This volume explores the complex relations between normsand exemplars of genres from business and technical communication. Contributors compare a variety of types of norm with textual practices in a variety of ways. The genres examined are typical of the range of audiences and media of workplace and business communication: product withdrawal notices, press releases, job ads, oral presentations, sales letters and tenders, chairman's reports, and technical reports. They are compared with norms set by teachers, by unimaginative practice, by more or less self-appointed experts, or by practioners who may not share the national or professional culture of their colleagues. However accurate these may be they never do justice to the complexity of 'reality'. The contributors to this volume use a wide variety of methods in their attempt to capture this reality. Many analyse texts, but all combine this procedure with at least one other approach and often more: questionnaires, experiments assessing the effect of manipulated texts, analysis of practitioner comments, and use of natural sources of practitioner judgements like award for good practice.

This volume brings together a selection of contributions presented at the 15th European Symposium on Languages for Special Purposes, held at the University of Bergamo (Italy) from 29 August to 2 September 2005. The conference title, « New Trends in Specialized Discourse, reflects the emphasis given to recent orientations in research, coming from established as well as new authors in the field. As suggested by the title of this volume, the analysis of specialized discourse calls for a specialized discourse analysis. When applied linguists deal with vocational discourses, they are faced with a double challenge: on the one hand, an understanding of textualisations often alien to the general language; on the other hand, the use of analytical tools designed specifically for their investigation. The studies presented in this volume position themselves somewhere along this continuum, focusing alternatively on converging/diverging features of texts and discourses.

This book is one of the first systematic studies to describe the linguistic repertoire and the communicative strategies adopted by Ghanaian immigrants in Italy. The linguistic repertoire of the Ghanaian community in Bergamo (Northern Italy) is described with a special focus on the different codes composing it. The author analyzes the role that each code plays in expressing the community members' ethnic and linguistic identity, and the speakers' attitudes towards each code. She draws on the results of qualitative analysis - adopting both a macro-sociolinguistic and a micro-socio-linguistic perspective - of a database of face-to-face interactions and of formal interviews involving a selected group of Ghanaian immigrants.

This volume reflects the results of a workshop on the investigation of specialized discourse in a diachronic perspective, held within the 15th European Symposium on Language for Special Purposes ('New Trends in Specialized Discourse', Bergamo 2005). The articles deal with developments from the late medieval period to the present day, and the book encompasses studies in which the long-established tradition of domain-specific English is highlighted. The fields of contributions range from scientific to legal to political and business discourse. Special attention is given to argumentation, in an attempt to assess the time-depth of typical rhetorical strategies. Some methodological innovations are introduced in corpus linguistics. Numerous contributions bring new materials to scholarly discussion, as recently released or in-progress 'second-generation' corpora are used as data. Recent changes in present-day legal and scientific writing are also discussed as they witness fast adaptation to new requirements, due to the advent and growing familiarity of new technologies, international law and changes in academia.

Subjectivity, the speaker's expression of self in discourse, is a relatively under-researched area in the field of applied linguistics: this book examines the role of subjectivity in the context of second language use. Drawing on insights from discourse analysis and pragmatics, it describes how a group of students studying French at degree level at the University of Cambridge, England, convey expressions of subjectivity in personal narratives and argumentative language. In this book, the author begins by introducing the reader to key areas in the study of discourse. Using a methodology that has much in common with descriptive linguistics, he provides a wide-ranging account of how forms in language are used to convey the expression of subjectivity. His particular concern is to examine how these markers of subjectivity are used differently by native and non-native speakers of French. The discussion is carefully supplemented throughout with a variety of exemplification and discourse types, including personal narratives in French and English and transcripts of video-taped interactions in role-plays. In the course of his analysis, the author questions long-held assumptions about the way French is taught in secondary schools and in higher education institutions. The range of issues discussed, as well as the variety of examples used, will make this a valuable book not only for students of applied linguistics but also for any reader wishing to gain a deeper understanding of how the expression of subjectivity can contribute to the learning of a second language.

This volume explores the relation between identity and diversity as the essential condition of interculturalism, and the sometimes positive, sometimes negative, role that identity and diversity play within intercultural dialogue in an increasingly globalised world. An international conference, in Madrid, October 2003, brought together scholars from four continents and allowed them to share their knowledge and learn about the issues of « identity and diversity: philological and philosophical reflections. The present volume contains a selection of the conference papers. The contributors explore the dynamics of identity as a process open to differences. Although identity and difference are not exclusively discursive, it is discourse and natural language that incorporate them.

