From hashtag activism to the flood of political memes on social media, the landscape of political communication is being transformed by the grassroots circulation of opinion on digital platforms and beyond. By exploring how everyday people assist in the promotion of political media messages to persuade their peers and shape the public mind, Joel Penney offers a new framework for understanding the phenomenon of viral political communication: the citizen marketer. Like the citizen consumer, the citizen marketer is guided by the logics of marketing practice, but, rather than being passive, actively circulates persuasive media to advance political interests. Such practices include using protest symbols in social media profile pictures, strategically tweeting links to news articles to raise awareness about select issues, sharing politically-charged internet memes and viral videos, and displaying mass-produced T-shirts, buttons, and bumper stickers that promote a favored electoral candidate or cause. Citizens view their participation in such activities not only in terms of how it may shape or influence outcomes, but as a statement of their own identity. As the book argues, these practices signal an important shift in how political participation is conceptualized and performed in advanced capitalist democratic societies, as they casually inject political ideas into the everyday spaces and places of popular culture. While marketing is considered a dirty word in certain critical circles - particularly among segments of the left that have identified neoliberal market logics and consumer capitalist structures as a major focus of political struggle - some of these very critics have determined that the most effective way to push back against the forces of neoliberal capitalism is to co-opt its own marketing and advertising techniques to spread counter-hegemonic ideas to the public. Accordingly, this book argues that the citizen marketer approach to political action is much broader than any one ideological constituency or bloc. Rather, it is a means of promoting a wide range of political ideas, including those that are broadly critical of elite uses of marketing in consumer capitalist societies. The book includes an extensive historical treatment of citizen-level political promotion in modern democratic societies, connecting contemporary digital practices to both the 19th century tradition of mass political spectacle as well as more informal, culturally-situated forms of political expression that emerge from postwar countercultures. By investigating the logics and motivations behind the citizen marketer approach, as well as how it has developed in response to key social, cultural, and technological changes, Penney charts the evolution of activism in an age of mediatized politics, promotional culture, and viral circulation.

This incisive Handbook offers novel theoretical and doctrinal insights alongside practical guidance on some of the most challenging issues in the field of artificial intelligence and intellectual property. Featuring all original contributions from a diverse group of international thought leaders, including top academics, judges, regulators and eminent practitioners, it offers timely perspectives and research on the relationship of AI to copyright, trademark, design, patent and trade secret law. The Handbook is divided into four thematic parts, beginning with topics that address the intersection of IP and AI broadly before focusing on issues associated with specific types of IP. Chapters tackle critical legal questions, from issues with protecting AI-generated ourput to the impact of AI on how trademarks are used, offering valuable lessons on technology regulation and how technological evolution will disrupt existing legal frameworks. Scholars and students of intellectual property law and its intersections with AI and related technologies will find this Handbook 's cutting-edge contributions to be a crucial read. Its guidance on the practical legal implications of technological advances will also be of interest to IP practitioners, as well as policymakers and regulators.

Whether you currently work in marketing or looking for a role in the industry, this book will teach you the fundamental basics of digital marketing and prepare you for the parts that nobody talks about. From getting to grips with SEO to practical tips on what to expect from a role in marketing, this guide should be all you need to put you on your path to digital success - without the jargon and ego. Lizzie Benton is a content marketer who has experience in climbing the marketing ladder. As a passionate advocate of the digital marketing industry, Lizzie has spoken at a number of business events, colleges and universities sharing her knowledge.

The Future of Creative Work provides a unique overview of the changing nature of creative work, examining how digital developments and the rise of intangible capital are causing an upheaval in the social institutions of work. It offers a profound insight into how this technological and social evolution will affect creative professions. Expert international contributors explore how robotics, artificial intelligence, blockchain, global digital platforms and autonomous systems will shape the design, production and consumption of culture. Taking a multidisciplinary approach incorporating creative industries studies, business, education and economics, the book analyses the technological drivers of disruption in the world of creative work. Chapters reveal how these changes will create new axes of power and inequality in the global sphere of creative work, predicting that conventional creative professions will be challenged and different species of creative work will evolve as a result. By charting the impact of digital and technological developments, The Future of Creative Work challenges traditional views of creative work, careers and education. This book will be a valuable resource for students and researchers undertaking creative industries studies. Its discussion of the application of creative careers across the economy will also be beneficial for scholars and practitioners interested in business, economics, and advertising and marketing studies.

