Teaching you how to use online tools to reach your customers. In today's increasingly digital world, marketing is going online. From companies to individuals, people are seeking new and creative ways to promote their products and themselves in the virtual realm. Websites, email and social media are reaching out to customers at home, in the office or on the move, and finding ways to engage with them. The virtual world has many benefits, but not everyone is familiar enough with digital channels to use them to maximum potential. This is where e-Marketing in the South African context comes into play. This comprehensive book focuses on the critical issues associated with e-marketing in the South African context. It is written in an easy-to-read and practical fashion that will help readers grasp the relevant technologies and concepts presented in the book. And it provides a strategic perspective as well as metrics to help achieve the goal of successful e-marketing.

The law of evidence is vital to each legal practitioner and forms part of the curriculum of every South African law qualification. It is compulsory even for some degrees not strictly confined to legal practice, such as certain police and related qualifications. However, the law of evidence is not considered an easy subject, especially not for persons who have never been inside a court of law.

In this work, academics with practical experience of the criminal justice system have selected a number of decided cases as well as statutes relevant to the law of evidence. Illuminating commentary is provided, which should assist any student of the discipline to get to the core of these texts. Due attention has also been paid to the constitutional aspects of the law of evidence.

Die bewysreg is onmisbaar vir elke regspraktisyn en maak deel uit van die leerplan van elke Suid-Afrikaanse regskwalifikasie. Dit is selfs verpligtend vir sommige grade wat nié tot die regspraktyk beperk is nie, soos sekere polisie en verbandhoudende kwalifikasies. Tog word bewysreg as ’n moeilike vak beskou, veral vir diegene wat nog nooit in ’n geregshof was nie.

In hierdie boek het akademici met praktiese ervaring van die strafregstelsel ’n aantal besliste hofsake sowel as wetgewing van toepassing op die bewysreg uitgesoek. Die insiggewende kommentaar wat voorsien word, behoort enige student van bewysreg tot die kern van die tekste te help deurdring. Behoorlike aandag word ook geskenk aan die grondwetlike aspekte van die bewysreg.

Credit is essential in the modern world and creates wealth, provided it is used wisely. The Global Credit Crisis during 2008/2009 has shown that sound understanding of underlying credit risk is crucial. If credit freezes, almost every activity in the economy is affected. The best way to utilize credit and get results is to understand credit risk. Advanced Credit Risk Analysis and Management helps the reader to understand the various nuances of credit risk. It discusses various techniques to measure, analyze and manage credit risk for both lenders and borrowers. The book begins by defining what credit is and its advantages and disadvantages, the causes of credit risk, a brief historical overview of credit risk analysis and the strategic importance of credit risk in institutions that rely on claims or debtors. The book then details various techniques to study the entity level credit risks, including portfolio level credit risks. Authored by a credit expert with two decades of experience in corporate finance and corporate credit risk, the book discusses the macroeconomic, industry and financial analysis for the study of credit risk. It covers credit risk grading and explains concepts including PD, EAD and LGD. It also highlights the distinction with equity risks and touches on credit risk pricing and the importance of credit risk in Basel Accords I, II and III. The two most common credit risks, project finance credit risk and working capital credit risk, are covered in detail with illustrations. The role of diversification and credit derivatives in credit portfolio management is considered. It also reflects on how the credit crisis develops in an economy by referring to the bubble formation. The book links with the 2008/2009 credit crisis and carries out an interesting discussion on how the credit crisis may have been avoided by following the fundamentals or principles of credit risk analysis and management. The book is essential for both lenders and borrowers. Containing case studies adapted from real life examples and exercises, this important text is practical, topical and challenging. It is useful for a wide spectrum of academics and practitioners in credit risk and anyone interested in commercial and corporate credit and related products.

