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Books > Computing & IT > Internet > General

Escape - How a generation shaped, destroyed and survived the internet (Hardcover): Marie le Conte Escape - How a generation shaped, destroyed and survived the internet (Hardcover)
Marie le Conte
R397 Discovery Miles 3 970 Ships in 12 - 17 working days

'Fifteen years ago, the internet felt like a special place my friends and I had built for each other; by 2020, we were standing on its ruins, wondering if we'd played a part in its destruction.' Journalist Marie Le Conte was born in 1991, the same year the World Wide Web was invented. She had her first blog at twelve, a successful music website at fifteen, a Wikipedia page at seventeen and now, at thirty, over 80,000 followers on Twitter. From MSN, Tumblr and MySpace, to chat rooms, forums and blogs; Marie is part of the millennial generation that grew up while the internet was growing up with them. Where did it go all wrong? How did the internet go from a place where you went to escape real life to where real life is shaped? A place where you could be yourself and find like-minded people to a world of filters and ads? A place we are all now desperately trying to escape from? Escape is a fascinating exploration of the rise and demise of the internet. It's a look back on the platforms, the people and the online places. It's an analysis of the lessons being online has taught us, how the internet has changed us - and a celebration of the tools it gives us to feel less alone. The online generation have forever altered the world we live in, but is the internet still a place for the people that shaped it?

How to Buy, Sell, and Profit on eBay - Kick-Start Your Home-Based Business in Just Thirty Days (Paperback, 1st Collins... How to Buy, Sell, and Profit on eBay - Kick-Start Your Home-Based Business in Just Thirty Days (Paperback, 1st Collins Lifestyle ed)
Adam Ginsberg 2
R313 R255 Discovery Miles 2 550 Save R58 (19%) Ships in 12 - 17 working days

A lively insider's guide to starting a successful small business selling items old and new on eBay, written with personal anecdotes, well-kept secrets, and insider tips by Adam Ginsberg, eBay's most successful private salesperson.

This is the insider's guide to making money on eBay. Adam Ginsberg is the most successful seller on eBay, moving around a million dollars' worth of merchandise every month. Not only will he impart his personal secrets on how to sell on eBay -learned through years of experience - and his tips on expanding your small business using eBay as a global market, but he'll also give fun side-notes and anecdotes, keeping the book lively and making it a fun and interesting read.

This book will be a must-have for all current and aspiring eBay sellers, all small-business owners, and anyone who wants to learn how to start a million-dollar company.

Do You Web 2.0? - Public Libraries and Social Networking (Paperback): Linda Berube Do You Web 2.0? - Public Libraries and Social Networking (Paperback)
Linda Berube
R1,637 R1,518 Discovery Miles 15 180 Save R119 (7%) Ships in 12 - 17 working days

Web 2.0 technology is a hot topic at the moment, and public librarians in particular are beginning to feel the pressure to apply these tools. Indeed, Web 2.0 has the potential to transform library services, but only if the policy and strategy for those services are ready to be transformed. The author not only reviews these tools and provides practical advice and case studies on how they can be applied in the public library setting, but also recommends the policies and business cases that begin to create a new strategy for public libraries.
Particularly geared to the public library settingAdvice on using in conjunction or integrated with other public library servicesExamples of best practice

Cultivating Professional Identity in Design - Empathy, Creativity, Collaboration, and Seven More Cross-Disciplinary Skills... Cultivating Professional Identity in Design - Empathy, Creativity, Collaboration, and Seven More Cross-Disciplinary Skills (Paperback)
Monica W. Tracey, John Baaki
R1,041 Discovery Miles 10 410 Ships in 12 - 17 working days

* Centers the experiences of designers at every stage of their careers and development. * Defines and explains the idea of professional identity for designers across contexts. * Concludes segments with specific takeaways, reflection activities, and quotes from real-world designers.

