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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General

Entrepreneurs Navigating a Universe of Disruption (Hardcover, 1st ed. 2022): Gerard Anthony Reed Entrepreneurs Navigating a Universe of Disruption (Hardcover, 1st ed. 2022)
Gerard Anthony Reed
R2,864 Discovery Miles 28 640 Ships in 18 - 22 working days

This book details the exploratory stages of a research study that produced a framework for entrepreneurial endeavour and enterprise. It presents an unfolding discussion, throughout its chapters, regarding the entrepreneurial nature potential within us all, and the modes by which those involved in such activity, and associated innovative discoveries, can be informed by the skills and experience already in their possession. The book also provides, through its structure, a tool by which the entrepreneur, innovator, educator, student or those yet-to-be involved in the entrepreneurial arena can plan for the yet-to-be known eventualities of such endeavour. The parabolic scramble framework is backgrounded across the discussion of entrepreneurship and the necessity to deal with the tangible and intangibility of any venture, as well as other considered aspects that the entrepreneurial journey engenders.

The Politics of Cultural Work (Hardcover): M. Banks The Politics of Cultural Work (Hardcover)
M. Banks
R2,628 Discovery Miles 26 280 Ships in 10 - 15 working days

What is 'cultural work'? How are we to understand the 'art-commerce relation'? "The Politics of Cultural Work" answers these questions through a wide-ranging study of labour in the cultural industries. It critically evaluates how various sociological traditions - including critical theory, governmentality and liberal-democratic approaches - have sought to theorize the creative cultural worker, in art, music, media and design-based occupations. It evaluates whether the cultural worker should be seen as a creative, autonomous subject - or as a mere victim of the 'culture industry'

Management and Innovation in the Media Industry (Hardcover): Cinzia Dal Zotto, Hans van Kranenburg Management and Innovation in the Media Industry (Hardcover)
Cinzia Dal Zotto, Hans van Kranenburg
R3,105 Discovery Miles 31 050 Out of stock

This comprehensive book covers relevant issues on how media companies are currently embracing innovation, the levels at which they are doing so, and how innovation can help media companies to meet their development needs in the future.The primary focus of this study is the relationship between management and innovation in the media industry. The book evaluates the importance and the role of innovation within the media industry and helps identify and evaluate the drivers of innovation. The contributors demonstrate and build upon an understanding of the issues and strategies that bind media firms to new processes and technologies and offer clear guidelines on how media companies can accelerate growth through effective internal and external collaboration. Management and Innovation in the Media Industry highlights those issues that influence strategies, organizational structures, media content management and public interest within media firms. This unique study offers both new theoretical and empirical insights on decision making aspects of innovation relevant for those executives and policy makers operating within the media or related industries. It will be of great interest to academics and students in the fields of communication and journalism as well as innovation management.

Independent Television in Britain - Origin and Foundation 1946-62 (Hardcover): Bernard Sendall Independent Television in Britain - Origin and Foundation 1946-62 (Hardcover)
Bernard Sendall
R2,699 Discovery Miles 26 990 Ships in 18 - 22 working days

After thirty years of broadcasting in Britain under a public monopoly, the Television Act of 1954 introduced a controversial new force called Independent Television (ITV) which was a plural structure combining private enterprise and public control. Its income came from advertising. This volume, the first of three recording the history of Independent Television, describes the campaign to end the BBC's monopoly in television and tells of the vicissitudes of the early years of ITV, how it survived to become an accepted part of the fabric of British life. The book draws on much previously unpublished information to reveal the inside story of the problems which were encountered and the people principally involved in them. It tells how ITV's programmes captured a major share of the television audience and also how its rapid growth and the way the network was conducted led to a divergence from some of the ideals of its founding fathers. Whilst enjoying great popularity with the audience in general, ITV encountered criticism among people concerned about both 'excessive' profits and the social impact of the medium. The book sets the record straight on a number of questions on which judgements have been based more often on legend than on fact. The story ends on the eve of the Pilkington Report of 1962, which was to advocate 'organic change' in the whole system of Independent Television. The second volume will contain a detailed review of this report, describe the passage of the second Television Act of 1963 and go on to tell what happened to ITV after the arrival of Lord Hill of Luton, the former radio doctor and Postmaster-General, as Chairman of the ITA in the summer of 1963.

