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Books > Business & Economics > Industry & industrial studies > General
Like other organizations across the world, military establishments
apply the concept of entrepreneurship to day-to-day activities.
However, literature on the topic runs thin, creating a gap in the
research on this area of military involvement in entrepreneurship.
These studies focus heavily on three topics: ex-military officers
in entrepreneurship, entrepreneurial-minded individuals still in
the military, and military spouses as successful entrepreneurs. It
is essential that researchers interrogate these three areas across
different locational contexts for a clear representation and
understanding of the many forms of military entrepreneurship. This
research focuses on outcomes, the entrepreneurial process, economic
activities, and ontological directions. Military entrepreneurship
is cross-cultural; spans varied locations; and is linked to
retired, retiring, serving military personnel, and military
spouses. Global Perspectives on Military Entrepreneurship and
Innovation builds on existing theoretical and empirical studies in
the areas of entrepreneurship and military business and enterprise
to interrogate the concepts of military entrepreneurship, veteran
entrepreneurship, military spouse entrepreneurship (or military
women entrepreneurship), and retirees' entrepreneurship. The book
is a collection of studies on military entrepreneurship, treating
the subject with emphasis on metacognition, and interrogates
differences in metacognitive processing across cultures and values
relating to military entrepreneurship. The chapters cover various
concepts in military entrepreneurship and promote entrepreneurship
research within the military ecosystem. This book is ideal for
military personnel, entrepreneurs, managers, practitioners,
researchers, academicians, and students interested in the concept
of military entrepreneurship and innovation narratives.
This research review discusses some of the most essential papers
encompassing agglomeration economies. Agglomeration economies are
manifested in cities and industry clusters shaping the
neighborhoods and the regions that contain them. The review
analyses econometric methods and data improvements, geographic
scales at which agglomeration economies operate,
micro-neighborhoods and mega-regions. The author also uncovers the
forces driving the field including labor markets, input markets and
dynamic phenomena such as innovation, technology change and growth.
Tourism is an economic and social phenomenon that is centered on a
tourist's experience and is dependent on the experiences that are
co-created and provided to tourists. Tourism destination managers
must understand what tourists perceive as engaging, intense, and
memorable in order to remain successful. However, care must also be
given to the residents' perception of local tourism development and
how it impacts their community. This is a fundamental aspect for
tourism development since host communities that support tourism
development tend to be more hospitable with tourists, which
influences their satisfaction and loyalty. Moreover, the
interaction with residents of host communities is a crucial
component of the quality of the tourist experience, contributing to
the long-term success and sustainability of destinations. The
Handbook of Research on Resident and Tourist Perspectives on Travel
Destinationsis a collection of innovative research that examines
travel destinations from the resident and tourist perspectives in
order to better support and inform the tourism development process
and to make the destinations attractive to visitors while at the
same time contributing to resident quality of life and happiness.
While highlighting topics including sustainable development, hotel
management, and customer satisfaction, this book is ideally
designed for government officials, tour developers, travel
agencies, brand managers, advertising agencies, restaurateurs,
public administrators, hotel managers, tourist industry
professionals, academicians, researchers, and students.
The application of marketing concepts to sports products and
services is vital to the success of the industry. When appealing to
the target audience of an event, it is essential to construct a
strong marketing plan by utilising emergent technologies and
strategies. Strategies in Sports Marketing: Technologies and
Emerging Trends provides relevant information on the marketing
strategies and marketing trends of sporting events by highlighting
the plans and tactical operations that sports organisations conduct
when integrating marketing strategies. This publication is a
comprehensive reference source for students, researchers,
academicians, professionals and practitioners, as well as
scientists and executive managers interested in the marketing
strategies of sporting events.
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