This book explores how popular photography influenced the
representation of travel in Britain in the period from the
Kodak-led emergence of compact cameras in 1888, to 1939. The book
examines the implications of people's increasing familiarity with
the language and possibilities of photography on the representation
of travel as educational concerns gave way to commercial
imperatives. Sara Dominici takes as a touchstone the first fifty
years of activity of the Polytechnic Touring Association (PTA), a
London-based philanthropic-turned-commercial travel firm. As the
book reveals, the relationship between popular photography and
travel marketing was shaped by the different desires and
expectations that consumers and institutions bestowed on
photography: this was the struggle for the interpretation of the
travel image.
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