Fundamental Rights Protection Online presents an in-depth analysis of national, supranational and international attempts at online speech regulation, illustrating how the law has been unsettled on how to treat intermediaries. In this book, expert contributors explore how problems ranging from disinformation to hate speech to copyright violations are framed and tackled though legislation, codes of conduct and judicial interpretation. The chapters discuss positive law developments in the intersection of intermediary liability and rights, considering both the history and current intellectual debates surrounding European and US legislative initiatives. In addition to examining how the European Union and individual European nations regulate speech online, the book also analyses the e-Commerce Directive, the case law of the European Court of Human Rights and principles established under the United Nations. It concludes that content regulation online is best captured by the notion of 'speech curation', involving both private and public actors. Taking a human rights approach to online speech regulation, this timely book will be critical reading for academics and students of law, particularly those with an interest in internet law, information law and human rights. Its exploration of intermediary liability and fundamental rights will also be beneficial for legal practitioners working in online rights protection.

Drawing on the theoretical debates, practical applications, and sectoral approaches in the field, this ground-breaking Handbook unpacks the political and regulatory developments in AI and big data governance. Covering the political implications of big data and AI on international relations, as well as emerging initiatives for legal regulation, it provides an accessible overview of ongoing data science discourses in politics, law and governance. With novel insights into existing and emerging debates, this cutting-edge Handbook highlights the mutual effects of big data and AI on society. Amongst other theoretical and sectoral issues, chapters analyse the liability of AI use in autonomous weapons, the role of big data in healthcare and education, the intersections between AI and gender in human rights law, and the ethics of public facial-recognition technology. Addressing the many open questions and future regulatory problems, it uses data science to investigate the dynamics between the technical aspects, societal dynamics and governance implications of big data and AI. Transdisciplinary in scope, this Handbook will be invaluable to students and researchers across the fields of politics, law, governance and data science, alongside policymakers concerned with the regulation and governance of AI and big data in public and private institutions.

Expert systems--problem-solving computer programs that contain the encoded knowledge of experts in a specific application area such as financial planning--represent a crucial turning point in how the typical organization utilizes its computer environment. This volume, written for practitioners in finance and accounting as well as MIS managers who wish to broaden their expertise, offers a comprehensive look at the use of expert systems in the everyday operations of finance and accounting. The author presents selected areas that are viable candidates for expert systems, demonstrating the ways in which organizations can successfully augment their present management information systems with expert systems. Actual programs using a typical PC expert system shell (EXSYS) further illustrate the relative ease with which expert systems for finance and accounting can be developed, implemented, and maintained.

Divided into four parts, the book begins by offering a framework for developing expert systems in finance and accounting. In the second part, Thierauf reviews the current state of development for programming languages in expert systems, the computer hardware necessary to run expert systems, and expert system shells useful in developing business expert systems. Part three presents an in-depth examination of the procedures used in developing expert systems, while the final part focuses on typical applications of expert systems in finance and accounting. Following a chapter on general business and nonbusiness applications, Thierauf addresses finance applications of expert systems and then uses the EXSYS program to develop demonstration and field prototypes and operational expert systems for standard finance applications. The final two chapters take the same approach to accounting applications. An appendix lists vendors of artificial intelligence/expert systems hardware and software.

