Digitization and Web 2.0 have brought about continuous change from traditional media management to new strategic, operative and normative management options. Social media management is on the agenda of every media company, and requires a new set of specialized expertise on digital products and communication. At the same time, social media has become a vibrant field of research for media economists and media management researchers. In this handbook, international experts present a comprehensive account of the latest developments in social media research and management, consistently linking classical media management with social media. The articles discuss new theoretical approaches as well as empirical findings and applications, yielding an interesting overview of interdisciplinary and international approaches. The book's main sections address forms and content of social media; impact and users; management with social media; and a new value chain with social media. The book will serve as a valuable reference work for researchers, students and professionals working in media and public relations.

Videogames and Agency explores the trend in videogames and their marketing to offer a player higher volumes, or even more distinct kinds, of player freedom. The book offers a new conceptual framework that helps us understand how this freedom to act is discussed by designers, and how that in turn reflects in their design principles. What can we learn from existing theories around agency? How do paratextual materials reflect design intention with regards to what the player can and cannot do in a videogame? How does game design shape the possibility space for player action? Through these questions and selected case studies that include AAA and independent games alike, the book presents a unique approach to studying agency that combines game design, game studies, and game developer discourse. By doing so, the book examines what discourses around player action, as well as a game's design can reveal about the nature of agency and videogame aesthetics. This book will appeal to readers specifically interested in videogames, such as game studies scholars or game designers, but also to media studies students and media and screen studies scholars less familiar with digital games.

This volume offers a unique exploration of how ageing masculinities are represented in contemporary international cinema With chapters spanning a range of national cinemas, the primarily European focus of the book is juxtaposed with analysis of the social and cultural constructions of manhood and the 'anti-ageing' impulses of male stardom in contemporary Hollywood These themes are inflected in different ways throughout the volume, from considering how old age is not the monolithic and unified life stage it is often framed as, to exploring issues of queerness, sexuality, and asexuality, as well as themes such as national cinema and dementia Offering a diverse and multifaceted portrait of ageing and masculinity in contemporary cinema, this book will be of interest to scholars and students of film and screen studies, gender and masculinity studies, and cultural gerontology about a variety of national cinemas

This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners' occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property Offering a study of the spatial logics and fantasies employed by the licensing field via its annual trade show, the Licensing Expo, this volume investigates how space and place are instrumental in both fortifying and exposing the political-economic, infrastructural, as well as ideological structures that constrain and enable participation in the licensing field Further supplemented by participant observation and interviews with 25 industry professionals, the book explores how the licensing field understands its increasingly central role in the entertainment industry's operations, and how it responds to changes in retail environments, digital platforms, and international markets, phenomena which have required a recalibration of the field's occupational identity An exploration of an understudied aspect of the entertainment industry, this book will primarily appeal to scholars within media studies, and those studying media industries, media franchises, and media work cultures. It will also be of interest to people studying consumer culture, brand culture, advertising, organizational communication, as well as fan cultures

This volume grew out of a conference organized by James Alleman and Paul Rappoport, conducted on October 10, 2011 in Jackson Hole, Wyoming, in honor of the work of Lester D. Taylor, whose pioneering work in demand and market analysis has had profound implications on research across a wide spectrum of industries. In his Prologue, Eli M. Noam notes that demand analysis in the information sector must recognize the "public good" characteristics of media products and networks, while taking into account the effects of interdependent user behavior; the strong cross-elasticities in a market; as well as the phenomenon of supply creating its own demand. The second Prologue, by Timothy Tardiff and Daniel Levy, focuses more specifically on Taylor's body of work, in particular its practical applications and usefulness in analyses of, and practices within, the Information and Communications Technology (ICT) sector (known in Europe and elsewhere as the Telecommunications, Media, and Technology (TMT) sector). The remainder of the book is organized into four parts: Advances in Theory; Empirical Applications; Evidence-Based Policy Applications; and a final Conclusion. The book closes with an Appendix by Sharon Levin and Stanford Levin detailing Taylor's contributions using bibliometrics. Not only featuring chapters from distinguished scholars in economics, applied sciences, and technology, this volume includes two contributions directly from Lester Taylor, providing unique insight into economics from a lifetime in the field. "What a worthy book! Every applied researcher in communications encounters Lester Taylor's work. Many empirical exercises in communications can trace their roots to Taylor's pioneering research and his thoughtful leadership. This book assembles an impressive set of contributors and contributions to honor Taylor. No surprise, the collection extends far and wide into many of the core topics of communications and media markets. The emphasis is where it should be-on important and novel research questions informed by useful data. -Shane Greenstein, Professor of Management and Strategy, Kellogg School of Management, Northwestern University "For more than 40 years, Lester Taylor has been a leader in the application of consumer modeling, econometric techniques and microeconomic data to understand residential and business user behavior in telecommunications markets. During that time, he inspired a cadre of students and colleagues who applied this potent combination to address critical corporate and regulatory issues arising in the telecommunications sector. This volume collects the recent product of many of these same researchers and several other devotees who go beyond empirical analysis of fixed line service by extending Prof. Taylor's approach to the next wave of services and technologies. These contributions, including two new papers by Prof. Taylor, offer an opportunity for the next generation to learn from his work as it grapples with the pressing issues of consumer demand in the rapidly evolving digital economy." - Glenn Woroch, Adjunct Professor of Economics, University of California, Berkeley

