As an introduction to branding, Fundamentals of branding provides students with an overview of the building blocks of branding, which include: the influence of branding on marketing decisions; the role and place of branding in the organisation; the various elements of branding; packaging the brand; positioning the brand; planning, leveraging and extending the brand; evaluating the brand. The book contains a chapter with real-life branding case studies which illustrates the practical application of the topics discussed in this book. This is a very useful resource for students who struggle to apply theory learned to real-life situations.

Discover a simple, direct approach that highlights the basics you need within A FIRST COURSE IN THE FINITE ELEMENT METHOD, 6E. This unique book is written so both undergraduate and graduate students can easily comprehend the content without the usual prerequisites, such as structural analysis. The book is written primarily as a basic learning tool for students, like you, in civil and mechanical engineering who are primarily interested in stress analysis and heat transfer. The text offers ideal preparation for utilizing the finite element method as a tool to solve practical physical problems.

This edition of Cession for Students is an update with some new cases added and a more user-friendly format. The book is a useful tool for both students and practitioners in mastering this complicated subject.

Cession for Students is divided into three sections: the substantive law of cession, case study questions and a short introduction to the drafting of cession documents. The first section is for examination purposes, the second to test insight and practical knowledge and the third serves as a practical aid.

Contents Include:

• Substantive law of cession
• Questions and answers
• Case studies
• Examples of drafting cession documents

To explain the fundamentals of public policy, this best-selling text focuses on the process behind the crafting of legislation. By examining the individual steps-from identifying a problem, to agenda setting, to evaluation, revision, or termination of a policy-students are able to see how different factors influence the creation of policy. Each chapter features at least one case study that illustrates how general ideas are applied to specific policy issues. This new Eighth Edition provides thoughtful updates based on the 2012 election and completely revised case studies.

Advances in technology and the change in customer profiles have changed advertising and sales as they have traditionally been conceived, forever. Marketers need to adapt their advertising and sales approaches in order to reach their rapidly changing market and keep up with their clients and customers. Advertising and sales promotion focuses on the main advertising media and sales approaches and the impact these have on the demands and pace of effective, persuasive communication in the current digital age.

DIFFERENTIAL EQUATIONS WITH BOUNDARY-VALUE PROBLEMS, 8E, International Edition strikes a balance between the analytical, qualitative, and quantitative approaches to the study of differential equations. This proven and accessible book speaks to beginning engineering and math students through a wealth of pedagogical aids, including an abundance of examples, explanations, "Remarks" boxes, definitions, and group projects. Written in a straightforward, readable, and helpful style, the book provides a thorough treatment of boundary-value problems and partial differential equations.

Die kortverhale in hierdie bundel beeld op treffende en insiggewende wyse, en plek-plek met die gebruik van sprokies, die karakter Mia se grootwordervarings uit – in Kaapstad en op die familieplaas op Ladismith, van 12-jarige kind tot ’n jong moeder.

Dit beeld ook op fyn en sensitiewe wyse uit hoe Mia worstel met ’n erflas van alkoholisme en depressie. Daar is die komplekse verhoudings binne die familie: met haar ma, haar pa, en, soos sy ouer word, met mans. Die verhale beeld haar vrese uit, haar seksuele ontwaking en haar pogings om ’n sinvolle, gelukkige verhouding met iemand te hê. Dis aparte verhale, maar saam beeld dit Mia se lewe uit en word dit byna iets soos ’n Bildungsroman.

Onderliggend in die verhale is die helende krag wat “storie” en verbeelding in Mia en haar pa se lewe speel: dit is ook haar redding uit die erflas van depressie.

Since their emergence around 1985, the new media have significantly changed the way in which we, the consumers, view and interact with our everyday world. Developed countries already have access to advanced new media applications, while developing countries are continually making innovations and increasing their presence in the new media sector. New media in the information society discusses social, economic, educational, political and regulatory aspects of the new media, as well as their impact on society and users in general. New media in the information society guides the student through the world of new media - from earliest history to modern-day theories and applications. Large-scale issues such as e-government, cyber crime and Internet policy are explored, although the focus remains on the impact of new media on the individual. Revision questions are provided for each chapter. Contents include the following: Social networking; virtual worlds; new media and journalism: offline and online newspapers and magazines; mobile telecommunications, promotion and distribution; globalisation and the public broadcaster; information and communication technology infrastructure in South Africa and the rest of Africa; internet addiction disorder. New media in the information society is aimed at senior undergraduate students who are studying new media courses or information and communication technology modules, as well as at students of telecommunications policy and regulation. Telecommunications policy researchers and ICT sector analysts will also find this book useful.

