The netted human we may call Homo Irretitus resides in a space made possible by technologies frequently referred to as new media, social media, emerging media, and Web 2.0. Traditional conceptualizations of audiences and producers are shifting so the very making of our social practices, spaces, and contexts in this brave new world of the World Wide Web, the work of Homo Irretitus in this intersectional space, must be interrogated. If we are to understand this space, we should approach it from varied vantage points. This book gathers scholars from both within and external to the core of new media studies, each of whom applies a unique theoretical perspective to the intersection of audience and production in the space enabled by emerging communications technologies. In doing so they help shed light on a variety of the tensions evident in the new digital spaces in which we create and recreate (and often produse) so much of our lives, our identities, and our selves. Focusing multiple spotlights on the intersection of audiences and production made possible by social software helps make clearer a more nuanced perspective than would otherwise be possible as well as opening up questions for further debate within the field.

Theorizing Ambivalence in Ang Lee's Transnational Cinema takes a unique approach to the study of transnational cinema by examining the representation of Chinese identity in Ang Lee's films and the public discourse from various audience communities. This book focuses on his transnational films Crouching Tiger, Hidden Dragon (2000) and Lust, Caution (2007) as two case studies. Providing a systematic analysis of audience discourse from Taiwan, Mainland China, Hong Kong, and the Chinese diaspora, this study challenges ideological constructions of racial and ethnic identity, such as Chineseness, that are objectively defined within a static nation-state mechanism in an era of globalization. Through the study of the representation of Chineseness, this book expands the theoretical discussions on the politics of national identity and cultural syncretism represented in transnational cinema and further provides a good example of the familiar cycle of ambivalent emotion toward the West in the aftermath of postcolonialism. China and Taiwan's long history of engaging in a subordinate relationship with the West enhances the resurgence of ambivalence. The representations become a significant and predominant way to mediate one's bodily experiences, to connect and collaborate with one another, and to form and inform one's cultural identity. The analyses of these films and the audience discourse are essential to an understanding of the ways in which new media technologies impact and alter the human interactions between peoples from various cultural, social, and political contexts.

As video games have become an important economic and cultural force, scholars are increasingly trying to better understand the ways that engagement with games may drive learning, literacy, and social participation in the twenty-first century. In this book, the authors consider games and just as importantly, the social interactions around games, not in terms of how they should be managed or incorporated into existing educational structures, but for what they tell us about the forms of learning and literacy that are already instantiated within the use of these media. To this end, this book delves deeply into James Paul Gee's (2004) productive and influential concept of the affinity space - the physical or virtual locations (or some combination of the two) where people come together around a shared interest or "affinity." By explicating how and why engaged fans of digital media do what they do in online spaces, the authors cast a light, as Gee did, on the promise of these media and the problems facing current educational systems.

For more than a decade, girl power has been a cultural barometer, reflecting girlhood's ever-changing meanings. How did girl power evolve from a subcultural rallying cry to a mainstream catchphrase, and what meaning did young girls find in its pop culture forms? From the riot grrrls to the Spice Girls to The Powerpuff Girls, and influenced by books like Reviving Ophelia and movements like Take Our Daughters to Work Day, Growing Up With Girl Power charts this history. It considers how real girls who grew up with girl power interpreted its messages about empowerment, girlhood, strength, femininity, race, and more, and suggests that for young girls, commercialized girl power had real strengths and limitations - sometimes in fascinating, unexpected ways. Encompassing issues of pre-adolescent body image, gender identity, sexism, and racism, Growing Up With Girl Power underscores the importance of talking with young girls, and is a compelling addition to the literature on girls, media, and culture. Supplemental resources are available online at GrowingUpWithGirlPower.com.

News Literacy gathers leading scholars, educators, and media makers to explore new approaches to thinking about, examining, and evaluating news media and civic engagement around these fundamental questions: What are the most pressing issues in news, media, and culture in a converged, digital, and global media age? What are the best educational practices to foster media literate understanding, engagement, and expression across borders, across cultures, and across divides? The book will prepare future media practitioners (and citizens) to embrace new media environments that can simultaneously empower their craft and their civic voice. This means teaching not only about the various ways new technologies are used and to what end, but also how these tools can enable better engagement with audiences, more dialog with communities, and a more nuanced understanding of how information is processed through new media platforms. Such an approach can empower a more active, collaborative, and empowered information landscape for the digital age.

News Literacy gathers leading scholars, educators, and media makers to explore new approaches to thinking about, examining, and evaluating news media and civic engagement around these fundamental questions: What are the most pressing issues in news, media, and culture in a converged, digital, and global media age? What are the best educational practices to foster media literate understanding, engagement, and expression across borders, across cultures, and across divides? The book will prepare future media practitioners (and citizens) to embrace new media environments that can simultaneously empower their craft and their civic voice. This means teaching not only about the various ways new technologies are used and to what end, but also how these tools can enable better engagement with audiences, more dialog with communities, and a more nuanced understanding of how information is processed through new media platforms. Such an approach can empower a more active, collaborative, and empowered information landscape for the digital age.