Understanding the Internet - A Glimpse into the Building Blocks, Applications, Security and Hidden Secrets of the Web... Understanding the Internet - A Glimpse into the Building Blocks, Applications, Security and Hidden Secrets of the Web (Paperback)
Kevin Curran
R1,863 R1,721 Discovery Miles 17 210 Save R142 (8%) Ships in 12 - 17 working days

A straightforward overview with minimum technical descriptions of the underlying networking principles, standards, applications and uses of the Internet. Understanding the Internet explains the underlying networking concepts, the protocols and standards which comprise the Internet, Internet trends and applications, the mobile Internet, security and the hidden Web. The Internet and World Wide Web are dramatically changing the world we live in and this book provides a holistic view of the Internet so that practitioners and users can more fully understand the concepts involved.
Written by a highly knowledgeable and well-respected practitioner in the fieldDraws on the author s wide-ranging practical experience of developing web and mobile web applications and indeed teaching Internet technologies at a university for many yearsProvides insight into how the Internet is put together and the novel applications which are currently residing on it "

Towards A Semantic Web - Connecting Knowledge in Academic Research (Paperback): Bill Cope, Mary Kalantzis, Liam Magee Towards A Semantic Web - Connecting Knowledge in Academic Research (Paperback)
Bill Cope, Mary Kalantzis, Liam Magee
R2,509 R2,298 Discovery Miles 22 980 Save R211 (8%) Ships in 12 - 17 working days

This book addresses the question of how knowledge is currently documented, and may soon be documented in the context of what it calls semantic publishing . This takes two forms: a more narrowly and technically defined semantic web; as well as a broader notion of semantic publishing. This book examines the ways in which knowledge is represented in journal articles and books. By contrast, it goes on to explore the potential impacts of semantic publishing on academic research and authorship. It sets this in the context of changing knowledge ecologies: the way research is done; the way knowledge is represented and; the modes of knowledge access used by researchers, students and the general public.
Provides an introduction to the semantic web and semantic publishing for readers outside the field of computer scienceDiscusses the relevance of the semantic web and semantic publishing more broadly, and its application to academic researchExamines the changing ecologies of knowledge production"

Live Visuals - History, Theory, Practice (Hardcover): Steve Gibson, Stefan Arisona, Donna Leishman, Atau Tanaka Live Visuals - History, Theory, Practice (Hardcover)
Steve Gibson, Stefan Arisona, Donna Leishman, Atau Tanaka
R4,628 Discovery Miles 46 280 Ships in 12 - 17 working days

Replete with interviews with key practitioners (both in the book and online) will give up-to-date information on the techniques, forms and concepts used by leading figures in contemporary Live Visuals.

Manifestations of Queerness in Video Games (Hardcover): Gaspard Pelurson Manifestations of Queerness in Video Games (Hardcover)
Gaspard Pelurson
R4,131 Discovery Miles 41 310 Ships in 12 - 17 working days

Taking the reader on a journey through queer manifestations in games, this book advocates for video games as a rich, political and cultural medium, which provides us with tools to navigate the future of gaming. Situated at the intersection of New Media, Game, Cultural and Queer Studies, the book navigates diverse interspecies relationships, queer villains from the past, Pokemon memes on border politics, flanerie in post-industrial cities and one-sided erotic fights. It provides new critical engagements with the works of Jose Esteban Munoz, Bonnie Ruberg, Guy Debord and Jack Halberstam, examining queer representation, gaming subcultures and dissident play practices. Making the bold claim that video games might be the queerest medium today, this book provides organic, self-reflective and, ultimately, thought-provoking thinking in which both games and gamers are queered. This book will be of interest to scholars researching game studies, sex, gender and sexuality in new media, but also readers interested in literature, digital media, society, participatory culture and queer studies.

