0
Your cart

Your cart is empty

Browse All Departments
Price
  • R50 - R100 (1)
  • R100 - R250 (5)
  • R250 - R500 (60)
  • R500+ (603)
  • -
Status
Format
Author / Contributor
Publisher

Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry

British Radio Drama, 1945-63 (Hardcover): Hugh Chignell British Radio Drama, 1945-63 (Hardcover)
Hugh Chignell
R4,315 Discovery Miles 43 150 Ships in 12 - 17 working days

British Radio Drama, 1945-1963 reveals the quality and range of the avant-garde radio broadcasts from the 'golden age' of British radio drama. Turning away from the cautious and conservative programming that emerged in the UK immediately after World War II, young generations of radio producers looked to French theatre, introducing writers such as Samuel Beckett and Eugene Ionesco to British radio audiences. This 'theatre of the absurd' triggered a renaissance of writing and production featuring the work of Giles Cooper, Rhys Adrian and Harold Pinter, as well as the launch of the BBC Radiophonic Workshop. Based on primary archival research and interviews with former BBC staff, Hugh Chignell places this high-point in the BBC's history in the broader context of British post-war culture, as norms of morality and behavior were re-negotiated in the shadow of the Cold War, while at once establishing the internationalism of post-war radio and theatre.

Into the Newsroom - Exploring the Digital Production of Regional Television News (Paperback): Emma Hemmingway Into the Newsroom - Exploring the Digital Production of Regional Television News (Paperback)
Emma Hemmingway
R1,314 Discovery Miles 13 140 Ships in 12 - 17 working days

Into the Newsroom provides a rigorous investigation into the everyday rituals that are performed in the television newsroom, and offers a unique suggestion that news is both a highly haphazard and yet technologically complicated process of deliberate construction involving the interweaving of reflexive professional journalists as well as developing, unpredictable technologies. Arguing specifically for a recognition and an exploration of technological agency, this book takes the reader on an exciting journey into the digital newsroom, using exclusive observation and interviews from those journalists working on the BBC's recent pilot project of local television news as part of its empirical evidence. This is an essential introduction for both those seeking to understand news processes at the level of every day routines and practices, and for those students and scholars who are eager to adopt new and challenging ways to theorise news as practice.

Into the Newsroom - Exploring the Digital Production of Regional Television News (Hardcover): Emma Hemmingway Into the Newsroom - Exploring the Digital Production of Regional Television News (Hardcover)
Emma Hemmingway
R4,572 Discovery Miles 45 720 Ships in 12 - 17 working days

Into the Newsroom provides a rigorous investigation into the everyday rituals that are performed in the television newsroom, and offers a unique suggestion that news is both a highly haphazard and yet technologically complicated process of deliberate construction involving the interweaving of reflexive professional journalists as well as developing, unpredictable technologies. Arguing specifically for a recognition and an exploration of technological agency, this book takes the reader on an exciting journey into the digital newsroom, using exclusive observation and interviews from those journalists working on the BBC's recent pilot project of local television news as part of its empirical evidence. This is an essential introduction for both those seeking to understand news processes at the level of every day routines and practices, and for those students and scholars who are eager to adopt new and challenging ways to theorise news as practice.

Television and Public Policy - Change and Continuity in an Era of Global Liberalization (Paperback): David Ward Television and Public Policy - Change and Continuity in an Era of Global Liberalization (Paperback)
David Ward
R1,664 Discovery Miles 16 640 Ships in 12 - 17 working days

The significant changes that have swept the television industry over the last two decades, most notably a shift to deregulation in broadcast media, prompt a discussion on how to ensure that meaningful content is available to the viewer. "Television and Public Policy" analyzes the current state of television systems in a selected group of countries by exploring the political, economic, and technological factors that have shaped the sector in such a short span of time. Consequently, by positioning the television sector within issues of media policy and the regulatory framework, the book questions what these trends mean for television, and the historical, political, and cultural role in our societies.
" "
"Television and Public Policy" distinguishes itself in several ways:
*It is a global project in its comparative scope and subject area. Contributors represent countries including Australia, Brazil, Canada, China, Egypt, India, Iran, Ireland, Israel, Italy, Japan, the Netherlands, New Zealand, Poland, the United Kingdom, and the United States.
*It is contemporary and filled with information largely absent in current literature.
*It offers original analysis of the contemporary television sector.
" "
This book speaks" "to a broad range of academics, postgraduate, and undergraduate students, and can serve as a key resource for courses ranging from media studies, to development studies, international relations, and law.

