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Identifikation Und Ausschoepfung Von Up-Selling-Potenzialen - Ein Beitrag Zur Segmentierung Von Aufsteigern (German, Paperback, 2010 ed.) Loot Price: R2,284
Discovery Miles 22 840
Identifikation Und Ausschoepfung Von Up-Selling-Potenzialen - Ein Beitrag Zur Segmentierung Von Aufsteigern (German, Paperback,...

Identifikation Und Ausschoepfung Von Up-Selling-Potenzialen - Ein Beitrag Zur Segmentierung Von Aufsteigern (German, Paperback, 2010 ed.)

Prof Dr Dr H C Mult Heribert Meffert; Andre Pohlkamp

Series: Unternehmensfuhrung Und Marketing

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Loot Price R2,284 Discovery Miles 22 840 | Repayment Terms: R214 pm x 12*

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Andre Pohlkamp entwickelt ein mehrstufiges, potenzialorientiertes Segmentierungsverfahren, welches die Erfassung, Erklarung sowie Steuerung des Kundenverhaltens im Kontext des Verkehrsdienstleistungsbereichs ermoglicht."

General

Imprint: GWV Fachverlage GmbH
Country of origin: Germany
Series: Unternehmensfuhrung Und Marketing
Release date: November 2009
First published: November 2009
Foreword by: Prof Dr Dr H C Mult Heribert Meffert
Authors: Andre Pohlkamp
Dimensions: 244 x 170 x 13mm (L x W x T)
Format: Paperback - Trade
Pages: 218
Edition: 2010 ed.
ISBN-13: 978-3-8349-1961-8
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 3-8349-1961-6
Barcode: 9783834919618

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