Hearthstone: Innkeeper's Tavern Cookbook (Hardcover): Chelsea Monroe-Cassel Hearthstone: Innkeeper's Tavern Cookbook (Hardcover)
Chelsea Monroe-Cassel 1
R540 R443 Discovery Miles 4 430 Save R97 (18%) Ships in 9 - 15 working days

A compendium of sweet and savoury recipes inspired by Blizzard's hit online card game, Hearthstone: Heroes of Warcraft. Featuring a dynamic in-world design, this fun and engaging cookbook is an exciting follow-up to World of Warcraft: The Official Cookbook. Including food pairings for each dish and tips on adapting meals to specific diets, this portable little cookbook is the perfect culinary guide for weary travellers from Azeroth and beyond.

Web 2.0 and Libraries - Impacts, Technologies and Trends (Paperback): Dave Parkes, Geoff Walton Web 2.0 and Libraries - Impacts, Technologies and Trends (Paperback)
Dave Parkes, Geoff Walton
R1,481 R1,380 Discovery Miles 13 800 Save R101 (7%) Ships in 12 - 17 working days

In a world where computing power, ubiquity and connectivity create powerful new ways to facilitate learning, this book examines how librarians and information professionals can utilize emerging technologies to expand service and resource delivery. With contributions from leading professionals, including lecturers, librarians and e-learning technologists, this bookl explores strategic approaches for effectively implementing, living with, and managing revolutionary technological change in libraries.
Explores the impact of the social and technological aspects of Web 2.0 on libraries and library servicesDraws on empirical researchExperienced practitioners

Power and Authority in Internet Governance - Return of the State? (Hardcover): Blayne Haggart, Natasha Tusikov, Jan Aart Scholte Power and Authority in Internet Governance - Return of the State? (Hardcover)
Blayne Haggart, Natasha Tusikov, Jan Aart Scholte
R4,073 Discovery Miles 40 730 Ships in 9 - 15 working days

Power and Authority in Internet Governance investigates the hotly contested role of the state in today's digital society. The book asks: Is the state "back" in internet regulation? If so, what forms are state involvement taking, and with what consequences for the future? The volume includes case studies from across the world and addresses a wide range of issues regarding internet infrastructure, data and content. The book pushes the debate beyond a simplistic dichotomy between liberalism and authoritarianism in order to consider also greater state involvement based on values of democracy and human rights. Seeing internet governance as a complex arena where power is contested among diverse non-state and state actors across local, national, regional and global scales, the book offers a critical and nuanced discussion of how the internet is governed - and how it should be governed. Power and Authority in Internet Governance provides an important resource for researchers across international relations, global governance, science and technology studies and law as well as policymakers and analysts concerned with regulating the global internet.

Predictive Technology in Social Media (Hardcover): Cristina Fernandez-Rovira, Santiago Giraldo-Luque Predictive Technology in Social Media (Hardcover)
Cristina Fernandez-Rovira, Santiago Giraldo-Luque
R4,141 Discovery Miles 41 410 Ships in 12 - 17 working days

Explores how social media defines consumer behaviour. Discovers how social media works to keep the user always on. Reviews why social media can shape a more extreme political and cultural ideology in users. Studies how social media algorithms can shape a predictable and homogeneous culture. Develops critical and multidisciplinary thinking about the impact of social media in shaping a predictable society.

Global Investing - A Practical Guide to the World's Best Financial Opportunities (Hardcover): Derickson Global Investing - A Practical Guide to the World's Best Financial Opportunities (Hardcover)
Derickson
R655 Discovery Miles 6 550 Ships in 12 - 17 working days

Identify and invest in the world's best performing companies In Global Investing: A Practical Guide to the World's Best Financial Opportunities, veteran portfolio manager Darrin Erickson walks readers through how to best analyze, understand, and invest in leading global businesses. In the book, you'll discover how you can improve the performance of your investment portfolio by taking advantage of opportunities that exist outside of the borders of the country you happen to inhabit. The author discusses how to identify and make investments around the world in effective and efficient ways, and how to successfully manage the risks associated with investing in a foreign country. You'll also find: Relevant information about key stock markets around the world Insights into the underlying dynamics of the world's major global industries Fulsome discussions on how to evaluate companies within each global industry Advice on how to construct a portfolio of global stocks that will help you to build wealth and protect it during times of stock market weakness Descriptions of free and paid tools that belong on the radar of every successful global investor An indispensable and accessible resource for investors with a desire to engage with the world's financial markets, Global Investing is a must-read handbook for any investor seeking to expand their horizons beyond their own country's borders.