Restructuring Telecommunications - A Study of Europe in a Global Context (Hardcover): P. Curwen Restructuring Telecommunications - A Study of Europe in a Global Context (Hardcover)
P. Curwen
R2,652 Discovery Miles 26 520 Ships in 18 - 22 working days

The first of January 1998 was the deadline for market liberalisation within the European Union, which together with the passing of the USA Telecommunications Act, has served to open up major markets in the Telecommunications Industry. This book examines the changes that have been occuring in the industry in recent years, seeking to impose a coherent structure upon a rapidly changing environment. It includes case studies of the UK, Germany and the USA.

The Federal Communications Commission - Front Line in the Culture and Regulation Wars (Hardcover, Annotated Ed): Kimberly A.... The Federal Communications Commission - Front Line in the Culture and Regulation Wars (Hardcover, Annotated Ed)
Kimberly A. Zarkin, Michael J Zarkin
R2,411 Discovery Miles 24 110 Ships in 10 - 15 working days

In its more than seventy years of existence, the Federal Communications Commission (FCC) has emerged as one of the most important and controversial agencies in the United States government. As an independent regulatory commission, the FCC possesses an expansive legislative mandate to formulate a national communications policy. Using its authority, the FCC has done such far-reaching things as setting rates for long distance telephone service, creating rules and standards for broadcast programming, writing regulations for providers of cable television and information services, and, in recent decades, introducing competition in virtually every sector of the communications industry. As the FCC has gone about implementing its statutory mandate, it has frequently been the target of criticism by interest groups and members of Congress. Even these critics, however, would have a hard time imagining how a task as complicated as the formulation of a national telecommunications policy could be accomplished without the expertise and full time attention of an agency such as the FCC. The first work to integrate detailed information on the FCC as an organization--its politics, key policy initiatives, and legal issues--offers students, researchers, and general readers alike easy access to an array of topics related to the FCC. Chapters discuss the agency's origins, organization, programs, controversies, notable people, and significant court cases. Topics include the Telecommunications Act of 1996, Michael Powell, Verizon Communications Inc. v. FCC, the Fairness Doctrine, telephone-cable competition, and indecency. A comprehensive annotated bibliography lists sources for further research.

Media Management Review (Hardcover): Charles Warner Media Management Review (Hardcover)
Charles Warner
R4,491 Discovery Miles 44 910 Ships in 10 - 15 working days

This unique publication deals exclusively with current media management issues. It fills a void in the current literature and provides an outlet for a growing number of media scholars and practitioners interested in the ever-changing and ever-more-complex field of media management. The "Media Management Review" was designed to appeal to working professionals who deal directly with managing the media: radio, television, cable, newspapers, magazines, new media, and advertising agencies. Written in a style that is both understandable and applicable, this annual volume is an indispensable resource filled with information on the latest media management theories and practices.

Strategic Management in Telecommunications (Hardcover): James Shaw Strategic Management in Telecommunications (Hardcover)
James Shaw
R2,939 Discovery Miles 29 390 Ships in 18 - 22 working days

Exploring how to bring new products or services to market in the wake of the US Telecommunications Act of 1996, this resource defines market planning, new product development, and the interaction of supply and demand in the telephony, broadcasting and computer industries. Utilizing extensive case studies, it seeks to help the reader to understand market research and strategic planning in the post-1996 telecommunications world in specific terms.