Corpus-based studies of diachronic English have been thriving over the last three decades to such an extent that the validity of corpora in the enrichment of historical linguistic research is now undeniable. The present book is a collection of papers illustrating the state of the art in corpus-based research on diachronic English, by means of case-study expositions, software presentations, and theoretical discussions on the topic. The majority of these papers were delivered at the

Genre analysis has become firmly established as one of the most popular frameworks for the study of specialized genres in academic, professional and institutional as well as other workplace contexts. In recent years, genre theory has also developed in the direction of a more comprehensive and powerful multi-dimensional and multi-perspectived framework to examine not only the text but also the context in a much more meaningful manner than had ever been done earlier. The theoretical perspectives and the individual case studies of this volume testify to the wide range of methodological tools made available by genre theory, enabling researchers to handle problems relating to the description of variations in language use. Moreover, the following relevant issues are addressed: how are specialized genres constructed, interpreted and exploited in the achievement of specific goals in highly specialized contexts?

This volume focuses on the nature of official correspondence produced m the period after 1500, from Early Modern to nineteenth-century English. The contributions reflect the extent to which the genre is somewhat plastic in this period, gradually acquiring distinguishing conventions and protocols as the situations in which the letters themselves are encoded acquire more distinctiveness. Although correspondence has long been the object of diachronic studies, very little seems to be available as far as specialized usage is concerned, hence the specific interest in letters exchanged within scientific, diplomatic, and business networks. In addition, the study of business and official correspondence offered here profits from a multi-disciplinary and multi-methodological approach, as it relies on a rich array of databases and corpora of correspondence, ranging from highly specialized collections to more broadly constructed diagnostic corpora, in which correspondence is just one register or text-type. While specific attention is paid to phenomena relating to the expression of positive and negative politeness through the investigation of authentic (rather than constructed) texts, methodological issues are also taken into consideration.

This book reflects the vigorous interest in studies of business discourse(s) and culture(s) emerging from various Asian communities. It also records the diversity of methodological approaches, ontological perspectives and topics characterising a number of studies conducted by Asian and Western scholars on cultural and linguistic strategies and preferences identifiable in Asian or Asian-Western business interactions. The volume is structured in two parts, including chapters that address linguistic and textual issues (Part I) and cultural and pragmatic issues (Part II) of Asian business discourse(s). Even though the different domains identified--"linguistic, textual, pragmatic and cultural--"have been combined to provide useful organising labels, they remain strictly interrelated as their occurrence and variation have significant implications on one another.

Languages are inseparable from their contexts of use. They are not only congruent with, but also involved in the configuration of the worldviews and value systems manifested in cultures and embodied in texts. The spread of English worldwide foregrounds the issue of textual dynamics in intercultural settings. The production/reception of texts in English facilitates international contacts and exchanges, yet it also triggers hegemonic practices. The volume aims to investigate the representations and negotiations of sociocognitive identities in intercultural settings relevant for 'good practice'. Contributions explore 'languaging' strategies (verbal, visual, multimodal; English monolingual, bilingual, multilingual) through a range of methodological perspectives wherein the respect for sociocultural differences is a constitutive value.

Die Arbeiten zu Goethe und Thomas Mann spüren der Ranghöhe ihrer Sprachkunst nach. Diese wird an der Wortverwendung sichtbar gemacht und durch Textvergleiche verdeutlicht. Bei der Untersuchung des Tierepos vom Reineke Fuchs erweist sich das textbezogene Aufstellen von Wortfeldern als produktiv. Diese werden grafisch veranschaulicht. Die Thomas-Mann-Studien ermitteln lexikalische Gemeinsamkeiten in unterschiedlichen Romanen. Dieses Überschreiten der Textgrenze bedingt das Verlassen der Bereiche Lexik und Semantik, es werden auch Kategorien der Kommunikations-, der Literatur- und der Musikwissenschaft sowie Forschungsergebnisse von Zeithistorikern vergleichend herangezogen. In ihrer Diktion lässt sich die geistige Verwandtschaft beider Künstler überzeugend nachweisen.

This volume is a collection of eight articles on the general topics of translation. The common element running through them all is the analysis of samples of tourist literature and their translations, from a pragmatic point of view. The languages concerned are mainly English and Spanish, but examples of German and French texts are also included. The theoretical approaches are multifaceted. Relevance theory, systemic-functional linguistics and discourse analysis are some of the theoretical standpoints taken as a background. The book covers phenomena as varied as translation quality assessment, audience design and perlocutionary effects, dealing also with more specific features like thematic structure, inference and propositional meaning, discourse makers and grammatical metaphor in order to provide a wide range of analyses for the specialised reader.