The Internet, Power and Society - Rethinking the Power of the Internet to Change Lives (Paperback): Marcus Leaning The Internet, Power and Society - Rethinking the Power of the Internet to Change Lives (Paperback)
Marcus Leaning
R1,570 R1,459 Discovery Miles 14 590 Save R111 (7%) Ships in 12 - 17 working days

An exciting challenge to how the internet and ICT have been understood in academia and popular culture and shows how important cultural assumptions are in how we understand technology. The Internet, Power and Society argues that the way in which we view technology such as the internet owes much to older, historic views of the media and to issues in contemporary society. Such perspectives are deeply rooted in a Western view of technology and the book concludes by offering a radically new perspective as to how the internet can change a society that is truly global in its application.
An original approach to ICT and the Internet that challenges the orthodoxyVery topical subject matter - the book addresses many of the issues regarded of key import in high level political discussions (such as the World Summit on the Information Society); the current understanding of ICT and how to move beyond this interpretationAn approach that moves the debate forward and offers a truly global way of understanding the Internet and ICT"

An Interdisciplinary Approach to Modern Network Security (Hardcover): Sabyasachi Pramanik, Anand Sharma, Surbhi Bhatia,... An Interdisciplinary Approach to Modern Network Security (Hardcover)
Sabyasachi Pramanik, Anand Sharma, Surbhi Bhatia, Dac-Nhuong Le
R3,236 Discovery Miles 32 360 Ships in 12 - 17 working days

An Interdisciplinary Approach to Modern Network Security presents the latest methodologies and trends in detecting and preventing network threats. Investigating the potential of current and emerging security technologies, this publication is an all-inclusive reference source for academicians, researchers, students, professionals, practitioners, network analysts and technology specialists interested in the simulation and application of computer network protection. It presents theoretical frameworks and the latest research findings in network security technologies, while analyzing malicious threats which can compromise network integrity. It discusses the security and optimization of computer networks for use in a variety of disciplines and fields. Touching on such matters as mobile and VPN security, IP spoofing and intrusion detection, this edited collection emboldens the efforts of researchers, academics and network administrators working in both the public and private sectors. This edited compilation includes chapters covering topics such as attacks and countermeasures, mobile wireless networking, intrusion detection systems, next-generation firewalls, web security and much more. Information and communication systems are an essential component of our society, forcing us to become dependent on these infrastructures. At the same time, these systems are undergoing a convergence and interconnection process that has its benefits, but also raises specific threats to user interests. Citizens and organizations must feel safe when using cyberspace facilities in order to benefit from its advantages. This book is interdisciplinary in the sense that it covers a wide range of topics like network security threats, attacks, tools and procedures to mitigate the effects of malware and common network attacks, network security architecture and deep learning methods of intrusion detection.

Quests - Design, Theory, and History in Games and Narratives (Hardcover, 2nd edition): Jeff Howard Quests - Design, Theory, and History in Games and Narratives (Hardcover, 2nd edition)
Jeff Howard
R3,994 Discovery Miles 39 940 Ships in 12 - 17 working days