The Propaganda Society analyzes the rapid expansion of propaganda and promotional activities in the leading "post-industrial" states under the regime of neoliberalism. With the outsourcing of manufacturing, these states have converted to service, selling, and speculative economies, with a concurrent rapid growth of advertising, marketing, public relations, sales management, branding, and other promotional enterprises. Aided by digital technologies and the removal - "deregulation" - of political, legal, administrative, and moral barriers to state and corporate expansion on a global scale, a group of dominant political and commercial actors have brought about a common discourse and convergent set of practices rooted in sophisticated and unprecedented levels of propaganda and promotion. Written by leading scholars in the field, each of the eighteen chapters in this book discuss the ways in which elite uses of propaganda have radically transformed media and information systems, political and public culture, the conduct of war and foreign relations, and the overall behavior of the state.

How does one make sense of YouTube? There is no reliable sample of videos on YouTube; no easily identifiable way to determine its dominant themes; no way to evaluate quality or impact; no seminal literature. Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction to "reading" YouTube. The book identifies certain videos by genre - from The Phenom and The Short to The Morph and The Experiment - and provides a thumbnail textual analysis of the videos - from celebrity culture to identity politics - that make up each of these genres. Each one starts with a brief summary/background followed by a theoretically informed mapping of the key issues. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally.

This volume examines the role of history in the study of new media and of newness itself, discussing how the 'new' in new media must be understood to be historically constructed. Furthermore, the new is constructed with an eye on the future, or more correctly, an eye on what we think the future will be. Chapters by eminent scholars address the connection between historical consideration and new media. Some assess the historical descriptions of the development of new media; others hinge on the issue of newness as it relates to existing practices in media history. Remaining essays address the shifting patterns of storage at work in media inscription, as they relate to the practice of history, and to the past and contemporary cultural formations. Together they offer a ground-breaking assessment of the long history of new media, clearly recognizing that the new media of today will be the traditional media of tomorrow, and that an emphasis on the history of the future sheds light on what this newness can be said to represent.

From high-tech kitchen gadgets and magazines to the Food Network, the last few decades have seen a huge rise in food-focused consumption, media, and culture. The discourses surrounding food range from media coverage of school lunchrooms and hunger issues, to news stories about urban gardening or buying organic products at the local farmers market. Food is no longer viewed merely as a means of survival. International and comprehensive in approach, this volume is the first book-length study of food from a communication perspective. Scholars examine and explore this emerging field to provide definitive and foundational examples of how food operates as a system of communication, and how communication theory and practices can be understood by considering food in this way. In doing so, the book serves to inspire future dialogues on the subject due to its vast array of ideas about food and its relationship to our communication practices.

The only guide you'll need to help you make that speech a success. The very thought of standing up in front of and then addressing an audience is sufficient to fill most people with blind terror, whether it's to be a wedding speech, a work presentation or simply proposing a toast. Yet speaking effectively in public is a skill that can be learned like any other, and this guide will teach you the techniques and tips to overcome your nerves and become an effective speaker, whatever the situation. Covers all the practical techniques needed to plan, write and present any speech successfully Packed with advice and hints on speeches for a wide variety of occasions, from family gatherings to formal social or business events Contains a useful selection of quotations organised by subject and lists the different forms of address and references to where to find inspiration on the World Wide Web Checklists and practice examples help build confidence quickly If you only ever buy one book to help you make that speech, this should be it!

For many of us, public speaking is at best a chore marked by great anxiety and at worst a potential career stopper. Ours is a time when the ability to communicate in front of individuals or groups in all types of business and other situations is becoming paramount. "Speak Without Fear" offers a unique, practical process for combating the stage fright that plagues us every day in these situations.

Unlike other books on public speaking, "Speak Without Fear "goes beyond the external techniques, such as how to breathe properly and keep eye contact, to delve deeply into the reason for your performance anxiety. It gets to the root of what's giving you the sweats so you can identify what's in the way and work through it to communicate naturally and comfortably before audiences of any size.

Ivy Naistadt's easy-to-follow, step-by-step program will help you:

Identify the degree and type of your nervousness

Pinpoint the incidents and issues that, directly or indirectly, cause you fear and loathing in the spotlight

Develop and master a technique for over-coming your anxiety that's adaptable to your level of experience and need

Use your new skills to shine in a variety of situations -- whether speech making, interviewing, auditioning, or presenting

No matter how anxious you are about going before an audience -- any audience, whether it's 1 or 1,000 -- "Speak Without Fear" will give you the tools to speak powerfully and persuasively.