The Creative Industries and International Business Development in Africa (Hardcover): Nnamdi O . Madichie, Robert Ebo Hinson The Creative Industries and International Business Development in Africa (Hardcover)
Nnamdi O . Madichie, Robert Ebo Hinson
R2,542 Discovery Miles 25 420 Ships in 18 - 22 working days

The international business environment has undergone major turbulence in 2020 following the onset of lockdowns, travel restrictions and social distancing all prompted by Covid-19. These restrictions have limited the revenue generation capacity of both countries and businesses - large and small. While the winners have been mostly those sectors with a digital footprint such as streaming services and video-conferencing giants, the creative industries have felt a much harder blow. Against this backdrop, The Creative Industries and International Business Development in Africa takes an unorthodox approach to showcasing the trends and challenges of the contemporary creative economy with a view to positioning the sector for a global audience. Drawing upon the categorisations of the Creative Industries Federation, the book interrogates, and highlights, the challenges, and opportunities of the creative industries in Africa. This is with a view to aggregating how the sector has coped with a myriad of challenges even before the pandemic. Discussions across the chapters document the changing landscape of the sector, capturing insights from the global value chain to everything digital - from arts to publishing, fashion, film and music production and distribution. Further insights are discussed around recent events such as the take-off of the African Continental Free Trade Area (AfCFTA) and the exit of Britain from the EU - with the latter event reinvigorating the Commonwealth Agenda and renewed interest in Africa's creative industries.

Handbook of Research on Contemporary Storytelling Methods Across New Media and Disciplines (Hardcover): Lorena Clara Mih?e?,... Handbook of Research on Contemporary Storytelling Methods Across New Media and Disciplines (Hardcover)
Lorena Clara Mih?e?, Raluca Andreescu, Anda Dimitriu
R6,713 Discovery Miles 67 130 Ships in 18 - 22 working days

Stories are everywhere around us, from the ads on TV or music video clips to the more sophisticated stories told by books or movies. Everything comes wrapped in a story, and the means employed to weave the narrative thread are just as important as the story itself. In this context, there is a need to understand the role storytelling plays in contemporary society, which has changed drastically in recent decades. Modern global society is no longer exclusively dominated by the time-tested narrative media such as literature or films because new media such as videogames or social platforms have changed the way we understand, create, and replicate stories. The Handbook of Research on Contemporary Storytelling Methods Across New Media and Disciplines is a comprehensive reference book that provides the relevant theoretical framework that concerns storytelling in modern society, as well as the newest and most varied analyses and case studies in the field. The chapters of this extensive volume follow the construction and interpretation of stories across a plethora of contemporary media and disciplines. By bringing together radical forms of storytelling in traditional disciplines and methods of telling stories across newer media, this book intersects themes that include interactive storytelling and narrative theory across advertisements, social media, and knowledge-sharing platforms, among others. It is targeted towards professionals, researchers, and students working or studying in the fields of narratology, literature, media studies, marketing and communication, anthropology, religion, or film studies. Moreover, for interested executives and entrepreneurs or prospective influencers, the chapters dedicated to marketing and social media may also provide insights into both the theoretical and the practical aspects of harnessing the power of storytelling in order to create a cohesive and impactful online image.

Economic Analysis of Music Copyright - Income, Media and Performances (Hardcover, 2010): Ivan L. Pitt Economic Analysis of Music Copyright - Income, Media and Performances (Hardcover, 2010)
Ivan L. Pitt
R2,980 Discovery Miles 29 800 Ships in 18 - 22 working days