In today's globalised and digital world, consumers can move from one retailer to the next across the world at the click of a button. Online access and social media mean that consumers are more market savvy, more informed and more discerning than ever before. What brings them back is an enhanced shopping experience, and key to this is good customer service. More and more marketers are focusing on retaining their customer base or trying to erode their competitor's customer base through better customer service. After all, happy customers are repeat customers and become advocates for the business.

While a great deal has been written on the topic already, this textbook focuses on introducing human rights law in a comprehensive but easy-to-understand manner to the benefit of both lecturers and students. It is hoped that this work will assist lecturers who teach the subject at first- or second-year level, both in the LLB degree and other university programmes, as well as non-governmental organisations and others parties who train their staff or stakeholders in basic principles of the law. The book should also benefit students by covering the breadth of human rights law directly applicable to students studying law in South Africa.

The text contains a number of scenarios to help readers grasp the material being discussed by illustrating relevant constitutional principles and issues. Cases are integrated into the text in a manner that should facilitate an understanding of their application. This book contains complete court judgments, statutes, a bibliography and questions to respective chapters which will assist lecturers and students in finding their way beyond the book at whatever level they deem appropriate.

Law of Damages Through the Cases is a compilation of authoritative judgments and legislative provisions illustrating the basic principles of the law of damages. It is intended to provide students and practitioners with easy access to important authorities in the field of damages.

The extracts from selected judgments have been arranged systematically and provided with summaries, marginal notes and cross-references. Since this casebook is intended to complement Law of Damages, the notes contain cross-references to the discussion and evaluation of the relevant principles in the latter work. There are also references to other academic comment as well as to case law.

Key Features:

• A working companion to Law of Damages, by the same authors
• Easy access to important authorities in the field of damages

When Rain Clouds Gather
Escaping South Africa and his troubled past, Makehaya crosses the border to Botswana, in the hope of leading a peaceful, purposeful life. In the village of Golema Mmidi he meets Gilbert, a charismatic Englishman who is trying to modernise farming methods to benefit the community. The two outsiders join forces, but their task is fraught with hazards: opposition from the corrupt chief, the pressures of tradition, and the unrelenting climate ever threaten to bring tragedy.

Maru
Margaret, an orphan from a despised tribe, has lived her life under the loving protection of a missionary's wife. She has only to open her mouth to cause confusion, for her education and English accent do not fit her looks. When she accepts her first teaching post, in a remote village, Margaret is befriended by Dikeledi, sister of Maru the chief-in-waiting. Despite making influential friends, Margaret faces prejudice even from the children she teaches, and her presence causes Maru and his best friend - also Dikeledi's lover - to become sworn enemies.

When it was first produced in 1959, A Raisin in the Sun was awarded the New York Drama Critics Circle Award for that season and hailed as a watershed in American drama. A pioneering work by an African-American playwright, the play was a radically new representation of black life. "A play that changed American theater forever."--The New York Times.

The second edition of Media ethics in the South African context explores the dynamic and potentially explosive field of media ethics from a South African perspective. Grounded in ethical theory, the public philosophies of communication and media performance norms, this text provides guidelines for the individual's ethical decision making; for both media practitioners and media groups. Cutting edge analysis of the South African normative context under the previous and present political dispensations makes this book essential reading for media policy formulators and students alike. Changes in the normative context are presenting the South African news media in particular, with new challenges.

The modern classic from double Booker Prize winner J.M. Coetzee - soon to be a major film starring Mark Rylance, Robert Pattinson and Johnny Depp For decades the Magistrate has run the affairs of a tiny frontier settlement, ignoring the impending war between the barbarians and the Empire, whose servant he is. But when the interrogation experts arrive, he is jolted into sympathy with the victims and into a quixotic act of rebellion which lands him in prison, branded as an enemy of the state. Waiting for the Barbarians is an allegory of oppressor and oppressed. Not just a man living through a crisis of conscience in an obscure place in remote times, the Magistrate is an analogue of all men living in complicity with regimes that ignore justice and decency.

