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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
Elgar Advanced Introductions are stimulating and thoughtful
introductions to major fields in the social sciences, business and
law, expertly written by the world's leading scholars. Designed to
be accessible yet rigorous, they offer concise and lucid surveys of
the substantive and policy issues associated with discrete subject
areas. As the world faces extreme economic, environmental and
political crises, this bold and accessible Advanced Introduction
argues for a future-facing approach to the creative economy and
creative innovation. The book analyses contemporary and historical
arts and culture whilst assessing historical shifts from national
to global cultures; analogue to digital technologies; and
individualist to systems thinking. Key features include: A new
approach to the creative industries based on complex systems and
evolutionary dynamics Combining humanities-based analysis with
economics of innovation A critique of important theorists and
intellectual traditions involved in the study of modern mediated
creativity Reconceptualizing arts, copyright, cities, time, global
media and social agency A thought-provoking reassessment of
modernity to pivot creative enterprise for the challenges of the
Anthropocene era. Scholars and students of media and communications
studies, political economy and economics will benefit from the new
approach to creative media and culture, and its proposals to
rethink the economics of creativity and innovation. This book will
be a helpful guide for policy-makers, consultants and freelancers
who work across the borderlines of art, media, technology, business
and regulation.
Elgar Research Agendas outline the future of research in a given
area. Leading scholars are given the space to explore their subject
in provocative ways, and map out the potential directions of
travel. They are relevant but also visionary. Over the past 20
years, the concept of creative industries has become a widely
recognised policy paradigm adopted in numerous countries, agencies
and educational institutions around the world. A Research Agenda
for Creative Industries probes the key issues that will help to
advance research into creative industries as a productive and
innovative intervention in public policy. Issues addressed include
how much should a research agenda for creative industries be
policy-oriented? How workable is the so-called triple bottom line
rationale for creative industries? What innovative theories,
research approaches and methods are called for in advancing a
creative industries agenda? With contributions from leading
scholars, policy and industry specialists, this interdisciplinary
Research Agenda will be a vital resource for students and academics
working in the fields of communication, culture, film and media,
geography, business and policy studies, and Internet and social
media studies.
This book examines the role of artists in Egypt during the 2011
revolution, when street art from graffiti to political murals
became ubiquitous facets of revolutionary spaces. Through
interviews, personal testimonies, and accounts of the lived
experience of 25 street artists, the book explores the meaning of
art in revolutionary political contexts, specifically by focusing
on artistic production during 'liminal' moments as the events of
the Egyptian revolution unfolded. The author privileges the
perspective of the actors themselves to examine the ways that
artists reacted to events and conceived of their art as means to
further the goals of the revolution. Based on fieldwork conducted
in the years since 2011, the book provides a narrative of Egyptian
artists' participation in and representations of the revolution,
from hopeful beginnings to the subsequent crackdown and election of
al-Sisi.
The abrupt shift to online learning brought on by the COVID-19
pandemic revealed the need for the adoption and application of new
media, virtual training, and online skill development for the
modern workforce. However, organizations are grappling with
unanticipated complexities, and many have recognized the gaps
between online and in-person competencies and capabilities with
unaddressed needs. There is an urgent need to bridge this gap and
organically grow engagement and connectedness in the digital online
space with new media tools and resources. New Media, Training, and
Skill Development for the Modern Workforce exhibits how both
business and educational organizations may utilize the new media
computer technology to best engage in workforce training. It
provides the best practices to aid the transition to successful
learning environments for organizational skill development and
prepare and support new media educational engagement as the new
norm in all its forms and finer nuances. Covering topics such as
occupational performance assessment, personal response systems, and
situationally-aware human-computer interaction, this premier
reference source is an essential tool for workforce development
organizations, business executives, managers, communications
specialists, students, teachers, government officials, pre-service
teachers, researchers, and academicians.
Sega Arcade: Pop-Up History presents six of the most iconic Sega
Taiken 'body sensation' videogame cabinets - Hang-On, Space
Harrier, Out Run, After Burner, Thunder Blade and Power Drift - in
an innovative form: as dazzling pop-up paper sculptures. Sega
Arcade: Pop-Up History is a unique book object, a delight for Sega
fans and a love letter to the once-vibrant arcade game scene of the
1980s. Accompanying the 3D model showcase is a written history from
Guardian games writer and best-selling novelist, Keith Stuart,
punctuated by specially restored production artwork and beautifully
reproduced in-game screens. The book features contributions from
arcade game innovator Yu Suzuki, who offers first-hand insight into
the development of these ground-breaking games and the birth of the
Taiken cabinet phenomenon.
