Entrepreneurs--and entrepreneurial companies--live or die by the quality of their plans and proposals. Whether it's to get funding for a new product line or business from a client, writing hard-hitting prose that answers essential questions and makes specific requests is an indispensable skill. Entrepreneur, ad man, and writing teacher Dennis Chambers shows how entrepreneurs can persuade people, through skillful writing, to pony up capital or contracts. This ability--which can be learned--is rare in today's media-saturated world. But it counts more than ever if an entrepreneur wants to make it over the magical "five-year" hump and on into lasting business success. Numerous examples and exercises ensure that entrepreneurs understand how the writing game is played--and that they play it well. Unfortunately, most don't play this game well. Most business writers mistakenly believe their task is to inform. They write to fill an information gap or to update the reader on a particular project. Or they write about what's important to them. What these writers do not take into account is that the speed of today's work world has reached overdrive. The typical reader simply doesn't have time to ponder dense, poorly organized information and intuit the appropriate action. And readers don't give a hoot about what's important to the writer--they want to know what's in it for themselves. Business writers need to use all the tools at their command to persuade, inspire action, and in general move a project forward. This book is about how to be persuasive in two key skills in business: writing proposals and writing business plans. Step by step, Dennis Chambers illustrates the techniques of effectivebusiness writing, with numerous examples throughout. Whether the objective is to secure financing from an investor, lay out a marketing strategy, or secure a large contract, getting results requires crafting an effective structure for the proposal, and using words that sell. Chambers is an able guide in saving entrepreneurs time and undue effort while reaching the goal of long-term business success. Besides expert advice and insights, the book includes: *Examples and practical guidance, all geared toward the entrepreneur/small business owner. *Exercises, templates, cases, glossary, and model letters and plans.

For Writers from All Walks of Life

There's no need to fear the big, bad world of writing with "The Little Red Writing Book" in hand. Brimming with clever advice, this book offers writers, students, and business professionals a concise guide to penning strong and effective work for all occasions.

"The Little Red Writing Book" is designed for visual appeal and ease of use. Elegant yet practical, it will be an intriguing, inviting reference you'll turn to again and again. Author Brandon Royal offers concise explanations and nonintimidating instruction based on the four pillars of sound writing: structure, style, readability, and grammar. His discussion centers on 20 immutable writing principles as well as 30 commonly encountered rules of grammar. A wealth of examples, charts, and engaging exercises make "The Little Red Writing Book" an invaluable guide for anyone who wants to master those skills that will make a good writer even better.

'I love it. A practical, spiritual, nurturing book.' - Russell Brand

Since its first publication, The Artist's Way has inspired the genius of Elizabeth Gilbert, Tim Ferriss, Reese Witherspoon and millions of readers to embark on a creative journey and find a deeper connection to process and purpose. Julia Cameron guides readers in uncovering problems and pressure points that may be restricting their creative flow and offers techniques to open up opportunities for self-growth and self-discovery.

A revolutionary programme for personal renewal, The Artist's Way will help get you back on track, rediscover your passions, and take the steps you need to change your life.

Beginning with an extensive overview essay of the period, this book focuses on the issues of the Progressive Era through contemporary accounts of the people involved. Each issue is presented with an introductory essay and multiple primary documents from the newspapers of the day, which illustrate both sides of the debate. This is a perfect resource for students interested in the controversial and tumultuous changes America underwent during the Industrial Age and up to the start of World War I. With the death of southern reconstruction, Americans looked first westward and then abroad to fulfill their manifest destiny. Along the way, robber barons built railroads and oil trusts, populism burned across the prairies, currency went off the gold standard, immigrants poured into urban areas, and the United States won imperial outposts in Cuba and the Philippines. Beginning with an extensive overview essay of the period, this book focuses on the issues of the Progressive Era through contemporary accounts of the people involved. Each issue is presented with an introductory essay and multiple primary documents from the newspapers of the day, which illustrate both sides of the debate. This is a perfect resource for students interested in the controversial and tumultuous changes America underwent during the Industrial Age and up to the start of World War I.