Since the eve of the war in Afghanistan, Al-Jazeera has become a global household name and a news source that cannot be ignored. Globalization theorists argue that Al-Jazeera promotes a cross-cultural debate, enforcing a counter-hegemonic perspective on the West not evident in former crises. Through a comprehensive empirical analysis covering the re-broadcasting of Al-Jazeera's images on major U.S. television networks since 9/11, this book draws an alternative picture, revealing that the advent of Al-Jazeera has actually eroded the counter-hegemonic debate in U.S. war reporting. It shows how the U.S. government persuaded television networks to systematically reformat legitimate war images from Al-Jazeera, labeling it a deviant network, in order to eliminate criticism of the war. Moreover, an examination of the U.S. reception by bloggers and network carriers of Al-Jazeera's English-language website and channel reveals the U.S. administration's continued resolve and ability to limit public discourse.

For those looking to become a highly-paid speaker who makes a difference, Expert Speaker reveals how to take the stage by being an expert, not the expert. The fastest way to build authority, get one's name out to the public, and attract premium clients is by public speaking. The truth is, not just any speech will win stages and attract the right clients. In Expert Speaker, ExpertSpeaker.com founder Majeed Mogharreban draws from his ten years of experience as a professional speaker to help readers build their brands, grow their business, and amplify their message in a way that makes a difference. Expert Speaker teaches those who are serious about public speaking what to say to get booked, how to give a speech that builds authority, how to negotiate their speaker fee, and so much more. Majeed walks readers through every aspect of public speaking so they too can amplify their message and take control over the big stage of their career.

Public speaking is one of the most intimidating and important aspects of many jobs. As a one-time speechwriter for President Johnson, and in his current position as president of the Motion Picture Association of America, Jack Valenti has written and delivered speeches in all kinds of settings. Originally published in 1982, Speak Up with Confidence is an indispensable resource for anyone who wants to write and deliver a speech that people will listen to and remember.

«Strictly speaking, James Carey wrote, «there is no history of mass communication research. This volume is a long-overdue response to Carey's comment about the field's ignorance of its own past. The collection includes essays of historiographical self-scrutiny, as well as new histories that trace the field's institutional evolution and cross-pollination with other academic disciplines. The volume treats the remembered past of mass communication research as crucial terrain where boundaries are marked off and futures plotted. The collection, intended for scholars and advanced graduate students, is an essential compass for the field.

Many public speaking texts take students through a number of chapters of theory and advice before getting to the different types of speeches (e.g., informative, persuasive, special occasion, and small group presentations) that they will give. This innovative new book provides students with the tools they need to speak confidently earlier in the course.
Based on her many years of teaching experience, Sherry Devereaux Ferguson outlines an additive approach to public speaking, providing a foundational overview at the beginning of the book. Each subsequent chapter presents the information and skills necessary to fulfill that chapter's assignment. This organization allows students to master skills incrementally and--in the process--to begin speaking earlier. With a goal of building competency in stages, Ferguson's sure-footed method leads to more confident and effective speakers. Paying special attention to audience analysis and rhetorical criticism, this distinctive text also offers a strong ethical foundation for the act of public speaking.
Features
* Assignment-based: Organizes content around speech assignments rather than topics, allowing professors to introduce practical work early in the course
* Additive in approach: Allows the student to apply principles learned earlier in the course and also to acquire additional knowledge and skills with each new assignment
* Innovative: Incorporates a number of unique features such as the critical communication model, which offers an ethical component; chapters on professional speechwriting and rhetorical analysis; a discussion of PowerPoint presentations; and novel assignments such as a speech of welcome, a coffee shopdiscussion on ethics, and a team presentation based on theories of multiple intelligence
Providing an abundance of examples, tips from professionals, sample student speeches, and visuals, Public Speaking: Building Competency in Stages helps students to overcome their fears by equipping them with the tools they need to speak confidently in any context.

Diese Arbeit wurde mit dem Mediations-Wissenschaftspreis 2004 der Centrale fur Mediation ausgezeichnet. Westliche Gesellschaften haben "interkulturelle Mediation" zu einem Trendbegriff stilisiert, der Loesungen fur einen kompetenten Umgang mit Interkulturalitat verspricht. Eine diskursanalytische Perspektive auf die Forschung zu interkultureller Kommunikation und Konfliktmediation deckt implizite Ziel- und Fragestellungen beider Bereiche auf. Wahrend deduktive Konzepte interkultureller Mediation, die auf einer UEbertragung von Mediation auf den Problembereich interkultureller Kommunikation beruhen, Besonderheiten interkulturell bedingter Interaktion kaum erfassen koennen, wird erganzend eine induktive Konzeption vorgeschlagen: Gesucht wird nach Formen triadischer Verstandigungsfoerderung, unter denen beispielsweise Strategien einer "spontanen Laien-Mediation" erfolgsversprechend erscheinen.

