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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
China is at the crux of reforming, professionalising, and
internationalising its cultural and creative industries. These
industries are at the forefront of China's move towards the status
of a developed country. In this comprehensive Handbook,
international experts including leading Mainland scholars examine
the background to China's cultural and creative industries as well
as the challenges ahead. The chapters represent the cutting-edge of
scholarship, setting out the future directions of culture,
creativity and innovation in China. Combining interdisciplinary
approaches with contemporary social and economic theory, the
contributors examine developments in art, cultural tourism,
urbanism, digital media, e-commerce, fashion and architectural
design, publishing, film, television, animation, documentary, music
and festivals. Students of Chinese culture and society will find
this Handbook to be an invaluable resource. Scholars working on
topics related to China's emergence and its cultural aspirations
will also find the themes discussed in this book to be of interest.
Contributors: R. Bai, M. Cheung, Y. Chu, P. Chung, J. Dai, J. De
Kloet, A.Y.H. Fung, L. Gorfinkel, M. Guo, E.C. Hendriks, C.M. Herr,
V. Ho, Y. Huang, M. Keane, W. Lei, H. Li, W. Li, Y. Li, W. Lei, B.
Liboriussen, T. Lindgren, R. Ma, L. Montgomery, E. Priest, Z. Qiu,
X. Ren, F. Schneider, W. Sun, M.A. Ulfstjerne, J. Wang, Q. Wang, C.
Hing-Yuk Wong, H. Wu, B. Yecies, L. Yi, N. Yi, X. Zhang, E.J. Zhao,
J. Zheng
Sega Arcade: Pop-Up History presents six of the most iconic Sega
Taiken 'body sensation' videogame cabinets - Hang-On, Space
Harrier, Out Run, After Burner, Thunder Blade and Power Drift - in
an innovative form: as dazzling pop-up paper sculptures. Sega
Arcade: Pop-Up History is a unique book object, a delight for Sega
fans and a love letter to the once-vibrant arcade game scene of the
1980s. Accompanying the 3D model showcase is a written history from
Guardian games writer and best-selling novelist, Keith Stuart,
punctuated by specially restored production artwork and beautifully
reproduced in-game screens. The book features contributions from
arcade game innovator Yu Suzuki, who offers first-hand insight into
the development of these ground-breaking games and the birth of the
Taiken cabinet phenomenon.
Social media platforms are powerful tools that can help
organizations to gather user preferences and build profiles of
consumers. These sites add value to business activities, including
market research, co-creation, new product development, and brand
and customer management. Understanding and correctly incorporating
these tools into daily business operations is essential for
organizational success. Managing Social Media Practices in the
Digital Economy is an essential reference source that facilitates
an understanding of diverse social media tools and platforms and
their impact on society, business, and the economy and illustrates
how online communities can benefit the domains of marketing,
finance, and information technology. Featuring research on topics
such as mobile technology, service quality, and consumer
engagement, this book is ideally designed for managers, managing
directors, executives, marketers, industry professionals, social
media analysts, academicians, researchers, and students.
The political economy deals with the structure of production and
the social relations of people in production. With its focus on
structures and practices, the political economy also analyzes the
contradictions of capitalism and suggests resistance and
intervention strategies using methods from history, economics,
sociology, and political science. The dominant commercial media in
capitalism operates both as a product of economic and political
structure and as an industrial institution with economic and
political functions. Current Theories and Practice in the Political
Economy of Communications and Media is a collection of innovative
research on new approaches in the political economy of
communication in the process of globalization. While highlighting
topics including consumer behavior, news production, and public
relations, this book is ideally designed for newscasters,
broadcasters, journalists, marketers, advertisers, production
managers, researchers, industry professionals, academics, and
students seeking to extend the border of standard political economy
of communication studies into relatively undiscovered areas.
The growing presence of digital technologies has caused significant
changes in the protection of digital rights. With the ubiquity of
these modern technologies, there is an increasing need for advanced
media and rights protection. Media Law, Ethics, and Policy in the
Digital Age is a key resource on the challenges, opportunities,
issues, controversies, and contradictions of digital technologies
in relation to media law and ethics and examines occurrences in
different socio-political and economic realities. Highlighting
multidisciplinary studies on cybercrime, invasion of privacy, and
muckraking, this publication is an ideal reference source for
policymakers, academicians, researchers, advanced-level students,
government officials, and active media practitioners.
