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Books > Professional & Technical > General
This book was first published in 2006. Technologists have the
ideas. Lawyers know the rules. But for business managers and
investors, rules and ideas don't readily combine into a strategic
vision. No longer is intellectual property (IP) just a necessary
expense for large technology companies. Competing and succeeding in
the marketplace requires an in-depth understanding of IP - its use
as a weapon, as a shield, and as a monetizable asset. Yet in a
world where fortunes can rise or founder on the strength of an IP
portfolio, hesitation to enter this arcane, unfamiliar world still
abounds. This book equips the business manager with a working,
practical knowledge essential to creating and exploiting IP wealth.
It shows investors how to evaluate IP strength and competitive
value. With its results-oriented perspective and international
focus, Intellectual Property for Managers and Investors is
essential for those with decision making-responsibility at the
interface where business and innovation meet.
Public trust in the institutions that mediate civic life-from
governing bodies to newsrooms-is low. In facing this challenge,
many organizations assume that ensuring greater efficiency will
build trust. As a result, these organizations are quick to adopt
new technologies to enhance what they do, whether it's a new app or
dashboard. However, efficiency, or charting a path to a goal with
the least amount of friction, is not itself always built on a
foundation of trust. Meaningful Inefficiencies is about the
practices undertaken by civic designers that challenge the
normative applications of "smart technologies" in order to build or
repair trust with publics. Based on over sixty interviews with
change makers in public serving organizations throughout the United
States, as well as detailed case studies, this book provides a
practical and deeply philosophical picture of civic life in
transition. The designers in this book are not professional
designers, but practitioners embedded within organizations who have
adopted an approach to public engagement Eric Gordon and Gabriel
Mugar call "meaningful inefficiencies," or the deliberate design of
less efficient over more efficient means of achieving some ends.
This book illustrates how civic designers are creating meaningful
inefficiencies within public serving organizations. It also
encourages a rethinking of how innovation within these
organizations is understood, applied, and sought after. Different
than market innovation, civic innovation is not just about
invention and novelty; it is concerned with building communities
around novelty, and cultivating deep and persistent trust. At its
core, Meaningful Inefficiencies underlines that good civic
innovation will never just involve one single public good, but must
instead negotiate a plurality of publics. In doing so, it creates
the conditions for those publics to play, resulting in people truly
caring for the world. Meaningful Inefficiencies thus presents an
emergent and vitally needed approach to creating civic life at a
moment when smart and efficient are the dominant forces in social
and organizational change.
Suitable for both graduate and senior undergraduate students, this
textbook offers a logical progression through the underlying
principles and practical applications of nonlinear photonics.
Building up from essential physics, general concepts, and
fundamental mathematical formulations, it provides a robust
introduction to nonlinear optical processes and phenomena, and
their practical applications in real-world devices and systems.
Over 45 worked problems illustrate key concepts and provide
hands-on models for students, and over 160 end-of-chapter exercises
supply students with plenty of scope to master the material.
Accompanied by a complete solutions manual for instructors,
including detailed explanations of each result, and drawing on the
author's 35 years of teaching experience, this is the ideal
introduction to nonlinear photonics for students in electrical
engineering.
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3vE
(Paperback)
Jason DeGray
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R384
Discovery Miles 3 840
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Ships in 18 - 22 working days
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