Combining theory and practice, this updated new edition provides a complete overview of how to create deep and meaningful quests for games. It uses the Unity game engine in conjunction with Fungus and other free plugins to provide an accessible entry into quest design. The book begins with an introduction to the theory and history of quests in games, before covering four theoretical components of quests: their spaces, objects, actors, and challenges. Each chapter also includes a practical section, with accompanying exercises and suggestions for the use of specific technologies for four crucial aspects of quest design: * level design * quest item creation * NPC and dialogue construction * scripting This book will be of great interest to all game designers looking to create new, innovative quests in their games. It will also appeal to new media researchers, as well as humanities scholars in the fields of mythology and depth-psychology that want to bring computer-assisted instruction into their classroom in an innovative way. The companion website includes lecture and workshop slides, and can be accessed at: www.designingquests.com

These Things Really Do Happen To Me (Paperback): Khaya Dlanga These Things Really Do Happen To Me (Paperback)
Khaya Dlanga 1
bundle available
R210 R164 Discovery Miles 1 640 Save R46 (22%) Ships in 5 - 10 working days

Sometimes real life is stranger than fiction. That certainly is the case when considering the things that happen to Khaya Dlanga in the course of his everyday life. Khaya often shares these stories in brief via Instagram or his other social media platforms. He is finally succumbing to the pressure from the many people who read his posts and want more details, and is telling all of these stories and more in These Things Really Do Happen To Me.

Always entertaining, and often containing astute observations regarding various social practices and situations, Khaya tells wide-ranging stories – his lunch with William Shatner; how he fell asleep next to President Thabo Mbeki; how he got hit on by a deaf girl; how his dreadlocks didn’t get the expected reaction from his mom; the greatest pick-up line ever used on him; awkward encounters with exes; what happens when you parallel park in Parkhurst; and what he has learnt in the course of his eventful life – that are guaranteed to entertain and enlighten readers.

A Brief History of Cyberspace (Hardcover): Huansheng Ning A Brief History of Cyberspace (Hardcover)
Huansheng Ning
R3,246 Discovery Miles 32 460 Ships in 12 - 17 working days

With the widespread growth of the Internet, a new space - cyberspace - has appeared and has rapidly been integrated into every facet of life and work. It has effectively become the fourth basic living space for human beings. Although cyberspace has become a topic of increasing widespread concern, it is still difficult to understand cyberspace well because of its many definitions, vast and varied content, and differences with other similar spaces. A Brief History of Cyberspace attempts to establish a complete knowledge system about the evolution and history of cyberspace and cyber-enabled spaces (i.e., cyber-enabled physical space, cyber-enabled social space, and cyber-enabled thinking space). By providing a comprehensive overview, this book aims to help readers understand the history of cyberspace and lays a solid foundation for researchers and learners who are interested in cyberspace. The book has three main objectives: To provide a comprehensive understanding of the development of cyberspace, ranging from its origin, evolutions, and research status to open issues and future challenges, as well as related hot topics in industry and academia. To examine cyber life, cyber syndrome, and health in addition to cyber-enabled spaces designed for better living. To describe cyberspace governance from the perspective of the individual, society, and national and international levels in order to promote a more profound and reasonable direction to the development of cyberspace. Consisting of 16 chapters, the book is divided into three parts. Chapter 1 introduces the origins and basic concept of cyberspace, cyber philosophy, and cyber logic to help readers have a general understanding of cyberspace. Chapters 2 through 7 discuss a wide variety of topics related to human behavior, psychology, and health to help people better adapt to cyberspace. Chapters 8 through 16 present the history of cyberspace governance and various social and culture aspects of cyberspace. Each chapter concludes with a discussion of future development.

Knowledge Resistance in High-Choice Information Environments (Hardcover): Jesper Stroemback, Asa Wikforss, Kathrin Gluer, Torun... Knowledge Resistance in High-Choice Information Environments (Hardcover)
Jesper Stroemback, Asa Wikforss, Kathrin Gluer, Torun Lindholm, Henrik Oscarsson
R4,156 Discovery Miles 41 560 Ships in 12 - 17 working days