For many, Africa is regarded as a place of mystery and negative images, where reports of natural disasters and civil strife dominate media attention, with relatively little publicity given to any of the continent's more positive attributes. Africa has at last begun to receive the depth of interest it has long deserved, in the shape of debates about trade, aid and debt, the 'Make Poverty History' campaign, and the UK's 'Commission on Africa'. But, behind the superficial media facade, Africa is a diverse, complex and dynamic place, with a rich history and a colonial engagement that, although short-lived, was fundamental in determining the long-term future of the continent. At the start of the second decade of the twenty-first century, when the world is engulfed in a major financial crisis, Africa has the dubious distinction of being the world's poorest continent. This book introduces and de-mystifies Africa's diversity and dynamism, and considers how its peoples and environments have interacted through time and space. The background and diversity of Africa's social, cultural, economic, political and environmental systems is examined, as well as key development issues which have affected Africa in the past and are likely to be significant in shaping the future of the continent. These include: the impact of HIV/AIDS; sources of conflict and post-conflict reconstruction; the state and governance; the nature of African economies in a global context and future development trajectories. Africa: Diversity and Development is a refreshing interdisciplinary text which enhances understanding of the background to Africa's current position and clarifies possible future scenarios. It is richly illustrated throughout with diagrams and plates, and contains a wealth of detailed case studies and current data.

Leadership in Health Services Management provides all healthcare professionals with the information necessary to lead with commitment and strive towards a clear vision of health for all. It guides readers through crucially important issues such as vision, strategic thinking, confidence, negotiation and knowledge management in health services. Now in its third edition, this book has been updated to contain original research on the topic of self-leadership, a theme that is interwoven throughout the text. In addition, there is a focus on the application of leadership theories for postgraduate readers studying for a Master's certificate in nursing management or tutored Master's degree according to the new guidelines of the SAQA qualifications for postgraduate studies. In all new South African curricula and programmes, the research component has been prioritised and therefore this edition features a chapter on research proposals. Recommended for: Nursing students undertaking the diploma or degree course. Post-basic /Honours students.

This edition of management for engineers, technologists and scientists is an introductory-level management textbook written specifically for those studying and working in an engineering discipline. It will be an invaluable tool for the existing or aspirant engineer and engineering manager. The text introduces the reader to management and related issues (for example law and economics), which are essential when dealing with customers, suppliers, contractors, accountants, lawyers, economists and managers, either inside or outside an organisation. This new edition has been substantially revised; it includes a new chapter on engineering ethics and professionalism as well as a workbook on CD.

Explains understanding the intended audience, the purpose of the paper, and academic genres; includes the use of task-based methodology, analytic group discussion, and genre consciousness-raising; shows how to write summaries and critiques; features "language focus" sections that address linguistic elements as they affect the wider rhetorical objectives; and helps students position themselves as junior scholars in their academic communities. Among the many changes in the third edition: newer, longer, and more authentic texts and examples greater discipline variety in texts (added texts from hard sciences and engineering) more in-depth treatment of research articles greater emphasis on vocabulary issues revised flow-of-ideas section additional tasks that require students to do their own research more corpus-informed content The Commentary has also been revised and expanded. This edition of Academic Writing for Graduate Students, like its predecessors, has many special features: It is based on the large body of research literature dealing with the features of academic (or research) English and extensive classroom experience. It is as much concerned with developing academic writers as it is improving academic texts. It provides assistance with writing part-genres (problem-solutions and Methods and Discussion sections) and genres (book reviews,research papers). Its approach is analytical and rhetorical-users apply analytical skills to the discourses of their chosen disciplines to explore how effective academic writing is achieved. It includes a rich variety of tasks and activities, ranging from small-scale language points to issues of how students can best position themselves as junior researchers.

The book was first published in 2004 and later updated in 2006. This is the third, updated edition.

The book was conceived out of the recognition that the training of a lawyer involves a unique combination of learning experiences ranging from pure academic to practical legal training and skills development. The aim of the book is to collect in one publication the most essential topics covered in every clinical legal education course - compiled by senior clinical attorneys with experience in the teaching and practice of law.

Practical guide to facilitating language learning 4estimulates creative thinking in the classroom and makes language learning fun. Students teachers will find guidance on creating interesting lessons for a multilingual environment and how to develop language confidence in their learners. Practical guide to facilitating language learning is aimed at English methodology or language methodology courses offered in BEd, BEd (Honours), ACE and PGCE qualifications as well as the professional teachers. It is designed to address all phases but it is particularly well suited to Intermediate and Senior Phase.

The South African Law of Evidence is the authoritative and comprehensive guide to the law of evidence in South Africa, combining the received wisdom of the past with the imperatives of the 1996 Constitution, and includes more in-depth discussion of such topics as hearsay, admissions and confessions, and privilege.

