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Books > Business & Economics > Business & management > Management & management techniques > General
The increase in smartphone usage and new technologies embedded in
smart devices have led to innovative developments and applications
throughout a variety of industries. However, new techniques such as
spatial augmented reality are becoming more affordable for
business, allowing consumers to experience and interact with the
world as they never have before. AR and VR have vast implications
for management and can allow companies to increase their
sustainability and reduce their CO2 footprint. Managerial
Challenges and Social Impacts of Virtual and Augmented Reality is a
pivotal reference source that provides vital research on the
applications of VR, AR, and related technologies from the
perspectives of managers and marketers in the industry and
discusses the social impact of these technologies. While
highlighting topics such as consumer analysis, privacy ethics, and
relationship marketing, this book is ideally designed for managers,
marketers, technology developers, managing directors, business
professionals, academicians, students, and researchers seeking
current studies on the evolution of interactive technology.
Crisis management is not a new topic in management research and
teaching. Every company meets challenges and crisis at some point
and being able to deal with them decides whether a business
survives. Despite this, crisis management has not yet been a
prominent part of the modern business school curriculum. The
pandemic has changed that, and how to deal with crisis has become
the major question, not only for entrepreneurs and managers, but
also for business educators.This book presents 22 case studies of
Asian multinational corporations overcoming crisis. The topics do
not only deal with the pandemic, but all kind of challenges of
modern business and show how companies did overcome or which
strategies they have developed to do so. The companies are divided
into different industries such as the automotive industry,
entertainment or aviation industries.The cases can be used in
business and international management classes, but can also be read
to learn about modern crisis management strategies.
The burning of fossil fuels and emission of greenhouse gasses
critically impacts the global environment. By utilizing better
techniques and process, businesses can aid in the journey to an
economic, sustainable, and environmentally-friendly future for
generations to come. Business Models for Renewable Energy
Initiatives: Emerging Research and Opportunities is an essential
reference source for the latest scholarly perspectives on present
and future business models in the renewable energy sector.
Featuring coverage on a range of perspectives and topics such as
techno-economics, decentralized power systems, and risk assessment,
this book is designed for academicians, students, and researchers
seeking current scholarly research on green business opportunities
for renewable energy.
This book analyses the effect of biological risk on business
and management by considering case studies from Malaysia, Lebanon,
and G20 countries during the COVID-19 pandemic. Covering a wide
range of topics, such as effects of virus risk on corporate
sustainability, COVID-19 and CSR activities, governance
practices and regulations for derivative products in emerging
markets, risk management during a pandemic, and AI applications in
the health sector, this book assists top management in
redesigning business models and organisational management in a
post-pandemic world and in becoming better equipped to tackle
future biological risks or pandemic events.
This book explains how management became Managerialism and how the
language of managerialism was developed.Providing a comprehensive
discussion of the managerialism-language interface, the book argues
that firstly, managerialism itself has developed its distinctive
language; and secondly, the two concepts of managerialism and
language mutually depend upon each other. Written from the critical
media studies perspective of the Frankfurt School of Critical
Theory, the book reaches beyond simple business communication,
illustrating how the language of managerialism is colonising the
non-corporate lifeworld. The book concludes by offering fresh ideas
on how to move beyond the language of managerialism.
In Our Iceberg is Melting a simple fable about penguins illustrates
how to conquer change, with profound lessons for working and living
in an ever-changing world. This charming story about a penguin
colony in Antarctica illustrates key truths about how we deal with
the issue of change: handle the challenge well and you can prosper
greatly; handle it poorly and you put yourself at risk. The
penguins are living happily on their iceberg as they have done for
many years. Then one curious penguin discovers a potentially
devastating problem threatening their home - and pretty much no one
listens to him. The characters in this fable are like people we
recognize, even ourselves. Their story is one of resistance to
change and heroic action, confusion and insight, seemingly
intractable obstacles and the most clever tactics for dealing with
those obstacles. It is a story that is occuring in different forms
around us today - but the penguins handle change a great deal
better than most of us. Based on John Kotter's pioneering work on
how to make smart change happen faster and better, the lessons you
can learn from this short and easy-to-read book will serve you well
in your job, in your family and in your community. And these
lessons are becoming ever more important as the world around us
changes faster and faster. This edition celebrates ten years since
the publication of this classic business fable with new and
improved illustrations and a foreword by Spencer Johnson, author of
Who Moved My Cheese?
Existent literature has identified the existence of some
differences between men and women entrepreneurs in terms of
propensity to innovation, approach to creativity, decision making,
resilience, and co-creation. Without properly examining the current
inequalities in social-economic structures, it is difficult to
examine the results of corporate female leadership. The Handbook of
Research on Women in Management and the Global Labor Market is a
pivotal reference source that examines the point of convergence
among entrepreneurship organizations, relationship, creativity, and
culture from a gender perspective, and researches the relation
between current inequalities in social-economic structures and
organizations in the labor market, education and individual skills,
wages, work performance, promotion, and mobility. While
highlighting topics such as gender gap, woman empowerment, and
gender inequality, this publication is ideally designed for
managers, government officials, policymakers, academicians,
practitioners, and students.
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