VJ - The Unplugged Adventures of MTV's First Wave (Paperback): Nina Blackwood, Mark Goodman, Alan Hunter, Martha Quinn VJ - The Unplugged Adventures of MTV's First Wave (Paperback)
Nina Blackwood, Mark Goodman, Alan Hunter, Martha Quinn; As told to Gavin Edwards
R448 R420 Discovery Miles 4 200 Save R28 (6%) Ships in 10 - 15 working days

In this "highly entertaining snapshot of a wild-frontier moment in pop culture" (Rolling Stone), discover the wild and explosive true story of the early years of MTV directly from the original VJs. Nina Blackwood, Mark Goodman, Alan Hunter, and Martha Quinn (along with the late J. J. Jackson) had front-row seats to a cultural revolution--and the hijinks of pop music icons like Adam Ant, Cyndi Lauper, Madonna, and Duran Duran--as the first VJs on the fledgling network MTV. From partying with David Lee Roth to flying on Bob Dylan's private jet, they were on a breakneck journey through a music revolution. Boing beyond the compelling behind the scenes tales of this unforgettable era, VJ is also a coming-of-age story about the 1980s, its excesses, controversies, and everything in between. "At last--the real inside story of the MTV explosion that rocked the world, in all its giddy excess, from the video pioneers who saw all the hair, drugs and guitars up close. VJ is the wild, hilarious, addictive tale of how one crazy moment changed pop culture forever" (Rob Sheffield, New York Times bestselling author).

HDTV and the Transition to Digital Broadcasting - Understanding New Television Technologies (Paperback): Philip Cianci HDTV and the Transition to Digital Broadcasting - Understanding New Television Technologies (Paperback)
Philip Cianci
R1,402 Discovery Miles 14 020 Ships in 12 - 17 working days

HDTV and the Transition to Digital Broadcasting bridges the gap between non-technical personnel (management and creative) and technical by giving you a working knowledge of digital television technology, a clear understanding of the challenges of HDTV and digital broadcasting, and a scope of the ramifications of HDTV in the consumer space.

Topics include methodologies and issues in HD production and distribution, as well as HDTV's impact on the future of the media business. This book contains sidebars and system diagrams that illustrate examples of broadcaster implementation of HD and HD equipment. Additionally, future trends including the integration of broadcast engineering and IT, control and descriptive metadata, DTV interactivity and personalization are explored.

This Book Gives You:

  • Clear explanations of the technologies you need to understand to talk with engineers and other broadcast technology professionals
  • A great starting place for those desiring a career in broadcasting in any discipline management, creative or technical
  • A historical and technical overview of DTV, HDTV, standards, and organizations
A Nation of a Hundred Million Idiots? - A Social History of Japanese Television, 1953 - 1973 (Hardcover): Jayson Makoto Chun A Nation of a Hundred Million Idiots? - A Social History of Japanese Television, 1953 - 1973 (Hardcover)
Jayson Makoto Chun
R4,578 Discovery Miles 45 780 Ships in 12 - 17 working days

This book offers a history of Japanese television audiences and the popular media culture that television helped to spawn. In a comparatively short period, the television industry helped to reconstruct not only postwar Japanese popular culture, but also the Japanese social and political landscape. During the early years of television, Japanese of all backgrounds, from politicians to mothers, debated the effects on society. The public discourse surrounding the growth of television revealed its role in forming the identity of postwar Japanese during the era of high-speed growth (1955 - 1973) that saw Japan transformed into an economic power and one of the world's top exporters of television programming.