Constitutional jurisprudence and extensive use of comparative international case-law and literature broaden your understanding of the theory underpinning the nature and problem of proof plus this 3rd edition is more up-to-date and comprehensive.

This core textbook on human resource development (HRD) focusses on a topic that has emerged as one of the most dynamic and multifaceted areas of business and management for both academics and practitioners. Providing an engaging and succinct discussion of the topic, this textbook tackles HRD from a basic introductory level, covering the major areas of HRD, including strategic HRD, the interaction between leadership, talent management and HRD, and HRD in large and small enterprises. With a unique blend of theory and practice, alongside innovative learning tools such as videos and active case studies, this text will help students to succeed in their HRD courses and to develop important practical skills for their future career. This is the perfect textbook for first and second year undergraduate students, as well as for post-experience students, studying introductory modules on Human Resource Development, Training and Development, or Learning and Development. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/human-resource-development. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

Now in its third edition, Pharmacology in Clinical Practice has been updated to ensure it remains up-to-date and relevant.

Particular care has been taken to simplify and clarify difficult concepts by explaining the links between pharmacology and physiology by providing definitions of new concepts, and using plain language for ease of understanding. Fundamental concepts, such as pharmacodynamics and pharmacokinetics, are well covered in a matter that is accessible and clear. Individual chapters cover the various systems of the body.

Updates include:

• A colour plate to illustrate the links between pharmacology and physiology
• Additional information on side-effects, contra-indications and patient education for groups of drugs
• A guide on how to access this information, to assist with exam preparation and nursing practice
• An updated chapter on nursing management of drug preparations and treatment
• An updated chapter on clinical applications
• A chapter on the legal framework for dispensing and prescribing.

Key Features: Clear language is used which aids in explaining technical terminology and concepts. Fully worked examples are provided within each section. Self-evaluation questions with answers are included in each section for immediate practice and feedback. The answers to the self-evaluation questions appear at the end of each chapter. The process of constructing a house is used as a golden thread throughout the book, acting as an example, and demonstrating the practical application of civil engineering materials. A methodology is used that is suitable for both contact and distance education.

In this extensively revised new edition of Global Politics, internationally renowned author Andrew Heywood provides a systematic and integrated analysis of the theory and practice of contemporary international relations.

This edition is fully updated to cover key developments, from the Arab Spring to the global financial crisis, and provides enhanced coverage of current issues like international migration. An entirely new chapter on the importance and impact of theory at the end of the book revisits key perspectives, and addresses deeper questions about the nature and purpose of theory in global politics.

Written with outstanding clarity and drawing on an exceptionally wide range of theoretical perspectives throughout, each chapter is packed with innovative features to aid study and reinforce learning. To complement this textbook, there is a companion website with resources for both lecturers and students.

Exam questions, PowerPoint slides, online-only case-studies, self-test questions, and more, can be found at https://he.palgrave.com/companion/Heywood-Global-Politics/

Gain a strong understanding of IT project management as you learn to apply today's most effective project management tools and techniques with the unique approach found in INFORMATION TECHNOLOGY PROJECT MANAGEMENT, 8E. This book emphasizes the latest developments and skills to help you prepare for the Project Management Professional (PMP) or Certified Associate in Project Management (CAPM) exams. While this edition reflect content from the latest the PMBOK (R) Guide, it goes well beyond the Guide to provide a meaningful context for project management. Hundreds of timely examples highlight IT projects, while quick quizzes, discussion questions, exercises, and ongoing cases reinforce your learning. Time-saving template files assist in completing tasks. Examples from familiar companies featured in today's news, an Agile case, MindView software, and a guide to using Microsoft Project 2013 help you master IT project management skills that are marketable around the globe.

Consisting of an assortment of landmark essays and the best in contemporary scholarship, this anthology delves deeply into the most pressing environmental issues of our times. Articles included in this anthology are distinguished for their relevance to real-life policy making and for their ability to promote rich and lively discussion about controversial matters. In addition, the editors' careful organization of the topics and illuminating section previews keep students focused on the most essential points of current environmental debates.

