strategic planning (now upgraded to strategic thinking) and decision making by managers at all levels is to employ some aspect of information systems technology. Although this approach has worked well for most organizations, chief executives are now asking their managers to do what they do best but to do it better. But how? Future thinking about improving strategic thinking and decision making involves integrating creativity with the latest in information systems. Hence, the power of the computer can be an important means to assist managers in doing what they do better when employing a creative computer software approach. Initially, the text looks at a number of areas that are impacted by creativity, with special emphasis on creative computer software. Management decision making is examined from a problem-finding or a forward-looking viewpoint that can benefit from utilizing creative computer software. Not only is this software useful for organizing ideas, but also for getting managers involved in networking ideas in different locations of a company. But more importantly, this software centers on the generation of new ideas. To demonstrate the generation of these ideas, the final part of the text gives a number of real-world applications of creative computer software. Particular emphasis is placed on Idea Fisher 4.0, an effective software package for generating new products and services.
This book presents the latest evidence on, and new approaches to, the development of Corporate Social Responsibility in emerging and established economies. To do so, it examines a broad range of industries, from fashion to banking, and various aspects, like accounting, information security, and human resource management. Special emphasis is placed on the role of education. The case studies gathered here analyse both small and medium sized companies, as well as listed enterprises. The book is a valuable resource for researchers in the fields of sustainability and corporate responsibility, provides student teaching cases for courses on CSR and sustainable management, and offers blueprints for professionals seeking guidance and inspiration on their path towards responsible business operations.
As the world's resources are running out, sustainability issues
will drive large strategy shifts for many organizations in the near
future. Businesses need to explore how profit and value can be
generated from sustainable innovations in their commercial
offerings. This is both an ethical and an essential strategy in a
global economy still reliant on increasingly limited resources.
Focusing on the structure, processes, and behaviors for a board of directors to ensure good governance, this book examines the behavioral aspects of governance such as how to evaluate and process information provided to the board, how to critically question without de-motivating and how to provide guidance without interfering with management.
An innovation gap has emerged as American universities have focused on basic research and industry has concentrated on incremental product development. This gap has widened in recent decades, and the country has failed to close the gap in large part because of three myths-that innovation is about lone geniuses, the free market, and serendipity. It is time to embrace a new solution. In Organized Innovation: How Universities Can Join Forces with Business and Government to Renew America's Prosperity, Currall, Frauenheim, Perry, and Hunter provide a framework for optimizing the way America creates, develops, and commercializes technology breakthroughs. A blueprint for leaders in universities, business, and government, Organized Innovation addresses the innovation gap before us, builds upon the collaborative, brokered way that innovation happens best, and explains how these new discoveries can be most effectively put into practice today to the benefit of both our country and the world. The Organized Innovation framework is grounded in the authors' nearly decade-long study of lessons from a little-known but highly successful federal research program. Over the past quarter-century, the Engineering Research Center program has returned to the U.S. economy 10 times the funding invested in it. Detailed cases from the ERCs are used to bring to life the elements of the Organized Innovation framework.
The research papers and cases in The Changing Dynamics of International Business in Africa provide multi-disciplinary insights on the opportunities and challenges of doing business in Africa, as well as on the changing competitive dynamics in the region, as Western, BRIC and African multinationals intensify their fight for market dominance.
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
Economic Behavior and Distributional Choice brings together, for the first time, Harold M. Hochman's key papers on income redistribution and policy in one accessible volume.The introduction describes the genesis and development of a new direction in thinking, and the papers that follow cover the evolutions of an idea: the alliance between distribution policy and distributional preference as developed through public choice theory. This fine collection illustrates Harold M. Hochman's major contributions to the discussion of the relationship between distributional preference, income transfer policy and economic justice, including the concept of Pareto Optimal Distribution. These contributions have significantly advanced our understanding of the ways in which economic analysis can inform income distribution policy. This pathbreaking selection of writings, including a set of innovative papers on fiscal design, urban policy and addictive behavior, will be of great interest to academics, students and researchers concerned with macroeconomics and economic behavior.
Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues. This case study book addresses that need. It is also important and timely in providing a framework for instructors and researchers (both academic and industry) to understand the dynamics occurring in emerging markets. This book is composed of long and short real cases with varying complexity in different sectors including airlines, hotel, fashion, etc. These will cover issues which are unique to the emerging markets (including the BRIC countries) to understand the dynamics occurring in these countries. With its case studies, collection of questions, and real-life marketing examples, this book offers unique benefits to marketing students and educators across the world. A must-have for every marketing course module.
Open Innovation Through Strategic Alliances demonstrates the vital role and applications of strategic alliances between firms and research organizations in creating and applying knowledge for the development of new products, technologies, or business models.
The need for enterprise flexibility in an era of rapidly advancing technology, increasing competition, and globalization, is apparent. Flexibility can be thought of as an ability of the enterprise to quickly and efficiently respond to market changes and to bring new products and services quickly to the market place. Beyond this definition, a truly flexible enterprise should proactively change the market through its ability to create new and innovative products and services. The proposed book is intended to provide a conceptual framework of Flexible Enterprise supported by researches/case applications in various types of flexibilities exhibited by a flexible enterprise. The selected papers from a variety of issues concerning the planning and operation of a flexible enterprise are organized into following four parts: I Enterprise and Strategic Flexibility II Organizational Flexibility III Business Process and Information Systems Flexibility IV Operations Flexibility "
The Challenge for Japanese Multinationals is about strategic issues
of modern management from the view of global business practice.