The Children's Television Community (Hardcover): J.Alison Bryant The Children's Television Community (Hardcover)
J.Alison Bryant
R4,579 Discovery Miles 45 790 Ships in 12 - 17 working days

The Children's Television Community presents a cutting-edge analysis of the children's television community-the organizations, major players, and approaches to programming-and gives an overview of the history, current state, and future of children's programming. Leading children's television professionals and distinguished academicians come together in this volume to take a distinctive behind-the-scenes look at how children's television is created, programmed, and sold. This thought-provoking work emphasizes the various actors whose creative, financial, political, and critical input go into children's television, and addresses advocacy for children's television from multiple approaches. By blending these diverse perspectives, editor J. Alison Bryant offers readers a comprehensive picture of children's television. Highlights include: * a community level approach to understanding children's television; * perspectives from colleagues in various aspects of the media industry; and * an eye-opening analysis of how decision-making affects what children are exposed to through television. The Children's Television Community is highly informative for educators, industry professionals, and practitioners in media, developmental psychology, and education.

Media at War - Radio's Challenge to the Newspapers, 1924-1939 (Hardcover, New): Gwenyth L. Jackaway Media at War - Radio's Challenge to the Newspapers, 1924-1939 (Hardcover, New)
Gwenyth L. Jackaway
R2,313 Discovery Miles 23 130 Ships in 10 - 15 working days

Fought when radio was first introduced, the Press-Radio war was an attempt on the part of print journalists to block the emergence of radio news. For nearly a decade, the newspapers of America fought to keep broadcast journalism off the air, exerting various forms of economic, regulatory, and legal pressure against new competitors. This study traces the stages and forms of institutional self-defense utilized by the press. Far more than mere battles to protect profits, media wars are fights to preserve the institutional power that derives from controlling the channels of communication.

Transnational Television Worldwide (Hardcover, New): Jean K Chalaby Transnational Television Worldwide (Hardcover, New)
Jean K Chalaby
R5,014 Discovery Miles 50 140 Ships in 12 - 17 working days

This book is the first to offer a global perspective on the unique contemporary media phenomenon of transnational television channels. It is also the first to compare their impact in different regions of the globe. Revealing great richness and diversity across some of the world's main geocultural regions (Europe, the Middle East, Africa, South Asia, Greater China and Latin America), international contributors with in-depth industry knowledge examine the place of these channels in the process of globalization, their impact on the nation-state and on regional culture and politics. The book also considers audiences and geocultural TV markets, providing new ways of thinking about the emerging transnational media order.

Radio Modernism - Literature, Ethics, and the BBC, 1922-1938 (Hardcover, New Ed): Todd Avery Radio Modernism - Literature, Ethics, and the BBC, 1922-1938 (Hardcover, New Ed)
Todd Avery
R4,705 Discovery Miles 47 050 Ships in 12 - 17 working days

Radio Modernism marries the fields of radio studies and modernist cultural historiography to the recent 'ethical turn' in literary and cultural studies to examine how representative British writers negotiated the moral imperative for public service broadcasting that was crafted, embraced, and implemented by the BBC's founders and early administrators. Weaving together the institutional history of the BBC and developments in ethical philosophy as mediated and forged by writers such as T. S. Eliot, H. G. Wells, E. M. Forster, and Virginia Woolf, Todd Avery shows how these and other prominent authors' involvement with radio helped to shape the ethical contours of literary modernism. In so doing, Avery demonstrates the central role radio played in the early dissemination of modernist art and literature, and also challenges the conventional assertion that modernists were generally elitist and anti-democratic. Intended for readers interested in the fields of media and cultural studies and modernist historiography, this book is remarkable in recapturing for a twenty-first-century audience the interest, fascination, excitement, and often consternation that British radio induced in its literary listeners following its inception in 1922.

New Media and Popular Imagination - Launching Radio, Television, and Digital Media in the United States (Hardcover): William... New Media and Popular Imagination - Launching Radio, Television, and Digital Media in the United States (Hardcover)
William Boddy
R2,380 Discovery Miles 23 800 Ships in 10 - 15 working days

New Media and Popular Imagination places the current technological upheaval in audio-visual culture in the context of previous periods of twentieth-century media innovation. Examining popular and industry responses to the introduction of radio, television, and digital media into the home, the book underscores the continuities and disjunctions in the ways in which electronic media have been anticipated, promoted, and resisted in twentieth-century America.