This volume offers a unique exploration of how ageing masculinities are represented in contemporary international cinema With chapters spanning a range of national cinemas, the primarily European focus of the book is juxtaposed with analysis of the social and cultural constructions of manhood and the 'anti-ageing' impulses of male stardom in contemporary Hollywood These themes are inflected in different ways throughout the volume, from considering how old age is not the monolithic and unified life stage it is often framed as, to exploring issues of queerness, sexuality, and asexuality, as well as themes such as national cinema and dementia Offering a diverse and multifaceted portrait of ageing and masculinity in contemporary cinema, this book will be of interest to scholars and students of film and screen studies, gender and masculinity studies, and cultural gerontology about a variety of national cinemas

The Russian media are widely seen to be increasingly controlled by the government. Leaders buy up dissenting television channels and pour money in as fast as it haemorrhages out. As a result, TV news has become narrower in scope and in the range of viewpoints which it reflects: leaders demand assimilation and shut down dissenting stations. Using original and extensive focus group research and new developments in cognitive theory, Ellen Mickiewicz unveils a profound mismatch between the complacent assumption of Russian leaders that the country will absorb their messages, and the viewers on the other side of the screen. This is the first book to reveal what the Russian audience really thinks of its news and the mental strategies they use to process it. The focus on ordinary people, rather than elites, makes a strong contribution to the study of post-communist societies and the individual's relationship to the media.

An in-depth exploration of the political economy of the Chinese technology company Baidu which, along with China's other tech giants Alibaba and Tencent, has emerged as a leading global Internet company. Baidu - not Google - is the dominant search company in China, the largest Internet market in the world, whose impact on the political economy is no longer limited to China, but the broader global market, and in particular the US economy. This book outlines the intense competition within the search engine market and illustrates the inter-capitalist dynamic in the contemporary Chinese Internet sector, and highlights Baidu's uniqueness on the global stage as it pivots to Artificial Intelligence (AI) and expands into other industrial sectors. ShinJoung Yeo offers a window into the intensifying geopolitical shaping of the global Internet industry, and the contention and collaboration among multinational firms and states to control the most dynamic capitalist economic sector - the Internet. An important and timely analysis for anyone interested in the political economy of the global media, communication, and information industries, and particularly those requiring a better understanding of the Internet industry in China.

The goal of this book is to provide a comprehensive, multi-dimensional approach to research and practice in e-government 2.0 implementation. Contributions from an international panel of experts apply a variety of methodological approaches and illustrative case studies to present state-of-the-art analysis and perspectives.

Around the world, governments are employing technological advancements to revolutionize their ways of working, resulting in changing relationships among public organizations and their constituents. Important enablers are new uses of information and knowledge-sharing technologies that emerged with the advent of the Web 2.0 paradigm; initially used in the private arena, such user-friendly, participatory, intuitive and flexible Web 2.0 technologies (e.g., blogs, Wikis, RSS, social networking platforms, folksonomy, podcasting, mashups, virtual worlds, open linked data, etc.) are increasingly disseminated within the professional sphere, regardless of organization type or field of activities.

Current e-government environments have undergone considerable transformations in an attempt to satisfy the incessant demand for more advanced e-service delivery, better access to information and more efficient government management. Looking to the future, the emergence of Web 2.0, the rise of social networks and the wider dissemination of data and information are expected to generate many benefits, such as a better match between public services and citizens' expectations, greater adoption of online services by citizens and better control of costs and prevention of delays in the implementation of new services. Governments around the world are building frameworks and proposals for e-government 2.0, in the hopes of improving participation, transparency and integration, while speeding up the pace of innovation through collaboration and consultation.This volume addresses a gap in the research literature, offering timely insights on the e-government 2.0 phenomenon and directions for future practice and policy.