The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Growth is the key goal of management. It's not just an indicator of a company's performance, but also the basis for its future success. But growth doesn't just mean getting bigger a " it also means getting better. In other words, growth must be profitable, otherwise it destroys the company's value long term. And this is not the only challenge. Growth must also be made continuous. The traditional V-curve paradigm (first downsize, then grow) no longer applies. Today, companies must follow a parallel strategy of growth coupled with reorganization, in the sense of permanently increasing efficiency. In Making Growth Work it is shown how companies can grow successfully in the long term. The authors present the results of extensive studies carried out by Roland Berger Strategy Consultants on the subject of corporate growth and use them as a basis to develop new concepts for sustainable profitable growth.
This new approach argues that many practices and postures in strategy, marketing and branding, and organisational management are neither appropriate nor efficient. Based upon their studies of extremely successful firms, the authors distinguish two main paths to success. One followed by "proactive markers" like Club Med, Ikea and Royal Canin consists of designing and creating new economic and societal "territories," not just market shares or brands, that fill societal voids. The other, followed by "reactive markers" like First Direct, Tesco, Wal-Mart and Dyson consists of addressing with great talents existing social values and ways of living. But this book does not only deliver a groundbreaking new analytical framework: it also gives practical clues to business practitioners on both avoiding pitfalls and taking adequate decisions while elaborating their marking discipline.
This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.
The breakup of AT&T in 1984 and the events that have occurred since provide an historical opportunity to evaluate innovative behavior in an industry before and after restructuring. The effects of government regulation and market structure on the rate of industrial innovation are not well understood, and existing studies of innovative behavior across industries yield vague and conflicting conclusions. This book provides a detailed study of the effects of market structure and government regulation on innovation in a single industry over a long period of time. The benefits of a stable industry with prices regulated in the interests of consumers are compared with the benefits of a dynamic industry constantly introducing new products. The history of telecommunications in the United States is summarized, paying particular attention to the effects of market structure and government policy on innovation. Existing economic studies of the telecommunications industry are reviewed, and the arguments for and against the regulated monopoly structure are evaluated. The philosophy and practice of telecommunications regulation are described and the effects of alternative pricing plans on the demand for services and on the creation of incentives for innovation are studied. Current and emerging telecommunications technologies are described in layman's terms in order to provide an intuitive sense of the economic implications of technological advances.
Achieving operative excellence is an important endeavour for all
companies ? it is the golden path that leads to increased value
over the long term. Through this book you too can achieve
operations excellence within your own company.
Das qualifizierte Potential an Mitarbeitern und Mitarbeiterinnen gehArt ohne Zweifel zu den strategischen Erfolgsfaktoren in Unternehmen. Um einen hAchstmAglichen Leistungsbeitrag und Arbeitszufriedenheit zu erhalten, ist auch die Personalentwicklung zu Innovationen aufgerufen. Aufstieg durch Personal- und Laufbahnentwicklung ist bisher in der Regel nur in der herkAmmlichen, hierarchisch geschichteten FA1/4hrungspyramide mAglich. Aber es gibt MitarbeiterInnen, die in ihrer fachlichen Kompetenz, deren Entwicklung und deren Einsatz ihre Arbeitszufriedenheit und LeistungsstArke empfinden. FA1/4r sie stellt eine Fachlaufbahn eine gewA1/4nschte Alternative zur traditionellen FA1/4hrungslaufbahn und damit einen hohen Anreiz dar. Dieser Sammelband, geschrieben von Praktikern und Wissenschaftlern, will nicht diese Form der Laufbahnentwicklung euphorisch anpreisen. Es soll ein Beitrag zur Diskussion A1/4ber MAglichkeiten und Grenzen von Fachlaufbahnen angeboten werden. Damit bietet er gleichzeitig eine FA1/4lle von Handlungsanleitungen fA1/4r die interessierte Praxis.
This book explores leadership and management in social sector organizations, which include, NGOs, non-profits, social enterprises, social businesses, and cross-sector collaborations focusing on advancing human dignity and social justice. It provides social sector leaders with an overview of current trends, issues, and challenges in the field as well as best practices to foster effective programs, sustain organizations and meet the growing demands of the sector. The enclosed chapters cover topics such as cross-sector organizational design, innovation for client services, gender management dynamics, policy advocacy, and the growing social entrepreneurship movement. The social sector is currently in a vibrant, dynamic, and exciting stage. The sector's role and relevance to advancing human dignity and social justice is greater than ever. The number and types of social sector organizations have increased exponentially around the world and are offering extraordinary and much needed contributions toward an array of social issues. The traditional NGOs and non-profit organizations continue to be an integral part of the global civil society. At the same time, the emerging organizational forms under the social entrepreneurship umbrella are providing new momentum and excitement within and outside of the social sector. The interest in social entrepreneurship is encouraging existing social sector entities to actively embrace and encourage innovation. This interest is also inspiring a new breed of professionals and organizations to contribute to the social sector. This trend falls under the larger social sector dynamic promoting the creation of "hybrid" and emergent organizational forms, which cross and combine the traditional non-profit and for-profit domains. Despite the increased interest, the social sector still faces challenges around the world. CIVICUS - an international group promoting civil society organizations and groups-- recently reported a rise in the restrictions on civil society activities in a number of countries through worsening policy and legal environments. Funding challenges for the social sector are thus becoming more significant. At the same time, the calls for social sector accountability and emphasis on results and impact are growing. This book aims to offer approaches and tools which allow for the bridging of demands between creativity and accountability, between inspiration and results, and between gaining individual commitment and shared ownership of agendas and achievements, all of which are needed to effectively operate in the changing social sector. |
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