Communication is often described as the glue that binds an organisation, enabling interaction with its customers, agents and the broader public. Communication flourishes in organisations and is central to their activities and functions: as marketing communication, public relations, management communication, corporate communication, etc.; in determining and implementing strategy, operations and processes; in all interaction - interpersonal, mediated, digital and social; as the foundation of corporate culture. Integrated Organisational Communication 2nd Edition covers these aspects and addresses the growing need among students and practitioners for a book that takes a broad look at organisations' communication, and then delves into the detail. This book adopts a multidisciplinary approach to organisational communication, and while it takes cognisance of individual academic and professional disciplines, it avoids alignment with any one of these.

There is already ample evidence that the new constitutional order has triggered an unprecedented flowering of South African jurisprudential debate. The aim of this book is to provide a sensitive and intuitive understanding of these debates. In addition, lecturers will be given an innovative approach to what has been previously regarded as a difficult, boring and irrelevant subject.

One of the most influential novels of the twentieth century.

Originally published in 1937, Their Eyes Were Watching God brings to life a Southern love story with the wit and pathos found only in the writing of Zora Neale Hurston. Out of print for almost thirty years—due largely to initial audiences’ rejection of its strong black female protagonist—Hurston’s classic has since its 1978 reissue become perhaps the most widely read and highly acclaimed novel in the canon of African-American literature.

Fair and long-legged, independent and articulate, Janie Crawford sets out to be her own person—no mean feat for a black woman in the '30s. Janie's quest for identity takes her through three marriages and into a journey back to her roots.

With a pedigree going back over ten years, The Definitive Handbook of Business Continuity Management can rightly claim to be a classic guide to business risk management and contingency planning, with a style that makes it accessible to all business managers. Some of the original underlying principles remain the same -- but much has changed. This is reflected in this radically updated third edition, with exciting and helpful new content from new and innovative contributors and new case studies bringing the book right up to the minute. This book combines over 500 years of experience from leading Business Continuity experts of many countries. It is presented in an easy-to-follow format, explaining in detail the core BC activities incorporated in BS 25999, Business Continuity Guidelines, BS 25777 IT Disaster Recovery and other standards and in the body of knowledge common to the key business continuity institutes. Contributors from America, Asia Pacific, Europe, China, India and the Middle East provide a truly global perspective, bringing their own insights and approaches to the subject, sharing best practice from the four corners of the world. We explore and summarize the latest legislation, guidelines and standards impacting BC planning and management and explain their impact. The structured format, with many revealing case studies, examples and checklists, provides a clear roadmap, simplifying and de-mystifying business continuity processes for those new to its disciplines and providing a benchmark of current best practice for those more experienced practitioners. This book makes a massive contribution to the knowledge base of BC and risk management. It is essential reading for all business continuity, risk managers and auditors: none should be without it.

The ever-increasing dependence of our lives and livelihoods on the correct functioning of computer software means that logic and program correctness are core elements of all good computer science degrees. This book presents both these topics in one self-contained text.

The focus of the book is on "correct-by-construction" program design -- the discipline of calculating programs from their specifications. Modern, calculational logic is introduced in combination with key program construction principles, such as the assignment axiom, loop invariants and bound functions. This material is intertwined with motivational discussion, programming examples and challenging problem-solving exercises, bringing the book alive for its intended audience, undergraduates in computer science and mathematics, as well as professional programmers wishing to further develop their programming skills.

The book covers the elements of logic and program correctness that form the foundations of further study --- the logical connectives and their algebraic properties, induction, quantifiers and program construction rules. Substantial examples of program construction are included. Many exercises are provided, all with detailed solutions.

Since 1997 Representation has been the go-to textbook for students learning the tools to question and critically analyze institutional and media texts and images.

This long-awaited second edition:

• updates and refreshes the approaches to representation, signalling key developments in the field
• addresses the emergence of new technologies, media formats, politics and theories
• includes an entirely new chapter on celebrity culture and reality TV
• offers new exercises, readings, images and examples for a new generation of students

This book once again provides an indispensible resource for students and teachers in cultural and media studies.

Introduction to Business Management 11e offers an overview of business management within the South African context. The textbook is written for undergraduate students who are doing a course in introductory business management as part of their degree or diploma at a university or university of technology.

Features:

• Using features such as Small Business Perspectives, and Critical Thinking boxes, the new edition of Introduction to Business Management provides an accessible overview of business management in the South African context.
• Changes to legislation that impacts on business
• Updates on corporate social investment
• New examples and case studies that reflect changes to the business environment