Research Paradigms, Television, and Social Behaviour (Hardcover, New): Joy K. Asamen, Gordon L. Berry Research Paradigms, Television, and Social Behaviour (Hardcover, New)
Joy K. Asamen, Gordon L. Berry
R4,791 Discovery Miles 47 910 Ships in 12 - 17 working days

Research Paradigms, Television, Social Behavior is a unique book that is designed to provide an understanding of television research from both the quantitative and qualitative perspectives. The volume provides a systematic analysis of the various research paradigms used in the study of television, and focuses on the integration of quantitative and qualitative methodologies as a means for understanding the complexities associated with this medium. The book is useful for both undergraduate and graduate students because it presents information in a straightforward and engaging style, as well as provides concrete step-by-step examples of how to conduct major research and evaluation projects involving this medium. The book is also important for seasoned scholars and researchers, as well as professionals in the media industry.

Branding TV - Principles and Practices (Paperback, 2nd edition): Walter McDowell, Alan Batten Branding TV - Principles and Practices (Paperback, 2nd edition)
Walter McDowell, Alan Batten
R1,851 Discovery Miles 18 510 Ships in 12 - 17 working days

In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Practices second edition goes beyond the jargon of branding to explain the essential principles underlying successful branding and offers many practical strategies to measure, build and manage television brand equity. For instructional purposes, the book pays particular attention to the local commercial TV station and its news franchise.
Written by broadcast professionals with years of experience, this book shows how the notions of branding are no more prevalent than in the battle for dominance in local news. The practical suggestions in the book will help the savvy manager understand and take advantage of branding in their efforts to move their property to the forefront in the marketplace.
* Includes definitions of branding concepts, ways to measure brand equity, and a discussion of legal considerations
*Published with the National Association of Broadcasters-one of the leading broadcast organizations
* Author team has more than 50 years combined experience!
* Second edition is fully revised to include transition to digital, ownership consolidation, and the marketing relationship between stations and networks

Global Media - The Television Revolution in Asia (Hardcover, annotated edition): James D. White Global Media - The Television Revolution in Asia (Hardcover, annotated edition)
James D. White
R1,363 Discovery Miles 13 630 Ships in 12 - 17 working days

Taking a comparative approach, this text examines the processes of globalization by analyzing television case histories in Japan, China and Hong Kong. The text illustrates how television is becoming increasingly global. The conditions of the television industry, of the production of the news, and in particular of the public service broadcaster appear in a symbolic role, metaphors for the reconfiguration of relationships between the global and the local. the three case histories on interviews with key participants in exemplar events: Japanese attempts to set up a rival to CNN and to internationalize NHK; CCTV's defence of its dominant position, under pressure from upheavals in both Chinese society and the government bureaucracy; and the establishment, sale and erratic progress of Rupert Murdoch's STAR TV. gap in the media studies literature as well as making a major contribution to comparative research in Asia.

Computers in Broadcast and Cable Newsrooms - Using Technology in Television News Production (Paperback, New): Phillip O... Computers in Broadcast and Cable Newsrooms - Using Technology in Television News Production (Paperback, New)
Phillip O Keirstead
R1,027 Discovery Miles 10 270 Ships in 12 - 17 working days

"Computers in Broadcast and Cable Newsrooms: Using Technology in Television News Production" takes readers through the use of computers and software in the broadcast/cable newsroom environment. Author Phillip O. Keirstead began writing about television news technology decades ago in an effort to help television news managers cope with technological change. In this text, he demonstrates the myriad ways in which today's journalism is tied to technology, and he shows how television news journalists rely on varied and complex technologies to produce timely, interesting, and informative broadcasts. Using a hands-on, practical approach to cover the role computers play in various parts of the newsroom, the volume will be of great practical value to undergraduate and graduate students in advanced broadcast/news television courses.

Media Imperialism in India and Pakistan (Paperback): Farooq Sulehria Media Imperialism in India and Pakistan (Paperback)
Farooq Sulehria
R1,406 Discovery Miles 14 060 Ships in 12 - 17 working days

Examining anew the notions of media imperialism and globalization of media, this book disrupts the generalised consensus in media scholarship that globalization of media has put an end to media imperialism. One elemental aspect of media imperialism is the structural dependency of television systems in the global South on the imperial North. Taking India and Pakistan as its case studies, this book views globalization of media as the unleashing of processes that have translated into the liberalization of air waves and privatization of television systems whereby commercialization of television is privileged over public interest television. Additionally, it argues that the globalization of media has contributed to corruption, tabloidization, and marginalization of subaltern classes in the Indian and Pakistani media.

