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Books > Arts & Architecture > Photography & photographs > Photographic collections > Photographic portraits
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The Art of Self Invention - Image and Identity in Popular Visual Culture (Hardcover)
Loot Price: R3,888
Discovery Miles 38 880
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The Art of Self Invention - Image and Identity in Popular Visual Culture (Hardcover)
Expected to ship within 12 - 19 working days
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Both an exploration of the ways in which we fashion our public
identity and a manual of modern sociability, this lively and
readable book explores the techniques we use to present ourselves
to the world: body language, tone of voice, manners, demeanor,
"personality" and personal style. Drawing on historical
commentators from Castiglione to Machiavelli, and from Marcel Mauss
to Roland Barthes, Joanne Finkelstein also looks to popular visual
culture, including Hollywood film and makeover TV, to show how it
provides blueprints for the successful construction of "persona."
Finkelstein's interest here is not in the veracity of the self -
recently dissected by critical theory - but rather in the ways in
which we style this "self," in the enduring appeal of the "new you"
and in our fascination with deception, fraudulent personalities and
impostors. She also discusses the role of fashion and of status
symbols and how advertising sells these to us in our never ending
quest for social mobility.
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