Books > Sport & Leisure > Transport: general interest
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Managing Airports - An International Perspective (Hardcover, 6th edition)
Loot Price: R3,632
Discovery Miles 36 320
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Managing Airports - An International Perspective (Hardcover, 6th edition)
Expected to ship within 12 - 17 working days
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- Uniquely, focuses on the management of airports to guide business
strategy (strategic, commercial and competitive aspects of airline
business) rather than airport planning and operations (Young) or
economics or marketing of international airlines (Doganis). It
therefore provides an innovative insight into the processes behind
running a successful airport and is considered to be the best most
accessible book available. - Fills a need for a new edition by
being updated to reflect the reflect the major changes in strategic
direction for the airline and airport industry due the most
significant global crisis ever faced by this industry, Covid19 as
well as technology advances and emphasis on sustainable
development. - International in content and case studies. - The
book is well pitched, practical and helpful to both students and
academics alike. It condenses information into logical chapters and
includes key information needed for teaching a module with an
Airport Management focus. It provides the perfect structure and
outline in teaching the subject form. - Excellent balance of theory
and industry examples. Some of the other books available lack
relevancy. - Written in an engaging accessible style, at an
appropriate level for UG students studying this subject for the
first time.
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