Power and Authority in Internet Governance investigates the hotly contested role of the state in today's digital society. The book asks: Is the state "back" in internet regulation? If so, what forms are state involvement taking, and with what consequences for the future? The volume includes case studies from across the world and addresses a wide range of issues regarding internet infrastructure, data and content. The book pushes the debate beyond a simplistic dichotomy between liberalism and authoritarianism in order to consider also greater state involvement based on values of democracy and human rights. Seeing internet governance as a complex arena where power is contested among diverse non-state and state actors across local, national, regional and global scales, the book offers a critical and nuanced discussion of how the internet is governed - and how it should be governed. Power and Authority in Internet Governance provides an important resource for researchers across international relations, global governance, science and technology studies and law as well as policymakers and analysts concerned with regulating the global internet.

By delivering the mindful writings from our selected authors, this book portrays one big idea: a new Human-Centered society that balances economics to resolve problems, especially in the use of an integrated area in cyberspace, physical space, and how it impacts the creative industries. Through The 8th Bandung Creative Movement, scholars from 15 Universities around the Asian and European countries have discussed this issue where Human-Centered society became the main consideration in the development. Three topics are presented to the readers. Firstly, "Sustainable Cities and Communities" explores the sub-fields that construct a more sustainable environment for society post-pandemic era, such as technologies, transportation, interior design, architecture, urban planning, etc. While "Art and Design: Recontextualization of Nusantara Tradition and Indigenous Culture" concerned the novel perspectives on recognizing cultural aspects that shape the face of creative industry, from cultural identity, visual and performing arts, pop culture to language and media. The last topic, "Changes and Dynamics in The Creative Industries," reviews the creative approach toward the industry's current trends, including marketplace, destination branding, or digital culture ecosystem. This book will enrich the mind of everybody who is an enthusiast of innovative research on creative industries, human-centered technologies, environmental design, and excellent society 5.0 post-pandemic era.

- Centers artificial intelligence as a pathway for media studies students, scholars and practitioners to navigate the broad terrain of software practice. - Examines the impact of software on everyday life as it traces the industrial development and migrations of AI and the connectedness of play to broader cultural, social and economic forces. - Connects history and theory to practice through a number of illustrative, culturally relevant media objects and case studies that will be familiar and engaging to many students. - With its focus on applied artificial intelligence in popular and public culture, it bridges the fields of software studies, science and technology studies, and video game studies.

- Centers artificial intelligence as a pathway for media studies students, scholars and practitioners to navigate the broad terrain of software practice. - Examines the impact of software on everyday life as it traces the industrial development and migrations of AI and the connectedness of play to broader cultural, social and economic forces. - Connects history and theory to practice through a number of illustrative, culturally relevant media objects and case studies that will be familiar and engaging to many students. - With its focus on applied artificial intelligence in popular and public culture, it bridges the fields of software studies, science and technology studies, and video game studies.

This examination of film and television remakes focuses explicitly on why - since the dawn of cinema - studios have remade films over and over again. Each chapter provides insight into the business of Hollywood, the motivations of filmmakers and also the pleasures for audiences, and offers a separate explanation for the whys of remaking. Utilizing an interdisciplinary approach, the author draws from existing literature, close readings of films and a dataset of hundreds of film reviews, to provide a taxonomy and deep-dive into six unique rationales for remaking premade titles: the better remake the economic remake the nostalgic remake the Americanized remake the creative remake the fashionable remake. This unique examination of the industrial activity of remaking will be of great interest to academics and students working in the areas of film and adaptation studies, narrative, media discourse, transmedia storytelling, American cinema and cultural studies.

This book explores how the television industry is adapting its production culture and professional practises of scheduling to an increasingly non-linear television paradigm, a testing ground where different communicative tools are tried out in a volatile industry. Based on four case studies the book argues that a new television paradigm is being produced from within the multiplatform television organisations themselves in order to adapt to changing viewer habits and the tensions between digital and broadcast television. Drawing on a unique genre and production studies approach that cuts across the humanities and sociology in television studies, chapters cover in-depth studies of: * The communicative changes to the on-air schedule as a televisual text phenomenon in the digital era, and how the conceptualisations of the audience are changing in scheduling and curation for multiplatform portfolios * The changing production culture of scheduling in companies for their multiplatform portfolios * The dilemmas of curation in multiplatform portfolios. Situated at the intersection of the humanities and sociology in media production studies, this book will be of key interest to scholars and students of television studies, media production studies and cultural studies and to researchers and media professionals and management in the television industry.

On August 4, 1940, an unassuming American journalist named Varian Fry made his way to Marseilles, France, carrying in his pockets the names of approximately two hundred artists and intellectuals - all enemies of the new Nazi regime. As a volunteer for the Emergency Rescue Committee, Fry's mission was to help these refugees flee to safety, then return home two weeks later. As more and more people came to him for assistance, however, he realized the situation was far worse than anyone in America had suspected - and his role far greater than he had imagined. He remained in France for over a year, refusing to leave until he was forcibly evicted.