Gathering insightful and stimulating contributions from leading global experts in Artificial Intelligence in Education (AIED), this comprehensive Handbook traces the development of AIED from its early foundations in the 1970s to the present day. The Handbook evaluates the use of AI techniques such as modelling in closed and open domains, machine learning, analytics, language understanding and production to create systems aimed at helping learners, teachers, and educational administrators. Chapters examine theories of affect, metacognition and pedagogy applied in AIED systems; foundational aspects of AIED architecture, design, authoring and evaluation; and collaborative learning, the use of games and psychomotor learning. It concludes with a critical discussion of the wider context of Artificial Intelligence in Education, examining its commercialisation, social and political role, and the ethics of its systems, as well as reviewing the possible challenges and opportunities for AIED in the next 20 years. Providing a broad yet detailed account of the current field of Artificial Intelligence in Education, researchers and advanced students of education technology, innovation policy, and university management will benefit from this thought-provoking Handbook. Chapters will also be useful to support undergraduate courses in AI, computer science, and education.

This important book analyses recurring issues within financial services regulation relevant to the use of technology, at a time when competition is moving towards greater use of technology in the financial services sector. Iain Sheridan assumes no advanced knowledge of computers and related technology topics, but where necessary encapsulates the essential aspects to offer a comprehensive yet accessible guide to the regulation of finance and technology. Key features include: Cutting-edge coverage of topics within technology Drawing together the different strands of financial regulation and technology Succinctly encapsulating the essence of complex topics, including machine learning, artificial intelligence, intellectual property and quantum computing Furthering readers' understanding of the key case law, regulation, authoritative financial services regulator guidance and international standards governing these specific themes. Financial Regulation and Technology will be crucial reading for legal counsel and compliance officers in asset managers, banks, platforms and FinTech SMEs looking to consolidate their knowledge of financial regulation and technology issues.

This thoroughly revised and expanded second edition of IT Contracts and Dispute Management provides an in-depth analysis of the legal issues that could potentially arise within each critical stage of a technology project. The authors draw on their extensive practical experience of advising and litigating in this evolving field, and have produced a work that is both authoritative and pragmatic. Key Features: Discussion of recent judicial decision of relational contracts, and the Supreme Court’s judgment on ‘no oral modification’ clauses and their applicability to change control procedures Updated information to account for the new High Court rules on disclosure Guidance on how to manage frequently occurring issues, such as delayed delivery Examination of important methods of project resuscitation when experiencing difficulty, as well as potential end of project issues This informative book will be a hugely valuable resource for lawyers in private practice who are advising clients striving to avoid or resolve disputes occurring from IT projects. It will also be beneficial for in-house legal counsel who advise clients at each stage of IT projects.

Presenting innovative modelling approaches to the analysis of fiscal policy and government debt, this book moves beyond previous models that have relied upon the assumption that various age-specific rates and policy variables remain unchanged when it comes to generating government expenditures and tax revenues. As a result of population ageing, current policy settings in many countries are projected to lead to unsustainable levels of public debt; Tax Policy and Uncertainty explores models that allow for feedbacks and uncertainty to combat this. Applicable to any country, the models in the book explore the optimal timing and extent of tax changes in the face of anticipated high future debt. Chapters produce stochastic debt projections, including probability distribution of debt ratios at each point in time. It also offers important analysis of fiscal policy trade-offs as well as providing advice on when and by how much tax rates should be increased. Economics scholars focusing on fiscal policy will appreciate the improved models in this book that allow both for uncertainty and feedback effects arising from responses to increased debt. It will also be helpful to economic policy advisors and economists in government departments.

Computational Legal Studies offers a visionary introduction to the computational turn in law and the resulting emergence of the computational legal studies field. It explores how computational data creation, collection and analysis techniques are transforming the way in which we comprehend and study the law, and the implications that this has for the future of legal studies. Featuring contributions from a diverse set of experts, this thought-provoking book considers the implications of computationally enabled research and the future trajectory of the field. It discusses how technological, scientific and methodological developments are not only making the traditional practice of law more efficient but are also creating new perspectives on the law and shaping how we understand it. Chapters draw on a range of examples of computational legal research to demonstrate how a wide variety of research methods, including natural language processing, machine learning, agent-based modelling, and network analysis, are transforming the relationship between law and computation. This book will prove to be a stimulating read for legal academics looking for a better understanding of this emerging field and for law students interested in new legal research techniques. It will also be a valuable resource for legal firms and computational social scientists interested in examining how law is adopting computational methods.