This book offers a timely exploration of our patterns of engagement with politics, news, and information in current high-choice information environments It analyzes the issue plaguing our society today - The spread of misinformation and its impact on the public sphere, our politics and our everyday lives The book offers insights into the processes that influence the supply of misinformation and factors influencing how and why people expose themselves to and process information that may support or contradict their beliefs and attitudes A team of authors from across a range of disciplines address the phenomena of knowledge resistance and its causes and consequences at the macro- as well as the micro-level The chapters take a philosophical look at the notion of knowledge resistance, before moving on to discuss issues such as misinformation and fake news, psychological mechanisms such as motivated reasoning in processes of selective exposure and attention, how people respond to evidence and fact-checking, the role of political partisanship, political polarization over factual beliefs, and how knowledge resistance might be counteracted This book will have a broad appeal to scholars and students interested in knowledge resistance, primarily within philosophy, psychology, media and communication, and political science, as well as journalists and policymakers

Digital Health Transformation with Blockchain and Artificial Intelligence (Hardcover): Chinmay Chakraborty Digital Health Transformation with Blockchain and Artificial Intelligence (Hardcover)
Chinmay Chakraborty
R3,413 Discovery Miles 34 130 Ships in 12 - 17 working days

The book Digital Health Transformation with Blockchain and Artificial Intelligence covers the global digital revolution in the field of healthcare sector. The population has been overcoming the COVID-19 period; therefore, we need to establish intelligent digital healthcare systems using various emerging technologies like Blockchain and Artificial Intelligence. Internet of Medical Things is the technological revolution that has included the element of "smartness" in the healthcare industry and also identifying, monitoring, and informing service providers about the patient's clinical information with faster delivery of care services. This book highlights the important issues i.e. (a) How Internet of things can be integrated with the healthcare ecosystem for better diagnostics, monitoring, and treatment of the patients, (b) Artificial Intelligence for predictive and preventive healthcare systems, (c) Blockchain for managing healthcare data to provide transparency, security, and distributed storage, and (d) Effective remote diagnostics and telemedicine approach for developing smart care. The book encompasses chapters belong to the blockchain, Artificial Intelligence, and Big health data technologies. Features: Blockchain and internet of things in healthcare systems Secure Digital Health Data Management in Internet of Things Public Perception towards AI-Driven Healthcare Security, privacy issues and challenges in adoption of smart digital healthcare Big data analytics and Internet of things in the pandemic era Clinical challenges for digital health revolution Artificial intelligence for advanced healthcare Future Trajectory of Healthcare with Artificial Intelligence 9 Parkinson disease pre-diagnosis using smart technologies Emerging technologies to combat the COVID-19 Machine Learning and Internet of Things in Digital Health Transformation Effective Remote Healthcare and Telemedicine Approaches Legal implication of blockchain technology in public health This Book on "Digital Health Transformation with Blockchain and Artificial Intelligence" aims at promoting and facilitating exchanges of research knowledge and findings across different disciplines on the design and investigation of secured healthcare data analytics. It can also be used as a textbook for a Masters course in security and biomedical engineering. This book will also present new methods for the medical data analytics, blockchain technology, and diagnosis of different diseases to improve the quality of life in general, and better integration into digital healthcare.

Working with the Web Audio API (Hardcover): Joshua Reiss Working with the Web Audio API (Hardcover)
Joshua Reiss
R4,149 Discovery Miles 41 490 Ships in 12 - 17 working days

Working with the Web Audio API is the definitive and instructive guide to understanding and using the Web Audio API. The Web Audio API provides a powerful and versatile system for controlling audio on the Web. It allows developers to generate sounds, select sources, add effects, create visualizations and render audio scenes in an immersive environment. This book covers all essential features, with easy to implement code examples for every aspect. All the theory behind it is explained, so that one can understand the design choices as well as the core audio processing concepts. Advanced concepts are also covered, so that the reader will gain the skills to build complex audio applications running in the browser. Aimed at a wide audience of potential students, researchers and coders, this is a comprehensive guide to the functionality of this industry-standard tool for creating audio applications for the web.

