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The 100 Greatest Advertisements 1852-1958 - Who Wrote Them and What They Did (Hardcover) Loot Price: R726
Discovery Miles 7 260
Repayment Terms: R68 pm x 12*
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The 100 Greatest Advertisements 1852-1958 - Who Wrote Them and What They Did (Hardcover): Julian Watkins

The 100 Greatest Advertisements 1852-1958 - Who Wrote Them and What They Did (Hardcover)

Julian Watkins

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Loot Price R726 Discovery Miles 7 260 | Repayment Terms: R68 pm x 12*

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More than 100 illustrated examples of successful promotions demonstrate the ingredients that make ads click. These are the effective ads that sold millions of dollars of merchandise, from Rolls Royce automobiles to Lux Soap, Coca-Cola, and Campbell's Soup. Discover how the ads came into being, explained in their creators' own words.

General

Imprint: Www.Bnpublishing.Com
Country of origin: United States
Release date: October 2013
First published: October 2013
Authors: Julian Watkins
Dimensions: 279 x 216 x 16mm (L x W x T)
Format: Hardcover - Sewn / Cloth over boards
Pages: 252
ISBN-13: 978-1-60796-634-0
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
Promotions
LSN: 1-60796-634-4
Barcode: 9781607966340

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