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Books > Reference & Interdisciplinary > Communication studies
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Exploring Politeness in Business Emails - A Mixed-Methods Analysis (Hardcover)
Loot Price: R4,362
Discovery Miles 43 620
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Exploring Politeness in Business Emails - A Mixed-Methods Analysis (Hardcover)
Series: Language at Work
Expected to ship within 10 - 15 working days
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Exploring Politeness in Business Emails explores the contextual
complexities of workplace emails by comparing British English and
Peninsular Spanish directive speech events and systematically
assessing the impact of contextual factors. Through a combination
of qualitative and quantitative methods of data collection and
analysis, and the inclusion of metapragmatic insights in the
interpretation of the results, the book offers an innovative
approach to the study of politeness. The book partially contradicts
previous assumptions about English and Spanish directives and
provides new insights into the role of politeness in the workplace.
By offering a meticulous account of the linguistic choices made by
the English and Spanish first language users and the contextual
factors influencing these choices, the book suggests far-reaching
implications for future research in cross-cultural pragmatics and
business discourse, as well as practical implications relevant for
academics, postgraduate students and practitioners interested in
these fields.
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