Operational risk management is fast becoming an independent management discipline in its own right. As such, it is crucial for risk managers to understand the concept and make use of available management methods to ensure a streamlined management process. It is therefore imperative to implement a framework for the development of a risk management culture, the introduction of a strategic risk management process and an effective risk management governance structure. Operational risk management effectively identifies and evaluates operational risk exposures, as well as the development and implementation of control measures, the costs of risks and the continuous monitoring of processes within the business environment from a risk management perspective - communicating the relevant concepts and the implementation of a practical approach to operational risk management. Contents include the following: Recognising operational risk exposures; Formulating mitigating action plans; Allocating responsibilities for the management of action plans; Improving control measures on a proactive basis; Reducing operating losses; Improving insurance management; Ensuring accurate risk reporting and disclosure; Improving shareholder value; Becoming a risk stable organisation; Ensuring a realistic risk appetite. Operational risk management is aimed at banking, financial management and economics students, as well as organisations interested in the management of operational risk.

Drawing for Civil engineering Second Edition has been revised and now includes computer applications and free Internet-downloadable software that can be used by students. The core function of this book is to cover the fundamentals of civil engineering drawing, draughting practice and conventions. Aimed mainly at second-level students at universities of technology and other tertiary institutions, the book outlines reinforced concrete drawings, steel structure drawings and surveying drawings. With its improved design, Drawing for Civil Engineering Second Edition is more accessible and comprehensive.

A book that requires no introduction, Caney’s The Law of Suretyship has, for over 70 years, been an authoritative reference work for the law of suretyship in South Africa. The 6th edition incorporates significant developments since the last edition in 2002, a period in which South African courts have been very busy in this area of the law.

This latest edition once again ensures that the treatment of its subject matter is most comprehensive, whilst remaining accessible to non-specialists.

The Law of Suretyship contains three parts, each dealing with different stages in the life of a contract of surety, namely: the nature, formation and operation of the contract; the rights of the surety; and the release of the surety. Each part contains a detailed discussion of their respective topic.

The authors’ treatment of each topic is well researched and supported by a host of authority, and the main text is enhanced by additional information and further discussions in the footnotes.

A practical guide, from the basic techniques, through to advanced applications, showing you what operational risk is, and how you can manage it.

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"Mastering Operational Risk" provides a step-by-step guide from the basic elements of operational risk through to advanced applications of operational risk management. Focusing on practical applications, it gives you the knowledge needed to understand what operational risk is and puts in place a workable way of managing it.

Information Systems In A Business Environment is an introduction to the theory of computerised information systems as seen from a business perspective.

Identifying and understanding safety hazards form the pivot of all safety management theory and practice. This book, the first to clarify the true nature and characteristics of real safety hazards and the origins of safety risk, will assist safety practitioners to better understand safety risk assessment, safety management and safety auditing. This book is essential for everyone involved in the world of safety, whether medicine, hygiene, ergonomics, engineering, safety management and more.

From the author of Thirteen Hours - A Sunday Times '100 best crime novels and thrillers since 1945' pick An antiques dealer is burned with a blowtorch and executed with a single shot to the back of the head. The only clues at the scene are a scrap of paper and an unusual choice of gun. Ex-cop Zatopek 'Zed' van Heerden has just seven days to solve the case - an almost impossible task made even harder when he discovers that, until a few years ago, there was no proof that the victim even existed . . .

This well-respected book introduces readers to the theory and application of modern numerical approximation techniques. Providing an accessible treatment that only requires a calculus prerequisite, the authors explain how, why, and when approximation techniques can be expected to work-and why, in some situations, they fail. A wealth of examples and exercises develop readers' intuition, and demonstrate the subject's practical applications to important everyday problems in math, computing, engineering, and physical science disciplines. Three decades after it was first published, Burden, Faires, and Burden's NUMERICAL ANALYSIS remains the definitive introduction to a vital and practical subject.

For one-semester, undergraduate and graduate level courses in Organizational Behavior. Unique and current insight on the everyday processes and phenomena of OB. Behavior in Organizations shows students the real world of OB through its blend of cutting-edge research and practical applications. This text then challenges students to take theory one step further by having them put the concepts into action. The many changes in the tenth edition reflect the authors' never-ending mission to present a balance between knowledge and application, while including coverage on the latest advances in the field.