Media Diversity - Economics, Ownership, and the Fcc (Paperback, New): Mara Einstein Media Diversity - Economics, Ownership, and the Fcc (Paperback, New)
Mara Einstein
R1,313 Discovery Miles 13 130 Ships in 12 - 17 working days

"Media Diversity: Economics, Ownership, and the FCC" provides a detailed analysis of the regulation of diversity and its impact on the structure and practices within the broadcast television industry. As deregulation is quickly changing the media landscape, this volume puts the changing structure of the industry into perspective through the use of an insider's point of view to examine how policy and programming get made.
Author Mara Einstein blends her industry experience and academic expertise to examine diversity as a media policy, suggesting that it has been ineffective and is potentially outdated, as study after study has found diversity regulations to be wanting. In addition to reviewing diversity research on the impact of minority ownership, regulation of cable and DBS, duopolies, ownership of multiple networks and cross ownership of media on program content, Einstein considers the financial interest and syndication rules as a case study, due to their profound effects on the structure of the television industry. She also poses questions from an economic perspective on why the FCC regulates structure rather than content. Through the presentation of her research results, she argues persuasively that the consolidation of the media industry does not affect the diversity of entertainment programming, a conclusion with broad ramifications for all media and for future research about media monopolies.
This volume serves as a defining work in its examination of the intersection of regulation and economics with media content. It is appropriate as a supplemental text in courses on communication policy, broadcast economic and media management, broadcast programming, political economy of the mass media, and media criticism at the advanced and graduate level. It is also likely to interest broadcast professionals, media policymakers, communication lawyers, and academics. It is a must-read for all who are interested in the media monopoly debate.

Creating Television - Conversations With the People Behind 50 Years of American TV (Paperback, New): Robert Kubey Creating Television - Conversations With the People Behind 50 Years of American TV (Paperback, New)
Robert Kubey
R1,903 Discovery Miles 19 030 Ships in 12 - 17 working days

"Creating Television" brings television and its creators to life, presenting fascinating in-depth interviews with the creators of American TV. Having interviewed more than 100 television professionals over the course of his 15 years of research, Professor Robert Kubey presents here the 40 conversations that provide the most illuminating insights about the industry and the people working in it. These interviews bring television's creators to life, revealing their backgrounds, work, and thoughts about the audience and the television programs they create. Each interview tells a compelling tale of an individual's struggles and successes within a complex collaborative and highly commercial medium, offering readers rare insights on the human component in television's development.
Featured in this volume are actors, agents, writers, directors, producers, and executives, representing television's earliest days through to the present day. Spanning shows from "I Love Lucy" and "The Tonight Show" through to "Seinfeld, The Simpsons," and "The Sopranos," these creators share the stories of how they gained entry to the industry and built their careers, offering readers a rare opportunity to meet, up close, the people involved in creating many of the most famous and successful programs in the medium's history, and linking the creators' personal histories to the television programs they create.
With its unique insights on the people responsible for making television, this volume will be of interest to scholars and researchers in television history, sociology of culture, human creativity, television production, media studies, and mass media ethics. It will also be a popular reader forundergraduate and graduate students in courses addressing television, mass culture, media and society, American Studies, creativity, television history, and media ethics.

The Sponsor - Notes on Modern Potentates (Paperback): Roscoe Pound The Sponsor - Notes on Modern Potentates (Paperback)
Roscoe Pound
R1,524 Discovery Miles 15 240 Ships in 12 - 17 working days