Die Jugendsprache- und Identitatsforschung im deutschsprachigen Raum hat das weibliche Geschlecht bis heute straflich vernachlassigt. Die Arbeit setzt an dieser Forschungslucke an und liefert auf der Grundlage eines umfangreichen Korpus Einblicke in Alltagsgesprache einer jugendlichen Madchengruppe. Im Fokus der empirischen Untersuchung steht die interaktive Konstitution von Gruppenidentitat und Geschlechtsidentitat der Madchen durch die Abgrenzung von diversen "Anderen". Welche sozialen Kategorien (Britneys, HipHopper etc.) setzen die Madchen in ihren Gesprachen als relevant und welche sprachlichen Mittel verwenden sie dabei? Mithilfe der ethnographischen Gesprachsanalyse wird diesen und weiteren Fragen nachgegangen, um letztendlich zu dokumentieren, was es zu Beginn des neuen Jahrtausends bedeutet, ein "ganz normales" Madchen im Teenageralter zu sein.

Quintilian, born in Spain about 35 CE, became a widely known and highly successful teacher of rhetoric in Rome. "The Orator's Education" ("Institutio Oratoria"), a comprehensive training program in twelve books, draws on his own rich experience. It is a work of enduring importance, not only for its insights on oratory, but for the picture it paints of education and social attitudes in the Roman world.

Quintilian offers both general and specific advice. He gives guidelines for proper schooling (beginning with the young boy); analyzes the structure of speeches; recommends devices that will engage listeners and appeal to their emotions; reviews a wide range of Greek and Latin authors of use to the orator; and counsels on memory, delivery, and gestures.

Donald Russell's new five-volume Loeb Classical Library edition of "The Orator's Education," which replaces an eighty-year-old translation by H. E. Butler, provides a text and facing translation fully up to date in light of current scholarship and well tuned to today's taste. Russell also provides unusually rich explanatory notes, which enable full appreciation of this central work in the history of rhetoric.

A practical, easy-to-read and often amusing guide that describes how to hone your argument skills. Features contemporary examples of debates on current topics with sidebar notes demonstrating weak and strong techniques. Provides tools to identify and avoid the most common verbal traps. Contains strategies for effectively making your points during a disagreement--whether it's a formal debate or a shouting match.

What forces bring ordinary people together in public to make their voices heard? What means do they use to break through impediments to democratic participation? Unruly Rhetorics is a collection of essays from scholars in rhetoric, communication, and writing studies inquiring into conditions for activism, political protest, and public assembly. An introduction drawing on Jacques Ranciere and Judith Butler explores the conditions under which civil discourse cannot adequately redress suffering or injustice. The essays offer analyses of "unruliness" in case studies from both twenty-first-century and historical sites of social-justice protest. The collection concludes with an afterword highlighting and inviting further exploration of the ethical, political, and pedagogical questions unruly rhetorics raise. Examining multiple modes of expression - embodied, print, digital, and sonic - Unruly Rhetorics points to the possibility that unruliness, more than just one of many rhetorical strategies within political activity, is constitutive of the political itself.

From Simon & Schuster, The Art of Conversation explores the magic key to personal and social popularity. Following the simplest suggestions and rules found in this book, author James Morris can make you a truly outstanding conversationalist - and bring you popularity and success with people that you never thought possible!

A many-faceted exploration of spoken eloquence: how it works, how it has evolved, and how to tap its remarkable power We all know eloquence when we hear it. But what exactly is it? And how might we gain more of it for ourselves? This entertaining and, yes, eloquent book illuminates the power of language from a linguistic point of view and provides fascinating insights into the way we use words. David Crystal, a world-renowned expert on the history and usage of the English language, probes the intricate workings of eloquence. His lively analysis encompasses everyday situations (wedding speeches, business presentations, storytelling) as well as the oratory of great public gatherings. Crystal focuses on the here and now of eloquent speaking-from pitch, pace, and prosody to jokes, appropriateness, and how to wield a microphone. He explains what is going on moment by moment and examines each facet of eloquence. He also investigates topics such as the way current technologies help or hinder our verbal powers, the psychological effects of verbal excellence, and why certain places or peoples are thought to be more eloquent than others. In the core analysis of the book, Crystal offers an extended and close dissection of Barack Obama's electrifying "Yes we can" speech of 2008, in which the president demonstrated full mastery of virtually every element of eloquence-from the simple use of parallelism and an awareness of what not to say, to his brilliant conclusion constructed around two powerful words: dreams and answers.