This timely book provides an extensive overview and analysis of the law and regulation as it applies to the technology and uses of Artificial Intelligence (AI). It examines the human and ethical concerns associated with the technology, the history of AI and AI in commercial contexts. Written by outstanding lawyers, technologists and other professionals, this book will help readers acquire an understanding of the taxonomy of AI, the legal rules that apply to AI and the way AI has been utilised in various commercial contexts. Key features include: explanation of the technology and practical legal issues relating to the use of AI exploration of AI in the traditional legal categories; including contract and tort law chapters written by procurement, legaltech, algorithm auditing and other professionals use cases from the main industries utilising the technology, such as financial services, real estate and insurance. Artificial Intelligence will help to further readers' engagement with AI and enable them to ask themselves the right questions while doing so. It will prove a crucial reference point for all lawyers, policy makers and academics with an interest in the interaction between law and AI, and to any lawyer with clients that use or consider using AI in their business.

An effective and practical study aid to the new OCP Java SE 17 Developer certification exam In the OCP Oracle Certified Professional Java SE 17 Developer Study Guide: Exam 1Z0-829, you'll find accessible and essential test prep material for the in-demand and practical OCP Java SE 17 Developer certification. Providing comprehensive coverage of all OCP Java SE 17 exam objectives and competencies, the Study Guide offers you access to all the skills and knowledge you'll need to succeed on the test and in the field as a new or experienced Java developer. This book provides material on records, sealed classes, text blocks, dates, streams, controlling program flow, using the Java object-oriented approach, handling exceptions, working with arrays and collections, and more. You'll also get: Intuitively organized information that aligns with the competencies tested on the exam and those required by real-world Java developers Opportunities to practice and develop skills that remain in high demand in the IT industry Access to the Sybex online learning center, with chapter review questions, full-length practice exams, hundreds of electronic flashcards, and a glossary of key terms Perfect for anyone prepping for the brand-new OCP Java SE 17 credential, OCP Oracle Certified Professional Java SE 17 Developer Study Guide: Exam 1Z0-829 is also a can't-miss reference for practicing and aspiring Java developers seeking to learn or reinforce their foundational skills in Java programming and improve their performance on the job.

Passwords are not enough A password is a single authentication factor - anyone who has it can use it. No matter how strong it is, if it's lost or stolen, it's entirely useless at keeping information private. To secure your data properly, you also need to use a separate, secondary authentication factor. Data breaches are now commonplace In recent years, large-scale data breaches have increased dramatically in both severity and number, and the loss of personal information - including password data - has become commonplace. Furthermore, the fact that rapidly evolving password-cracking technology and the habitual use - and reuse - of weak passwords has rendered the security of username and password combinations negligible, and you have a very strong argument for more robust identity authentication. Consumers are beginning to realise just how exposed their personal and financial information is, and are demanding better security from the organisations that collect, process and store it. This has led to a rise in the adoption of two-factor authentication (TFA or 2FA). In the field of authentication security, the method of proving identity can be broken down into three characteristics - roughly summarised as 'what you have', 'what you are' and 'what you know'. Two-factor authentication relies on the combination of two of these factors. Product overview TFA is nothing new. It's mandated by requirement 8.3 of the Payment Card Industry Data Security Standard (PCI DSS) and banks have been using it for years, combining payment cards ('what you have') and PINs ('what you know'). If you use online banking you'll probably also have a chip authentication programme (CAP) keypad, which generates a one-time password (OTP). What is new is TFA's rising adoption beyond the financial sector. Two-Factor Authentication provides a comprehensive evaluation of popular secondary authentication methods, such as: Hardware-based OTP generation SMS-based OTP delivery Phone call-based mechanisms Geolocation-aware authentication Push notification-based authentication Biometric authentication factors Smart card verification As well as examining MFA (multi-factor authentication), 2SV (two-step verification) and strong authentication (authentication that goes beyond passwords, using security questions or layered security), the book also discusses the wider application of TFA for the average consumer, for example at such organisations as Google, Amazon and Facebook. It also considers the future of multi-factor authentication, including its application to the Internet of Things (IoT). Increasing your password strength will do absolutely nothing to protect you from online hacking, phishing attacks or corporate data breaches. If you're concerned about the security of your personal and financial data, you need to read this book. About the author Mark Stanislav is an information technology professional with over a decade's varied experience in systems administration, web application development and information security. He is currently a senior security consultant for the Strategic Services team at Rapid7. Mark has spoken internationally at nearly 100 events, including RSA, DEF CON, SecTor, SOURCE Boston, ShmooCon and THOTCON. News outlets such as the Wall Street Journal, Al Jazeera America, Fox Business, MarketWatch, CNN Money, Yahoo Finance, Marketplace and The Register have featured Mark's research, initiatives and insights on information security.

