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Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
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Kundenclubs & More (German, Paperback, Softcover reprint of the original 1st ed. 2004)
Loot Price: R1,735
Discovery Miles 17 350
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Kundenclubs & More (German, Paperback, Softcover reprint of the original 1st ed. 2004)
Expected to ship within 18 - 22 working days
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Die Autoren vermitteln das komplette Know-how zum Thema Kundenclubs
anschaulich und leicht nachvollziehbar: Zielsetzung,
Teilnehmergewinnung, Leistungsangebot, Kundenkommunikation,
Handlerintegration, Club-Controlling, Datenmanagement und Logistik.
Mit konkreten Fallbeispielen von S-points, Swarovski, Payback, Open
Business Club, Pampers, VW und Maggi.
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