Chris Anderson's initial `Long Tail' analysis was released in 2004 just as the wave of mergers and acquisitions was sweeping the music publishing and radio industries. Music industry executives began looking for Anderson's 'Long Tail' effect and with it the implied redistribution of royalty income from popular songs to long dormant and forgotten works in their catalogs. These music publishers had hoped to further maximize the value of their copyright assets (lyrics and melody) in their existing music catalogs as the sale of compact disks diminished, and consumers switched their purchasing and listening habits to new digital formats in music technology such as the iPod. This book deals with the measurement of skewness, heavy tails and asymmetry in performance royalty income data in the music industry, an area that has received very little academic attention for various reasons. For example, the pay packages, including signing bonuses, of some `superstars' in the sports world are often announced when they join a team. In the art world, the value of an artist's work is sometimes revealed when the work is sold at auction. The main reason it is difficult to study art and culture from a royalty income perspective is that most of the income data at the individual level is often proprietary, and generally not made publicly available for economic analysis. As a Senior Economist for the American Society of Composers, Authors, and Publishers (ASCAP) using both internal and licensed external proprietary data, the author found that the so-called `superstar effects' are still present in performance royalty income. Success is still concentrated on a relatively few copyright holders or members who can be grouped into `heavy tails' of the empirical income distribution in a departure from Anderson's `long tail' analysis. This book is divided into two parts. The first part is a general introduction to the many supply and demand economic factors that are related to music performance royalty payments. The second part is an applied econometrics section that provides modeling and in-depth analysis of income data from a songwriter, music publisher and blanket licensing perspective. In an era of declining income from CD album sales, data collection, mining and analysis are becoming increasingly important in terms of understanding the listening, buying and music use habits of consumers. The economic impact on songwriters, publishers, music listeners, and Performance Rights Organizations (PROs) is discussed and future business models are evaluated. The book will appeal to researchers and students in cultural economics, media and statistics as well as general readers and professionals in the music publishing industry.

Starstruck - How I Magically Transformed Chicago into Hollywood for More Than Fifty Years (hardback) (Hardcover): Michael Kutza Starstruck - How I Magically Transformed Chicago into Hollywood for More Than Fifty Years (hardback) (Hardcover)
Michael Kutza; Foreword by David Robinson
R919 Discovery Miles 9 190 Ships in 9 - 17 working days
Media Policy and Music Activity (Hardcover): Krister Malm, Roger Wallis Media Policy and Music Activity (Hardcover)
Krister Malm, Roger Wallis
R4,503 Discovery Miles 45 030 Ships in 10 - 15 working days

How do people make music? What is the relationship between live music and the music we hear in music videos? How has the digital revolution affected music-making in industrialized and developing nations?
"Media Policy and Music Activity" explores the relationships between policies governing the output of the music media and music activity in society. Investigating musical activity in six smaller nations -- Jamaica, Trinidad, Kenya, Tanzania, Sweden, and Wales -- Wallis and Malm include interviews with a wide range of musicians, policy-makers, and media and music industry employees. They discover that, all too often, media policies designed to encourage local industries fail due to non-implementation.
Combining case study material with a broad theoretical framework, "Media Policy and Music Activity" provides a unique introduction to media policy and its relation to cultural production. It will be of interest not only to students and researchers, but to policymakers, media practitioners, and anyone interested in the role music plays in our everyday lives.

On the Evolution of Media - Understanding Media Change (Hardcover): Carlos A Scolari On the Evolution of Media - Understanding Media Change (Hardcover)
Carlos A Scolari
R4,489 Discovery Miles 44 890 Ships in 10 - 15 working days

This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, competition, dominance, hybridization, adaptation, extinction - this book goes beyond a chronological approach to propose a reticulated and multi-layered conception of media evolution. If media evolution is a network, what are the relationships between "media species" like? What happens when a new media emerges into the media ecology? How do new media influence the old ones? Can media become extinct? How do media adapt when the social and economic context changes? How can media evolution be analysed? What kinds of quantitative and qualitative techniques can be applied in media evolution research? By presenting an innovative research approach and theoretical framework to media studies, this book will be of keen interest to scholars and graduate students of new media, media history and theory, philosophy of technology, mass communication, and organisational studies.

