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Books > Business & Economics > Industry & industrial studies > Distributive industries
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Electronic Commerce - Opportunity and Challenges (Hardcover, illustrated edition)
Loot Price: R2,086
Discovery Miles 20 860
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Electronic Commerce - Opportunity and Challenges (Hardcover, illustrated edition)
Expected to ship within 12 - 17 working days
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With electronic commerce growing exponentially, staying competitive
through an effective e-business strategy is a tough challenge.
Electronic commerce represents one of the most promising directions
for generating competitive advantage at the micro level of the
organization and for increasing productivity at the macro level of
the economy. This is a study of the critical fundamental elements
that could impact a user's perception of business-to-business and
business-to-consumer electronic commerce. It examines key
components and concepts of e-commerce, evaluating the critical
success factors of global e-commerce, the economics of e-commerce,
and the practical issues involved with e-commerce in various
applications.
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