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Exploring Politeness in Business Emails - A Mixed-Methods Analysis (Hardcover) Loot Price: R3,125
Discovery Miles 31 250
You Save: R295 (9%)
Exploring Politeness in Business Emails - A Mixed-Methods Analysis (Hardcover): Vera Freytag

Exploring Politeness in Business Emails - A Mixed-Methods Analysis (Hardcover)

Vera Freytag

Series: Language at Work

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List price R3,420 Loot Price R3,125 Discovery Miles 31 250 | Repayment Terms: R293 pm x 12* You Save R295 (9%)

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Exploring Politeness in Business Emails explores the contextual complexities of workplace emails by comparing British English and Peninsular Spanish directive speech events and systematically assessing the impact of contextual factors. Through a combination of qualitative and quantitative methods of data collection and analysis, and the inclusion of metapragmatic insights in the interpretation of the results, the book offers an innovative approach to the study of politeness. The book partially contradicts previous assumptions about English and Spanish directives and provides new insights into the role of politeness in the workplace. By offering a meticulous account of the linguistic choices made by the English and Spanish first language users and the contextual factors influencing these choices, the book suggests far-reaching implications for future research in cross-cultural pragmatics and business discourse, as well as practical implications relevant for academics, postgraduate students and practitioners interested in these fields.

General

Imprint: Multilingual Matters
Country of origin: United Kingdom
Series: Language at Work
Release date: October 2019
First published: 2020
Authors: Vera Freytag
Dimensions: 234 x 156 x 17mm (L x W x T)
Format: Hardcover
Pages: 240
ISBN-13: 978-1-78892-595-2
Categories: Books > Language & Literature > Language & linguistics > Sociolinguistics
Books > Reference & Interdisciplinary > Communication studies > General
Books > Computing & IT > Computer communications & networking > Electronic mail (email)
Books > Business & Economics > Business & management > Business communication & presentation > General
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LSN: 1-78892-595-5
Barcode: 9781788925952

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