Starting with the belief that learning goes way beyond the
classroom, COMversations highlights some of Singapore's top media
professionals from print, radio, TV, and social media as they share
their communication journeys.Stories from practitioners: Each
chapter goes deep in conversation with Chua Chin Hon, Colette Wong,
Divian Nair, Nicholas Fang, Edwin Chan, Jill Neubronner, Arlina
Arshad, and Alan Soon. Each brings with them years of industry
experience from their time in places such as SPH, MediaCorp,
Reuters, Bloomberg, CNN, CNBC and Fox Sports Asia, capturing for us
lessons that are best gleaned from being 'out there' in the
trenches. These lessons will bring to life the theories that are
taught in communication classes.They offer practical tips on
communication conveyed through stories. One, when tasked to serve
as moderator for an in-conversation style interview with Barack
Obama, took the effort to work on the little details that would
help him break the ice with the former US President, including
refurbishing a watch. Another, eyeing a job with CNN after years
with Channel News Asia, was told by the international broadcaster,
'Fly to London for the interview and we will give you 5 minutes to
impress us'. Yet another, who works as a foreign correspondent
based in Jakarta, regales us with tales of journalistic enterprise,
including one on how a free car ride in Iran led to a glimpse into
the conservative society's underground dance party.This book also
includes a special feature with Dr Vivian Balakrishnan, Singapore's
Minister for Foreign Affairs, who shares his communication style in
a range of contexts with students from Nanyang Business School at
NTU.
Starting with the belief that learning goes way beyond the
classroom, COMversations highlights some of Singapore's top media
professionals from print, radio, TV, and social media as they share
their communication journeys.Stories from practitioners: Each
chapter goes deep in conversation with Chua Chin Hon, Colette Wong,
Divian Nair, Nicholas Fang, Edwin Chan, Jill Neubronner, Arlina
Arshad, and Alan Soon. Each brings with them years of industry
experience from their time in places such as SPH, MediaCorp,
Reuters, Bloomberg, CNN, CNBC and Fox Sports Asia, capturing for us
lessons that are best gleaned from being 'out there' in the
trenches. These lessons will bring to life the theories that are
taught in communication classes.They offer practical tips on
communication conveyed through stories. One, when tasked to serve
as moderator for an in-conversation style interview with Barack
Obama, took the effort to work on the little details that would
help him break the ice with the former US President, including
refurbishing a watch. Another, eyeing a job with CNN after years
with Channel News Asia, was told by the international broadcaster,
'Fly to London for the interview and we will give you 5 minutes to
impress us'. Yet another, who works as a foreign correspondent
based in Jakarta, regales us with tales of journalistic enterprise,
including one on how a free car ride in Iran led to a glimpse into
the conservative society's underground dance party.This book also
includes a special feature with Dr Vivian Balakrishnan, Singapore's
Minister for Foreign Affairs, who shares his communication style in
a range of contexts with students from Nanyang Business School at
NTU.
This comprehensive Handbook offers an extensive overview of current
knowledge of corporate communication from a digital perspective. It
provides a state-of-the-art view of the ubiquitous impact, both
positive and negative, of digital technologies and digitalisation
processes on corporate communication. Bringing together insights
from leading thinkers in the field of digital corporate
communication (DCC), the book explores how digitalisation is
transforming organisations and corporate communication. Chapters
examine new, emerging and progressive topics and future trends in
DCC, including digital hijacking, disinformation and the role of
artificial intelligence. Collectively, they present over 30 case
studies from around the world to help relate theory to practice.
Analysing the changing practices and functions of digitalisation,
the Handbook illuminates how organisations are striving to be
continuously available 24/7 while embracing the new demands of
digital stakeholders. Addressing future challenges facing
increasingly digital organisations, this Handbook will be a
valuable resource for scholars and students interested in strategic
management, branding, marketing and organisational behaviour. Its
overview of CommTech development will also be beneficial for
communication practitioners and organisational leaders seeking to
navigate the expectations of digitally-active stakeholders.
Marvel Studios has provided some of the biggest worldwide cinematic
hits of the last eight years, from Iron Man (2008) to the
record-breaking The Avengers (2012), and beyond. Having announced
plans to extend its production of connected texts in cinema,
network and online television until at least 2028, the new
aesthetic patterns brought about by Marvel's 'shared' media
universe demand analysis and understanding. The Marvel Studios
Phenomenon evaluates the studio's identity, as well as its status
within the structures of parent Disney. In a new set of readings of
key texts such as Captain America: The Winter Soldier, Guardians of
the Galaxy and Agents of S.H.I.E.L.D., the thematics of superhero
fiction and the role of fandom are considered. The authors identify
milestones from Marvel's complex and controversial business
history, allowing us to appraise its industrial status: from a
comic publisher keen to exploit its intellectual property, to an
independent producer, to successful subsidiary of a vast
entertainment empire.
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