The Routledge Companion to Media and Class (Paperback): Erika Polson, Radhika Gajjala, Lynn Schofield Clark The Routledge Companion to Media and Class (Paperback)
Erika Polson, Radhika Gajjala, Lynn Schofield Clark
R1,413 Discovery Miles 14 130 Ships in 9 - 17 working days

This companion brings together scholars working at the intersection of media and class, with a focus on how understandings of class are changing in contemporary global media contexts. From the memes of and about working-class supporters of billionaire "populists", to well-publicized and critiqued philanthropic efforts to bring communication technologies into developing country contexts, to the behind-the-scenes work of migrant tech workers, class is undergoing change both in and through media. Diverse and thoughtfully curated contributions unpack how media industries, digital technologies, everyday media practices-and media studies itself-feed into and comment upon broader, interdisciplinary discussions. They cover a wide range of topics, such as economic inequality, workplace stratification, the sharing economy, democracy and journalism, globalization, and mobility/migration. Outward-looking, intersectional, and highly contemporary, The Routledge Companion to Media and Class is a must-read for students and researchers interested in the intersections between media, class, sociology, technology, and a changing world.

Reporting the Middle East - The Practice of News in the Twenty-First Century (Hardcover): Zahera Harb Reporting the Middle East - The Practice of News in the Twenty-First Century (Hardcover)
Zahera Harb
R3,003 R1,062 Discovery Miles 10 620 Save R1,941 (65%) Ships in 9 - 17 working days

How do the media cover the Middle East? Through a country-by-country approach, this book provides detailed analysis of the complexities of reporting from the Arab World. Each chapter provides an overview of a country, including the political context, relationships to international politics and the key elements relating to the place as covered in Western media. The authors explore how the media can be used to serve particular political agendas on both a regional and international level. They also consider the changes to the media landscape following the growth of digital and social media, showing how access to the media is no longer restricted to state or elite actors. By studying coverage of the Middle East from a whole range of news providers, this book shows how news formats and practices may be defined and shaped differently by different nations. It will be essential reading for scholars and practitioners of journalism, especially those focusing on the Arab World.

Advances in Telematics, Volume 3 - Emerging Information Technologies (Hardcover): Janice Hanson Advances in Telematics, Volume 3 - Emerging Information Technologies (Hardcover)
Janice Hanson
R2,805 R2,539 Discovery Miles 25 390 Save R266 (9%) Ships in 10 - 15 working days
Media Blight and the Dehumanizing of America (Hardcover, New): William K. Shrader Media Blight and the Dehumanizing of America (Hardcover, New)
William K. Shrader
R2,800 R2,534 Discovery Miles 25 340 Save R266 (9%) Ships in 10 - 15 working days

This impassioned critique of contemporary mass culture argues that the media, particularly television as the spearhead of electronic communications technology, contributes to the pervasive demoralization of the American public. By stimulating the public with an endless stream of enticing, essentially unattainable illusions, the media produce what William K. Shrader calls the experiential bind, a phenomenon rooted in the incongruity between the two juxtaposed realms of vicarious and firsthand experience. The internalized bind causes a chronically irritated self-ideal discrepancy, producing morbid guilt. This condition is familiar to mental health specialists, and is frequently invoked to explain the erratic and socially destructive behavior patterns of the mentally ill.

Following a brief introduction, Chapter 1 describes the experiential bind and the media's imagery of unreality. This imagery is analyzed from two essential aspects: (1) the imagery of fantasy, which predominates in prime time network entertainment programming on television and in the majority of Hollywood movies; and (2) the imagery of doom, which predominates on television news programs shown in large cities across America every evening of the week. Chapter 2 is an elaboration of psychodynamic considerations, specifically, how both aspects of unreality affect such human characteristics as self-esteem, feelings of inadequacy, guilt, and narcissism. Chapter 3 continues with societal reverberations, including loss of community involvement and rampant consumerism. Chapter 4 turns to rehabilitation and prevention, drawing on Shrader's experience as a clinical psychologist and therapist-counselor. Chapter 5 is concerned with the emergence of a technological society and its contribution to materialism in America. The final chapter presents concluding thoughts, involving especially the author's theme that hedonistic materialism is America's Achilles Heel. Media Blight and the Dehumanizing of America is suitable for the general reader, and will be particularly useful to scholars of social/behavioral and clinical psychology, and mass communications.

m-Profits - Making Money from 3G Services (Hardcover): TT Ahonen m-Profits - Making Money from 3G Services (Hardcover)
TT Ahonen
R2,707 Discovery Miles 27 070 Ships in 18 - 22 working days

The money side of mobile services .....