The television sponsor has become semi-mythical. He is remote and unseen, but omnipresent. Dramas, football games, and press conferences pause for a "word" from him. He "makes possible" concerts and public affairs broadcasts. His "underwriting grants" brings the viewer music festivals and classic films. Interviews with visiting statesmen are interrupted for him, to continue "in a moment."
Sponsorship is basic to American television. Even noncommercial television looks to it for survival. A vast industry has grown up around the needs and wishes of sponsors. Television's program formulas, business practices, and ratings have all evolved in ways to satisfy sponsor requirements. Indeed, he has become a potentate of our time.
"The Sponsor" is divided into three parts. In "Rise," Barnouw sketches the rise of the sponsor, in both radio and television, to his present state of eminence. In "Domain," the sponsor's pervasive impact on television programming is examined, with an emphasis on network television, the primary arena of the industry. And in "Prospect," Barnouw assesses what such dominance has meant for American society, mores, and institutions--and what it may mean for our future. This is a gripping volume about power, how it not only influences programming itself, but how it defines for the average person what is good, great, and desirable.
"I haven't read a more stimulating and enlightening book about television. My mind still burns under its influence."--Bill Moyers
" "The Sponsor"] is the most incisive and well-written study to date of the economic structure and ideological impact of modern broadcasting."--"The Nation"
"The best critique of television since Newton Minow's wasteland' blast of the early 1960s."--"Library Journal"
Erik Barnouw (1908-2001) was professor of dramatic arts at Columbia University, and in 1978 was named chief of the Library of Congress's Motion Picture, Broadcasting and Recorded Sound Division. Among his many books are "Documentary: A History of the Non-Fiction Film" and the award-winning three-volume "History of Broadcasting in the United States."
Deirdre Boyle is core faculty in the Graduate Media Studies Program at New School University. A video historian, media critic, consultant, and psychotherapist, she is the author of "Subject to Change: Guerilla Television Revisited."

Television Across Asia - TV Industries, Programme Formats and Globalisation (Hardcover): Michael Keane, Albert Moran Television Across Asia - TV Industries, Programme Formats and Globalisation (Hardcover)
Michael Keane, Albert Moran
R4,560 Discovery Miles 45 600 Ships in 12 - 17 working days

This volume explores the trade in television programme formats, which is a crucially important ingredient in the globalization of culture, in Asia. It examines how much traffic there is in programme formats, the principal direction of flow of such traffic, and the economic and cultural significance of this trade for the territories involved and for the region as a whole. It shows how new technology, deregulation, privatization and economic recession have greatly intensified competition between broadcasters in Asia, as in other parts of the world, and discusses how this in turn has multiplied the incidence of television format remakes, with some countries developing dedicated format companies and others becoming net importers and adapters of formats.

Media Diversity - Economics, Ownership, and the Fcc (Hardcover): Mara Einstein Media Diversity - Economics, Ownership, and the Fcc (Hardcover)
Mara Einstein
R5,435 R4,560 Discovery Miles 45 600 Save R875 (16%) Ships in 12 - 17 working days

"Media Diversity: Economics, Ownership, and the FCC" provides a detailed analysis of the regulation of diversity and its impact on the structure and practices within the broadcast television industry. As deregulation is quickly changing the media landscape, this volume puts the changing structure of the industry into perspective through the use of an insider's point of view to examine how policy and programming get made.
Author Mara Einstein blends her industry experience and academic expertise to examine diversity as a media policy, suggesting that it has been ineffective and is potentially outdated, as study after study has found diversity regulations to be wanting. In addition to reviewing diversity research on the impact of minority ownership, regulation of cable and DBS, duopolies, ownership of multiple networks and cross ownership of media on program content, Einstein considers the financial interest and syndication rules as a case study, due to their profound effects on the structure of the television industry. She also poses questions from an economic perspective on why the FCC regulates structure rather than content. Through the presentation of her research results, she argues persuasively that the consolidation of the media industry does not affect the diversity of entertainment programming, a conclusion with broad ramifications for all media and for future research about media monopolies.
This volume serves as a defining work in its examination of the intersection of regulation and economics with media content. It is appropriate as a supplemental text in courses on communication policy, broadcast economic and media management, broadcast programming, political economyof the mass media, and media criticism at the advanced and graduate level. It is also likely to interest broadcast professionals, media policymakers, communication lawyers, and academics. It is a must-read for all who are interested in the media monopoly debate.