The Chinese Internet - The Online Public Sphere, Power Relations and Political Communication (Paperback): Qingning Wang The Chinese Internet - The Online Public Sphere, Power Relations and Political Communication (Paperback)
Qingning Wang
R1,287 Discovery Miles 12 870 Ships in 12 - 17 working days

This book discusses the use of the internet in China, the complicated power relations in online political communications, and the interactions and struggles between the government and the public over the use of the internet. It argues that there is a "semi-structured" online public sphere, in which there is a certain amount of equal and liberal political communication, but that the online political debates are also limited by government control and censorship, as well as by inequality and exclusions, and moreover that the government rarely engages in the political debates. Based on extensive original research, and considering specific debates around particular issues, the book analyses how Chinese net-users debate about political issues, how they problematize the government's actions and policies, what language they use, what online discourses are produced, and how the debates and online discourses are limited. Overall, the book provides a rich picture of the current state of online political communication in China.

Principles of Verilog Digital Design (Hardcover): Wen-Long Chin Principles of Verilog Digital Design (Hardcover)
Wen-Long Chin
R5,246 Discovery Miles 52 460 Ships in 12 - 17 working days

Covering both the fundamentals and the in-depth topics related to Verilog digital design, both students and experts can benefit from reading this book by gaining a comprehensive understanding of how modern electronic products are designed and implemented. Principles of Verilog Digital Design contains many hands-on examples accompanied by RTL codes that together can bring a beginner into the digital design realm without needing too much background in the subject area. This book has a particular focus on how to transform design concepts into physical implementations using architecture and timing diagrams. Common mistakes a beginner or even an experienced engineer can make are summarized and addressed as well. Beyond the legal details of Verilog codes, the book additionally presents what uses Verilog codes have through some pertinent design principles. Moreover, students reading this book will gain knowledge about system-level design concepts. Several ASIC designs are illustrated in detail as well. In addition to design principles and skills, modern design methodology and how it is carried out in practice today are explored in depth as well.

The Little Book of Big PR - 100+ Quick Tips to Get Your Business Noticed (Paperback, Special Ed.): Jennefer Witter The Little Book of Big PR - 100+ Quick Tips to Get Your Business Noticed (Paperback, Special Ed.)
Jennefer Witter
R216 R203 Discovery Miles 2 030 Save R13 (6%) Ships in 12 - 17 working days

As an entrepreneur, you need every helpful tool you can get your hands on to build your business. And if you know the tricks of the trade, perhaps nothing can gain more attention for your small business and build your company's credibility than a good, old-fashioned public-relations campaign. Whether you're an established company or a cost-conscious start-up, The Little Book of Big PR tells you all you need to know to be able to use public relations effectively as a business-building tool.Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed, including what she calls the seven key elements of public relations:* Self-branding* Media relations* Social Media* Networking* Speaking engagements* Cause-related marketing* Selecting a PR agencyComplete with real-world case studies and sample content (such as media pitches) to use as-is or to modify to fit your own specific needs, this all-encompassing resource will provide for you the expert guidance all entrepreneurs need to grow their business to new, attention-getting heights.

Cyber-Physical Systems and Industry 4.0 - Practical Applications and Security Management (Hardcover): Dinesh Goyal, Shanmugam... Cyber-Physical Systems and Industry 4.0 - Practical Applications and Security Management (Hardcover)
Dinesh Goyal, Shanmugam Balamurugan, Karthikrajan Senthilnathan, Iyswarya Annapoorani, Mohammad Israr
R3,584 Discovery Miles 35 840 Ships in 12 - 17 working days

The book provides a broad outlook on the applications of cyber-physical systems along with case studies and examples in healthcare, automotive electronics, industrial automation, environment monitoring, agriculture, and applications in civil and mechanical sectors. Topics include using an energy management system in smart grids, implementing an intelligent traffic management system, warehouse tracking and monitoring, medical cyber-physical systems security, remote healthcare monitoring, and more.

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