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Books > Computing & IT > Internet > General
While transitioning from autocracy to democracy, media in Africa
has always played an important role in democratic and
non-democratic states; focusing on politicians, diplomats,
activists, and others who work towards political transformations.
New Media Influence on Social and Political Change in Africa
addresses the development of new mass media and communication tools
and its influence on social and political change. While analyzing
democratic transitions and cultures with a theoretical perspective,
this book also presents case studies and national experiences for
media, new media, and democracy scholars and practitioners.
In plain, uncomplicated language, and using detailed examples to
explain the key concepts, models, and algorithms in vertical search
ranking, "Relevance Rankingfor Vertical Search Engines" teaches
readers how to manipulate ranking algorithms to achieve better
results in real-world applications.
This reference book for professionalscovers concepts and
theories from the fundamental to the advanced, such as relevance,
query intention, location-based relevance ranking, and
cross-property ranking. It covers the most recent developments in
vertical search ranking applications, such as freshness-based
relevance theory for new search applications, location-based
relevance theory for local search applications, and cross-property
ranking theory for applications involving multiple verticals.
Foreword by Ron Brachman, Chief Scientist and Head, Yahoo
LabsIntroduces ranking algorithms and teaches readers how to
manipulate ranking algorithms for the best resultsCovers concepts
and theories from the fundamental to the advancedDiscusses the
state of the art: development of theories and practices in vertical
search ranking applicationsIncludes detailed examples, case studies
and real-world situations"
A lively insider's guide to starting a successful small business
selling items old and new on eBay, written with personal anecdotes,
well-kept secrets, and insider tips by Adam Ginsberg, eBay's most
successful private salesperson.
This is the insider's guide to making money on eBay. Adam
Ginsberg is the most successful seller on eBay, moving around a
million dollars' worth of merchandise every month. Not only will he
impart his personal secrets on how to sell on eBay -learned through
years of experience - and his tips on expanding your small business
using eBay as a global market, but he'll also give fun side-notes
and anecdotes, keeping the book lively and making it a fun and
interesting read.
This book will be a must-have for all current and aspiring eBay
sellers, all small-business owners, and anyone who wants to learn
how to start a million-dollar company.
Although virtual worlds continue to grow in popularity, a
substantial amount of research is needed to determine best
practices in virtual spaces. The artistic community is one field
where virtual worlds can be utilized to the greatest effect. New
Opportunities for Artistic Practice in Virtual Worlds provides a
coherent account of artistic practices in virtual worlds and
considers the contribution the Second Life platform has made in a
historical, theoretical, and critical context within the fields of
art and technology. This volume is intended for both artists and
scholars in the areas of digital art, art and technology, media
arts history, virtual worlds, and games studies, as well as a
broader academic audience who are interested in the philosophical
implications of virtual spaces.
The Intelligent Systems Series publishes reference works and
handbooksin three core sub-topic areas: Intelligent Automation,
Intelligent Transportation Systems, and Intelligent Computing. They
include theoretical studies, design methods, and real-world
implementations and applications. The series' readership is broad,
but focuses on engineering, electronics, and computer science.
Budget constraints and optimization in sponsored search auctions
takes into account consideration of the entire life cycle of
campaigns for researchers and developers working on search systems
and ROI maximization. The highly experienced authors compiled their
knowledge and experience to provide insight, algorithms and
development techniques for successful optimized/constrained
systems. The book presents a cutting-edge budget optimization
approach that embraces three-level budget decisions in the life
cycle of search auctions: allocation across markets at the system
level, distribution over temporal slots at the campaign level, and
real-time adjustment at the keyword level.
Delivers a systematic overview and technique for understanding
budget constraints and ROI optimization in sponsored search auction
systems, including algorithms and developer guides for a range of
scenariosExplores effects of constraints on mechanisms, bidding and
keyword strategies, and the strategies for budget optimization that
developers can employAn informative reference source for both
software and systems developers working in the search auctions,
marketing and sales strategy optimization, services development for
online marketing and advertisement, e-commerce, social and economic
networking"
Social networks, particularly public ones, have become part of
the fabric of how we communicate and collaborate as a society. With
value from micro-level personal networking to macro-level outreach,
social networking has become pervasive in people s lives and is now
becoming a significant driving force in business. These new
platforms have provided new approaches to many critical enterprise
functions, including identifying, communicating, and gathering
feedback with customers (e.g., Facebook, Ning); locating expertise
(e.g., LinkedIn); providing new communication platforms (e.g.,
Twitter); and collaborating with a community, small or large (e.g.,
wikis). However, many organizations have stayed away from potential
benefits of social networks because of the significant risks
associated with them. This book will help an organization
understand the risks present in social networks and provide a
framework covering policy, training and technology to address those
concerns and mitigate the risks presented to leverage social media
in their organization. The book also acknowledges that many
organizations have already exposed themselves to more risk than
they think from social networking and offers strategies for
"dialing it back" to retake control.