If you need to know all about the business aspects of new wireless services in 3G/UMTS then this is the book for you! It illustrates the revenues, profits and revenue-sharing involved in topics such as m-Commerce, multimedia messaging, mobile advertising, m-Banking, telematics, location based services, B2B, B2C and B2E business services, CRM and ERP business systems, music, gaming, information, entertainment, etc.

m-Profits explains new mobile service phenomena such as micropayments and reachability. With comparisons to the PC and PDA world, m-Profits covers 2G, 2.5G, 3G and 4G cellular, and technologies such as W-LAN (WiFi) and Bluetooth. This volume contrasts the business impacts to network operators, MVNOs, portals, service providers, application developers, content providers and equipment vendors and includes marketing, tariffing and competitiveness.

m-Profits discusses which revenues can be generated, profitably, and how they can be shared and analyses new service propositions, new value systems, new partnerships and new competitive forces that ultimately meet in the 3G environment. This authoritative resource takes the reader on a journey into the near future where a mobile services industry, which started only in 1998, is to reach a Trillion dollars in annual revenues worldwide by 2010.

  • Discusses the money angle to over 170 new services

  • Reviews 50 real services from around the world validating concepts in the book

  • Introduces the 5 M's of how to create value in mobile services

  • Explains the Money Migration theory on the evolution of telecoms economics

  • Presents the Hockey Sticks theory of how revenues and costs relate in 3G

  • Includes over 10 analogies from other industries to help explain new concepts

  • Contains over 25 context-specific hints to out fox the competition
Written for the non-technical reader, with a solid business focus m-Profits reveals why the mobile services opportunity is viable even when the current fixed internet business is suffering. If you are a carrier/operator, application developer, MVNO, content provider, banker, regulator, consultant or educator, and looking to cash in on this Trillion Dollar industry: you must read this book!………..
Chinese Creator Economies - Labor and Bilateral Creative Workers (Hardcover): Jian Lin Chinese Creator Economies - Labor and Bilateral Creative Workers (Hardcover)
Jian Lin
R2,511 Discovery Miles 25 110 Ships in 18 - 22 working days

The paradoxical relationship between Chinese creative workers and the state Chinese Creator Economies dives into the paradoxical lives lived by creative professionals in emerging economies across China. Jian Lin contextualizes the socioeconomic conditions in which cultural production takes place and pushes back against the dominant understanding of Chinese media as a centralized, state-controlled apparatus by looking at how individual creative workers grapple with governance and precarity in the Chinese cultural industries and develop their bilateral subjectivities within the politico-economic system of Chinese media. Drawing on intensive empirical research conducted on creative labor practices across television, journalism, design, and social media, Chinese Creative Economies looks at both Chinese and foreign-born content creators, exploring the tensions between Beijing’s limits on individual creativity, and its aspirations to become a global hub for cultural production. Lin maintains that it is the production of bilateral creatives that generates and maintains hope for the future of those who live and work within the cultural economies of China.