A motley crew of singing villains. A ragtag team of adventurers. A conflict that could decide the fate of Azeroth itself. It's safe to say that Hearthstone's never looked so exciting! For the first time, Blizzard Entertainment's collectible card game told a complete, continuous story across three expansions. The Art of Hearthstone, Volume V: Year of the Dragon shows hundreds of fantastic illustrations created by dozens of artists for the game's cards, cinematics, and concept art, as well as diving deep into the creative process and pipeline that made the Year of Dragon one of Hearthstone's most ambitious.

Data Ethics of Power takes a reflective and fresh look at the ethical implications of transforming everyday life and the world through the effortless, costless, and seamless accumulation of extra layers of data. By shedding light on the constant tensions that exist between ethical principles and the interests invested in this socio-technical transformation, the book bridges the theory and practice divide in the study of the power dynamics that underpin these processes of the digitalization of the world. Gry Hasselbalch expertly draws on nearly two decades of experience in the field, and key literature, to advance a better understanding of the challenges faced by big data and AI developers. She provides an innovative ethical framework for studying and governing Big-Data and Artificial Intelligence. Offering both a historical account and a theoretical analysis of power dynamics and their ethical implications, as well as incisive ideas to guide future research and governance practices, the book makes a significant contribution to the establishment of an emerging data and AI ethics discipline. This timely book is a must-read for scholars studying AI, data, and technology ethics. Policymakers in the regulatory, governance, public administration, and management sectors will find the practical proposals for a human-centric approach to big data and AI to be a valuable resource for revising and developing future policies.

Is competition law able to deal with algorithmic collusion? This evaluative book provides an insight into tackling this important question for competition law, with contrasting critical perspectives, including theoretical, empirical, and doctrinal – the latter frequently from a comparative perspective. Bringing together scholarly discussion on algorithmic collusion, the book questions whether competition law is adeptly equipped to deal with its various facets. With a comprehensive overview of the recent literature on algorithmic collusion, chapters offer a critical appraisal of the effectiveness of competition law to deal with algorithmic collusion. Covering a unique collection of legal, theoretical, and experimental case studies, it initiates debate among legal scholars for a better understanding of the data upon which algorithms decide prices. With a comparative identification of both the potentialities and limitations of competition law in relation to algorithmic collusion, this book will be of key value to students and scholars of competition law, economics and finance. It will also be an invaluable resource for legal practitioners and policy makers in the field.

Advocating for more standardised data governance practices and promoting the digital economy, Data Governance in AI, FinTech and LegalTech investigates the rationale, legal base and tools of data governance in the financial sector. This timely book makes a significant contribution to the debate around how rapidly-evolving digital finance practices should be regulated. Contributions from leading researchers examine a range of financial services, offering a comprehensive assessment of the available tools for constructing multi-layered matrix systems for data governance in the financial services sector. Chapters explore data governance in the cryptocurrency market, crypto-asset providers, legal services for mergers and acquisitions, consumer insurance, consumer finance, digital platform services, securities exchanges and the green bond market. The book serves to define the legal contours of data governance, taking account of the influence of shifting business models, the views of multiple stakeholders and emerging issues surrounding data protection, privacy and cybersecurity. This is a crucial read for scholars of law and finance who are researching data regulation, data governance and financial market law. Exploring both the opportunities and risks arising from the digital transformation of financial markets, it will also be invaluable for practitioners and policy makers working in the financial sector, law, risk management and compliance.