At a time when most Americans ignored the atrocities in Europe, Varian Fry engaged in covert operations, putting himself in great danger, to save strangers in a foreign land. He was instrumental in the rescue of over two thousand refugees, including the novelist Heinrich Mann and the artist Marc Chagall.

A guide to the contemporary London stage as well as an argument about its future, the book walks readers through the city's performance spaces following the Brexit vote. Austerity-era London theatre is suffused with the belief that private ownership defines full citizenship, its perspective narrowing to what an affluent audience might find relatable. From pub theatres to the National, Michael Meeuwis reveals how what gets put on in London interacts with the daily life of the neighbourhoods in which they are set. This study addresses global theatregoers, as well as students and scholars across theatre and performance studies-particularly those interested in UK culture after Brexit, urban geography, class, and theatrical economics.

This book explains divergent media system trajectories in the countries in southeast Europe, and challenges the presumption that the common socialist experience critically influences a common outcome in media development after democratic transformations, by showing different remote and proximate configuration of conditions that influence their contemporary shape. Applying an innovative longitudinal set-theoretical methodological approach, the book contributes to the theory of media systems with a novel theoretical framework for the comparative analysis of post-socialist media systems. This theory builds on the theory of historical institutionalism and the notion of critical junctures and path dependency in searching for an explanation for similarities or differences among media systems in the Eastern European region. Extending the understanding of media systems beyond a political journalism focus, this book is a valuable contribution to the literature on comparative media systems in the areas of media systems studies, political science, Southeast and Central European studies, post-socialist studies and communication studies.

This book maps the landscape of contemporary European premium television fiction, offering a detailed overview of both the changes in the digital production and distribution and the emergence of specific national and transnational case histories. Combining a media-production approach with a textual and audience analysis, the volume offers a complex, stratified, systemic view of ongoing aesthetic, sociocultural and industrial developments in contemporary European TV. With contributions from leading experts in the field, the book first offers an overview of the industrial, policy and cultural context for the renaissance of European television drama over the past decade, based on original comparative research. This research is then supported by case study chapters from the key contexts within which quality European television is being produced, offering a complex and complete picture of the industry's strengths and limitations, its traditions and trends, its constraints and future perspectives. A European Television Fiction Renaissance is a must-read book for TV scholars working across Europe and beyond in the areas of media studies, international communications and television studies, media industries studies, production studies, European studies, and media policy studies as well as for those with an interest in television drama, Netflix, globalisation, pay TV and on demand.

The BBC and NHK have dominated their national media systems since the 1920s and still play a central role in shaping political, social and cultural life. Both are highly trusted news organizations, and vitally influence national identity. Yet despite remarkably similar organizational and funding structures, they differ in their editorial autonomy, relationship to the state, and in the social and cultural roles they play. While the BBC, proud of its independence, acts as a watchdog on the powerful, NHK prefers a guide dog role cooperating with rather than confronting political elites. The BBC is also more willing to challenge prevailing social norms, often serving as an agent of social change. NHK prefers to avoid controversy, serving as an agent of social stability. The book argues that these differences were shaped by decades of conflict and cooperation between broadcasters, governments, commercial media, interest groups and audiences. The broadcasters adopted distinctive editorial strategies to retain public support and elite approval in the face of technological upheaval, hostility from commercial rivals, and continuous political interference. Both, however, continue to uphold the belief that democratic and social goals are better served by public rather than commercial media.

- There has been a strong shift towards industry studies within advanced undergraduate courses in television in recent years and this book responds to this shift with its industry-based perspective. -The book's novel use of the channel for its modular structuring logic and its organization of short, accessible chapters is an ideal approach, especially in the classroom setting, making focused and grouped reading assignments easy to manage across the syllabus. - A wide range of contemporary and classic case studies, covering variety of global networks and streaming services, make the material easy to grasp and a comprehensive resource for students.

- There has been a strong shift towards industry studies within advanced undergraduate courses in television in recent years and this book responds to this shift with its industry-based perspective. -The book's novel use of the channel for its modular structuring logic and its organization of short, accessible chapters is an ideal approach, especially in the classroom setting, making focused and grouped reading assignments easy to manage across the syllabus. - A wide range of contemporary and classic case studies, covering variety of global networks and streaming services, make the material easy to grasp and a comprehensive resource for students.

- Curating Social Data - Summarizing Social Data - Analyzing Social Data - Social Data Analytics Applications: Trust, Recommender Systems, Cognitive Analytics