Television in the Antenna Age - A Concise History (Hardcover, New): D Marc Television in the Antenna Age - A Concise History (Hardcover, New)
D Marc
R3,573 Discovery Miles 35 730 Ships in 12 - 17 working days

"Television in the Antenna Age" is a brief, accessible, and engaging overview of the medium's history and development in the US. Integrating three major concerns--television as an industry, a technology, and an art--the book is a basic primer on the complex, fascinating, and often overlooked story of television and its impact on American life.
Covers the entire history of American television, from its urban, middle-class beginnings in the late 40s, to the contemporary impact of new technologies and consolidated corporate.

Includes interview segments with industry insiders, pictures, and sidebars to illustrate important figures, trends, and events

American Television News: The Media Marketplace and the Public Interest - The Media Marketplace and the Public Interest... American Television News: The Media Marketplace and the Public Interest - The Media Marketplace and the Public Interest (Paperback)
Steve M. Barkin
R1,516 Discovery Miles 15 160 Ships in 12 - 17 working days

This concise history of the news broadcasting industry will appeal to both students and general readers. Stretching from the "radio days" of the 1920s and 1930s and the early era of television after World War II through to the present, the book shows how commercial interests, regulatory matters, and financial considerations have long shaped the broadcasting business. The network dominance of the 1950s ushered in the new prominence of the "anchorman," a distinctly American development, and gave birth to the "golden age" of TV broadcasting, which featured hard-hitting news and documentaries epitomized by the reports by CBS's Edward R. Murrow. Financial pressures and advertising concerns in the 1960s led the networks to veer away from their commitment to serve the public interest, and "tabloid" television - celebrity, gossip-driven "soft news" - and news "magazines" became increasingly widespread. In the 1980s cable news further transformed broadcasting, igniting intense competition for viewers in the media marketplace. Focusing on both national and local news, this stimulating volume examines the evolution of broadcast journalism. It also considers how new electronic technologies will affect news delivery in the 21st century, and whether television news can still both serve the public interest and maintain an audience.

American Television News: The Media Marketplace and the Public Interest - The Media Marketplace and the Public Interest... American Television News: The Media Marketplace and the Public Interest - The Media Marketplace and the Public Interest (Hardcover)
Steve M. Barkin
R5,432 R4,557 Discovery Miles 45 570 Save R875 (16%) Ships in 12 - 17 working days

This concise history of the news broadcasting industry will appeal to both students and general readers. Stretching from the "radio days" of the 1920s and 1930s and the early era of television after World War II through to the present, the book shows how commercial interests, regulatory matters, and financial considerations have long shaped the broadcasting business. The network dominance of the 1950s ushered in the new prominence of the "anchorman, " a distinctly American development, and gave birth to the "golden age" of TV broadcasting, which featured hard-hitting news and documentaries, epitomized by the reports by CBS's Edward R. Murrow. Financial pressures and advertising concerns in the 1960s led the networks to veer away from their commitment to serve the public interest, and "tabloid" television -- celebrity, gossip-driven "soft news"-- and news "magazines" became increasingly widespread. In the 1980s, cable news further transformed broadcasting, igniting intense competition for viewers in the media marketplace. Focusing on both national and local news, this stimulating volume examines the evolution of broadcast journalism. It also considers how new electronic technologies will affect news delivery in the 21st century and whether television news can still serve both the public interest and maintain an audience.

Free Delivery
Pinterest Twitter Facebook Google+
You may like...
The Asian Aspiration - Why And How…
Greg Mills, Olusegun Obasanjo, … Paperback R350 R317 Discovery Miles 3 170
London A-Z Premier Map
A-Z Maps Sheet map, folded R239 Discovery Miles 2 390
Small Mercies
Dennis Lehane Paperback R427 Discovery Miles 4 270
Guilty
Martina Cole, Jacqui Rose Paperback R425 R379 Discovery Miles 3 790
The Recovery Agent
Janet Evanovich Paperback R372 Discovery Miles 3 720
Istanbul PopOut Map
PopOut Maps Sheet map, folded  (1)
R180 Discovery Miles 1 800
Cardiff : legendary city - map guide of…
Sheet map R99 Discovery Miles 990
Breathless
Amy McCulloch Paperback  (1)
R290 R229 Discovery Miles 2 290
Waterboy - Making Sense Of My Son's…
Glynis Horning Paperback R320 R295 Discovery Miles 2 950
BRUGES - Michelin City Map 9503…
Paperback R133 Discovery Miles 1 330

 

Partners