Defines an organization's goals for social networkingPresents the
risks present in social networking and how to mitigate themExplains
how to maintain continuous social networking security"
Entrepreneurship is undoubtedly a social process and creating a
firm requires both the mobilisation of social networks and the use
of social capital. This book addresses the gap that exists between
the need to take these factors into consideration and the
understanding of how network relationships are developed and
transformed across the venturing process. Expert contributions from
key scholars in the field illustrate how social networks evolve
across entrepreneurial stages, using studies from different regions
across the world. Offering a comprehensive understanding, they
emphasize the role of formal networks created inside professions
and firms. Also examined is the impact of context including both
family and internationally variable institutions that can help
entrepreneurs to access resources and competencies useful for their
projects. The book concludes by emphasizing the various research
challenges: which theories are useful for our endeavors and which
new methods can be used to understand the dynamics of the venturing
process? Dynamic and eminently practical, this book will be
invaluable to scholars and students studying the entrepreneurial
process and the impact of social networks. It will also prove a
useful tool in aiding entrepreneurs to optimize the development of
their networks and better manage their entrepreneurial processes.
Contributors include: L. Aaboen, M.A. Abebe, A.R. Anderson, M.
Brettel, D. Chabaud, H. Chebbi, M. de Beer, S. Drakopoulou Dodd, A.
Fayolle, R.T. Harrison, F.M. Hill, S.L. Jack, W. Jansen, W. Lamine,
H. Lawton-Smith, C. Lechner, C.M. Leitch, C. Leyronas, F. Lind, S.
Loup, A.B.R. Lwango, R. Mauer, S. Mian, G. Mollenhorst, J. Ngijol,
S. Qureshi, T. Redd, V. Schutjens, M. Virahsawmy, S. Wu
This book provides practical information about web archives, offers
inspiring examples for web archivists, raises new challenges, and
shares recent research results about access methods to explore
information from the past preserved by web archives. The book is
structured in six parts. Part 1 advocates for the importance of web
archives to preserve our collective memory in the digital era,
demonstrates the problem of web ephemera and shows how web
archiving activities have been trying to address this challenge.
Part 2 then focuses on different strategies for selecting web
content to be preserved and on the media types that different web
archives host. It provides an overview of efforts to address the
preservation of web content as well as smaller-scale but
high-quality collections of social media or audiovisual content.
Next, Part 3 presents examples of initiatives to improve access to
archived web information and provides an overview of access
mechanisms for web archives designed to be used by humans or
automatically accessed by machines. Part 4 presents research use
cases for web archives. It also discusses how to engage more
researchers in exploiting web archives and provides inspiring
research studies performed using the exploration of web archives.
Subsequently, Part 5 demonstrates that web archives should become
crucial infrastructures for modern connected societies. It makes
the case for developing web archives as research infrastructures
and presents several inspiring examples of added-value services
built on web archives. Lastly, Part 6 reflects on the evolution of
the web and the sustainability of web archiving activities. It
debates the requirements and challenges for web archives if they
are to assume the responsibility of being societal infrastructures
that enable the preservation of memory. This book targets academics
and advanced professionals in a broad range of research areas such
as digital humanities, social sciences, history, media studies and
information or computer science. It also aims to fill the need for
a scholarly overview to support lecturers who would like to
introduce web archiving into their courses by offering an initial
reference for students.
This book provides an overview of the emerging smart connected
world, and discusses the roles and the usage of underlying semantic
computing and Internet-of-Things (IoT) technologies. The book
comprises ten chapters overall, grouped in two parts. Part I "Smart
Connected World: Overview and Technologies" consists of seven
chapters and provides a holistic overview of the smart connected
world and its supporting tools and technologies. Part II
"Applications and Case Studies" consists of three chapters that
describe applications and case studies in manufacturing, smart
cities, health, and more. Each chapter is self-contained and can be
read independently; taken together, readers get a bigger picture of
the technological and application landscape of the smart connected
world. This book is of interest for researchers, lecturers, and
practitioners in Semantic Web, IoT and related fields. It can serve
as a reference for instructors and students taking courses in
hybrid computing getting abreast of cutting edge and future
directions of a connected ecosystem. It will also benefit industry
professionals like software engineers or data scientists, by
providing a synergy between Web technologies and applications. This
book covers the most important topics on the emerging field of the
smart connected world. The contributions from leading active
researchers and practitioners in the field are thought provoking
and can help in learning and further research. The book is a
valuable resource that will benefit academics and industry. It will
lead to further research and advancement of the field. Bharat K.
Bhargava, Professor of Computer Science, Purdue University, United
States
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