In a globalized world full of noise, brands are constantly
launching messages through different channels. For the last two
decades, brands, marketers, and creatives have faced the difficult
task of reaching those individuals who do not want to watch or
listen to what they are trying to tell them. By producing fewer ads
or making them louder or more striking, more brands and
communications professionals are not going to get those people to
pay more attention to their messages; they will only want to avoid
advertising in all media. Examining the Future of Advertising and
Brands in the New Entertainment Landscape provides a theoretical,
reflective, and empirical perspective on branded content and
branded entertainment in relation to audience engagement. It
reviews different cases about branded content to address the
dramatic change that brands and conventional advertising are facing
short term. Covering topics such as branded content measurement
tools, digital entertainment culture, and government storytelling,
this premier reference source is an excellent resource for
marketers, advertising agencies, brand managers, business leaders
and managers, communications professionals, government officials,
non-profit organizations, students and educators of higher
education, academic libraries, researchers, and academicians.
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A Legend in Letters
(Hardcover)
Sikharam Prasanna Kumara Gupta; Contributions by Ella Campbell; Edited by Susan M. Hudson
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R744
Discovery Miles 7 440
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Ships in 12 - 17 working days
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An absorbing, original, and ambitious work of reportage from the
acclaimed New Yorker correspondent
During the past decade, Peter Hessler has persistently
illuminated worlds both foreign and familiar--ranging from China,
where he served as The New Yorker's correspondent from 2000 to
2007, to southwestern Colorado, where he lived for four years.
Strange Stones is an engaging, thought-provoking collection of
Hessler's best pieces, showcasing his range as a storyteller and
his gift for writing as both native and knowledgeable outsider.
From a taste test between two rat restaurants in South China to a
profile of Yao Ming to the moving story of a small-town pharmacist,
these pieces are bound by subtle but meaningful ideas: the strength
of local traditions, the surprising overlap between cultures, and
the powerful lessons drawn from individuals who straddle different
worlds.
Full of unforgettable figures and an unrelenting spirit of
adventure, Strange Stones is a dazzling display of the powerful
storytelling, shrewd cultural insight, and warm sense of humor that
are the trademarks of Peter Hessler's work.
Rather than a media history of the region or a history of southern
media, Remediating Region: New Media and the U.S. South formulates
a critical methodology for studying the continuous reinventions of
regional space across media platforms. This innovative collection
demonstrates that structures of media undergird American
regionalism through the representation of a given geography's
peoples, places, and ideologies. It also outlines how the region
answers back to the national media by circulating ever-shifting
ideas of place via new platforms that allow for self-representation
outside previously sanctioned media forms. Remediating Region
recognizes that all media was once new media. In examining how
changes in information and media modify concepts of region, it both
articulates the virtual realities of the twenty-first-century U.S.
South and historicizes the impact of "new" media on a region that
has long been mediated. Eleven essays examine media moments ranging
from the nineteenth century to the present day, among them
Frederick Douglass's utilization of early photography, video game
representations of a late capitalist landscape, rural queer
communities' engagement with social media platforms, and
contemporary technologies focused on revitalizing Indigenous
cultural practices. Interdisciplinary in scope and execution,
Remediating Region argues that on an increasingly networked planet,
concerns over the mediated region continue to inform how audiences
and participants understand their entree into a global world
through local space.
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A Life Begins
(Hardcover)
Keith Harrison Walker
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R1,216
R1,037
Discovery Miles 10 370
Save R179 (15%)
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Ships in 10 - 15 working days
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China is at the crux of reforming, professionalising, and
internationalising its cultural and creative industries. These
industries are at the forefront of China's move towards the status
of a developed country. In this comprehensive Handbook,
international experts including leading Mainland scholars examine
the background to China's cultural and creative industries as well
as the challenges ahead. The chapters represent the cutting-edge of
scholarship, setting out the future directions of culture,
creativity and innovation in China. Combining interdisciplinary
approaches with contemporary social and economic theory, the
contributors examine developments in art, cultural tourism,
urbanism, digital media, e-commerce, fashion and architectural
design, publishing, film, television, animation, documentary, music
and festivals. Students of Chinese culture and society will find
this Handbook to be an invaluable resource. Scholars working on
topics related to China's emergence and its cultural aspirations
will also find the themes discussed in this book to be of interest.
Contributors: R. Bai, M. Cheung, Y. Chu, P. Chung, J. Dai, J. De
Kloet, A.Y.H. Fung, L. Gorfinkel, M. Guo, E.C. Hendriks, C.M. Herr,
V. Ho, Y. Huang, M. Keane, W. Lei, H. Li, W. Li, Y. Li, W. Lei, B.
Liboriussen, T. Lindgren, R. Ma, L. Montgomery, E. Priest, Z. Qiu,
X. Ren, F. Schneider, W. Sun, M.A. Ulfstjerne, J. Wang, Q. Wang, C.
Hing-Yuk Wong, H. Wu, B. Yecies, L. Yi, N. Yi, X. Zhang, E.J. Zhao,
J. Zheng
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