Current Theories and Practice in the Political Economy of Communications and Media (Hardcover)

The political economy deals with the structure of production and the social relations of people in production. With its focus on structures and practices, the political economy also analyzes the contradictions of capitalism and suggests resistance and intervention strategies using methods from history, economics, sociology, and political science. The dominant commercial media in capitalism operates both as a product of economic and political structure and as an industrial institution with economic and political functions. Current Theories and Practice in the Political Economy of Communications and Media is a collection of innovative research on new approaches in the political economy of communication in the process of globalization. While highlighting topics including consumer behavior, news production, and public relations, this book is ideally designed for newscasters, broadcasters, journalists, marketers, advertisers, production managers, researchers, industry professionals, academics, and students seeking to extend the border of standard political economy of communication studies into relatively undiscovered areas.

General

Imprint:	Business Science Reference
Country of origin:	United States
Release date:	March 2020
First published:	2020
Editors:	Serpil Karlidag • Selda Bulut
Dimensions:	279 x 216mm (L x W)
Format:	Hardcover
Pages:	404
ISBN-13:	978-1-79983-270-6
Categories:	Books > Business & Economics > Economics > International economics > General Books > Business & Economics > Business & management > Sales & marketing > Public relations Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General Promotions
LSN:	1-79983-270-8
Barcode:	9781799832706

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!