Transcendent Parenting - Raising Children in the Digital Age (Hardcover): Sun Sun Lim Transcendent Parenting - Raising Children in the Digital Age (Hardcover)
Sun Sun Lim
R2,685 Discovery Miles 26 850 Ships in 10 - 15 working days

Whether members of the family are headed to school or work, smartphones accompany family members throughout the day. The growing sophistication of mobile communication has unleashed a proliferation of apps, channels, and platforms that link parents to their children and the key institutions in their lives. While parents may feel empowered by their ability to provide their children assistance with a click on their smartphone, they may also feel pressured and overwhelmed by this need to always be on call for their children. This book focuses on the phenomenon of transcendent parenting, where parents actively use technology to go beyond traditional, physical practices of parenting. In drawing on the experiences of intensely digitally-connected families in Singapore to tell a global story, Sun Sun Lim argues how transcendent parenting can embody and convey, intentionally or not, the parenting priorities in these households. Chapters outline how parents exploit mobile connectivity to transcend the physical distance between themselves and their children, the online and offline social interaction environments, and the timelessness of seemingly ceaseless parenting. Transcendent Parenting further explores how mobile communication allows parents to be more involved than ever in their children's lives, leaving readers to question whether or not parents have become too involved as a result. With its clear discussions of the effects of transcendent parenting on parents' wellbeing and children's personal development, Transcendent Parenting will appeal to a broad audience of readers, from scholars, educators and policy makers to parents and young people across the globe.

Revenue Management with Flexible Products - Models and Methods for the Broadcasting Industry (Paperback, 2007 ed.): Michael... Revenue Management with Flexible Products - Models and Methods for the Broadcasting Industry (Paperback, 2007 ed.)
Michael Muller-Bungart
R2,689 Discovery Miles 26 890 Ships in 18 - 22 working days

Remarkable features of revenue management (RM) problems in the cargo, manufacturing and broadcasting industries are so-called flexible products. "Flexibility" means that the actual mode of production is not defined at the time of purchase, but can be chosen later on by the service provider. This book is among the first to analyze RM problems with flexible products and RM in broadcasting companies. The implications of flexibility are explicitly taken into account in the models and methods presented. As an aside, the book contains descriptions of algorithms to generate stochastic demand data streams for general RM problems. An implementation as a Microsoft Windows executable file is available, which can directly be used both by theoreticians and practitioners in their own simulation studies. This book will be of great value for researchers, managers and students interested in RM with flexible products in general and broadcasting companies in particular.

Marketing the Arts - Breaking Boundaries (Paperback, 2nd edition): Finola Kerrigan, Chloe Preece Marketing the Arts - Breaking Boundaries (Paperback, 2nd edition)
Finola Kerrigan, Chloe Preece
R1,506 Discovery Miles 15 060 Ships in 9 - 17 working days

The book has high potential for course adoption globally in the areas of creative arts marketing, arts management, creative industries, and marketing; Fully updated to include international case studies from throughout the world, including emerging markets, as well as tools for practical application; Offers an alternative or complimentary approach to the existing textbooks which have a more mainstream marketing management perspective; Includes contributions from leading academics in the field of arts marketing

From Printing to Streaming - Cultural Production under Capitalism (Hardcover): Michael Chanan From Printing to Streaming - Cultural Production under Capitalism (Hardcover)
Michael Chanan
R2,484 Discovery Miles 24 840 Ships in 18 - 22 working days

For mainstream economics, cultural production raises no special questions: creative expression is to be harvested for wealth creation like any other form of labour. As Karl Marx saw it, however, capital is hostile to the arts because it cannot fully control the process of creativity. But while he saw the arts as marginal to capital accumulation, that was before the birth of the mass media. Engaging with the major issues in Marxist theory around art and capitalism, From Printing to Streaming traces how the logic of cultural capitalism evolved from the print age to digital times, tracking the development of printing, photography, sound recording, newsprint, advertising, film and broadcasting, exploring the peculiarities of each as commodities, and their recent transformation by digital technology, where everything melts into computer code. Showing how these developments have had profound implications for both cultural creation and consumption, Chanan offers a radical and comprehensive analysis of the commodification of artistic creation and the struggle to realise its potential in the digital age.

Springlake Amusement Park (Hardcover): Douglas Loudenback Springlake Amusement Park (Hardcover)
Douglas Loudenback
R719 R638 Discovery Miles 6 380 Save R81 (11%) Ships in 18 - 22 working days
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