“the bird is freed”
- Elon Musk (@elonmusk) October 27, 2022

When Elon Musk took over Twitter, commentators were rooting for the visionary behind Tesla and SpaceX to succeed. Here was a tough leader who could grab back power from Twitter’s entitled workforce, motivate them to get “extremely hardcore,” and supercharge Twitter’s profit and potential. And it was all out of the goodness of his own heart, rooted in his fervent belief in the necessity of making Twitter friendlier to free speech. "I didn’t do it to make more money,” Musk said. “I did it to try and help humanity, whom I love.” 

Once Musk charged into the Twitter headquarters, the command-and-control playbook Musk honed at Tesla and SpaceX went off the rails immediately. Distilling hundreds of hours of interviews with more than sixty employees, thousands of pages of internal documents, Slack messages, presentations, as well as court filings and congressional testimony, Extremely Hardcore is the true story of how Musk reshaped the world’s online public square into his own personal megaphone. 

You’ll hear from employees who witnessed the destruction of their workplace in real-time, seeing years of progress to fight disinformation and hate speech wiped out within a matter of months. There’s the machine-learning savant who went all-in on Twitter 2.0 before getting betrayed by his new CEO, the father whose need for healthcare swept him into Musk’s inner circle, the trust and safety expert who became the subject of a harassment campaign his former boss incited, and the many other employees who tried to save the company from their new boss’s worst instincts. This is the story of Twitter, but it’s also a chronicle of the post-pandemic labor movement, a war between executives and a workforce newly awakened to their rights and needs.

Riveting, character-driven, and filled with jaw-dropping revelations, Extremely Hardcore is the definitive, fly-on-the-wall story of how Elon Musk lit $44 billion on fire and burned down Twitter. It’s the next best thing to being there, and you won’t have to sleep in the Twitter office to get the scoop.

Today’s tech platforms are some of history's most advanced tools for extracting as much as possible – data, attention, profit-margins – from everyone else. As they become essential, we are at risk of building an economy that is perpetually unfair for much of humanity.

Places and spaces where people can exchange information and goods have been at the heart of every economy and every civilization in history, but today’s global platforms - as provided by Amazon, Google, Apple, Meta and others - are different: instead of providing value they extract it, creating vast disparities in wealth and power between the haves and have-nots. For the first time in history, we have the ability to create sustainable prosperity for all, but currently that wealth is concentrated in a tiny number of hands. It isn't abundance that's the problem; it is distribution.

In this brilliantly engaging, frequently surprising account, Tim Wu, one of the world’s foremost experts on anti-monopoly law, draws on fascinating case studies in the history of technology's explosive rise to demonstrate emphatically that breaking monopolies will ultimately unleash creativity and growth - and reduce the vast inequality that inevitably leads to social upheaval and political chaos. Wu also sets out an alternative blueprint that preserves the economic flourishing that platforms catalyze, allowing tech platforms to play a major role in creating and sustaining an economic model of prosperity not just for the few but for the many.

This comprehensive Handbook offers an overview of current research on the use of social media within the tourism industry, investigating a range of social media practices and proposing strategies to address key challenges faced by tourist destinations and operators. International contributors analyse both conceptual and practical social media topics, addressing cutting-edge social media issues in destination management and marketing. Drawing on empirical case studies and examples, chapters explore dark tourism, gastro-tourism, travel blogs, electronic word-of-mouth, sentiment analysis and a variety of quantitative and qualitative methodologies. The Handbook also defines central social media concepts and explores the impact they have on the success of tourist destinations, setting the stage for a better understanding of the relationship between social media and tourism. Through an examination of current trends in social media, as well as future trajectories, it provides critical insights for the successful development and implementation of social media marketing strategies. This Handbook will be a critical read for scholars and students of geography and business management, with a specific interest in tourism and hospitality management. Its practical considerations will also be beneficial for planners, policy makers, managers and marketers in the tourism industry.