Drawing on the recent renewal of interest in the debate on orality and literacy this book investigates the varying perceptions and representations of orality in contemporary Italian fiction, providing a fresh perspective on this rich and fast-developing debate and on the study of the Italian literary language. The book brings together a number of complementary approaches to orality from the fields of linguistics, literary and media studies and offers a detailed analysis of a broad variety of authors and texts that appeared over the last three decades - ranging from internationally acclaimed writers such as Celati, Duranti and Tabucchi, through De Luca and Baricco, to the latest generation of writers, such as Campo, Ballestra and Nove. By exploring the complementary facets of Italian orality, and its diachronical developments since the seventies, this study questions the traditionally dichotomic approach to the study of orality and literacy and posits a more flexible, cross-modal approach that accounts for the increasing hybridisation of text forms and media and for the greater interaction between the spoken and the written as well as their representations.

Topic of this volume is Pomattertitsch, a German dialect which is doomed to extinction. This Allemanic (Walser) dialect is spoken at Formazza, a tiny Alpine community in Italy, and after centuries of semi-secluded existence is now undergoing major transformations due to the rapidly declining number of its speakers and the limited range of its functions. Within the framework of language decay and death this analysis focuses on phenomena of linguistic variation at a morphosyntactic level. This comprehensive study includes a large body of spoken data collected from informants of different age groups and with different levels of language fluency and thus displays a unique picture of an endagered language.

How are migrants referred to in the media? What roles do they play and when are they quoted in news reports on immigration? Whose views are implicitly reinforced? Have these changed similarly in different European newspapers in recent years? Media and Migrants systematically addresses such questions by exploring the representation of immigration in two relatively new reception countries, Spain and Ireland, over the past decade. It focuses on the discourses (re)produced in four newspapers (El Pais, ABC, The Irish Times and the Irish Independent) in 1990, 1996 and 1999-2000. Both quantitative and qualitative methods are combined within a Critical Discourse Analysis framework, mainly bases on discourse-historical and socio-cognitive approaches. The analysis of descriptive and content categories is followed by the scrutiny of strategies of reference, predication, intertextuality and argumentation. The results illustrate an ongoing convergence of perceptions and discourses on ethnic alterity in Europe, as collective 'self' and 'other' are being redefined in the context of supranational integration and increasing migration worldwide.

Intermediate students and their teachers will find this compact manual an invaluable resource for essay-writing and debate in German. Thirty sections provide questions and vocabulary on a range of contemporary issues guaranteed to stimulate thought and discussion. Includes introductory notes on approaches to group work and writing strategies. Topics include:
*computers
*the environment
*young people
*war and peace
*the third world

Dieses Buch gibt eine Einführung in das sonderpädagogische Fachgebiet der Unterstützten Kommunikation. Unterstützte Kommunikation zielt darauf, nichtsprechenden Menschen möglichst effektive Kommunikationsmöglichkeiten zur Verfügung zu stellen. Zu diesem Zweck werden Hilfsmittel, Techniken und Strategien entwickelt, die Lautsprache ergänzen oder ersetzen können. Im empirischen Teil der Arbeit wird ein Beitrag zur Bewertung moderner elektronischer Kommunikationshilfen geleistet. Die gesprächsanalytisch orientierte Studie untersucht ein Videomaterial von insgesamt 240 Minuten 1:1-Interaktionen zwischen nichtsprechenden Menschen und ihren natürlichsprechenden Partnern/Partnerinnen. Die Auswirkungen des Einsatzes von Sprachcomputern im Vergleich zu Kommunikationstafeln auf die Gesprächssituation werden analysiert.

Literacy in Lifeskills is designed for adult learners who have not acquired basic literacy skills in their primary language.

Practical resources designed to help language educators apply the latest research and most effective pedagogical methods to classroom pronunciation instruction In Second Language Pronunciation: Bridging the Gap Between Research and Teaching, a team of distinguished researchers and educators delivers an incisive and practical approach to evidence-based pronunciation instruction in second language classrooms. Developed for language teachers who want to incorporate and implement the most effective pedagogical methods in their language instruction, this edited volume offers 15 essays that connect the latest research with practical applications in the classroom. In addition to exploring recent but less well-known methods--like High Variability Phonetic Training, discourse-based teaching, communicative classrooms, and technology-based methods--these chapters are unified in bringing theory to bear on practical questions faced by language teachers. The chapters follow a standard format, moving from critical research issues to pedagogical implications, and practical resources to equip language teachers, scholars, administrators, and teachers-in-training with the tools they require to develop their students' pronunciation abilities. Readers will also find: A thorough introduction to using empirical evidence to guide pronunciation instruction in second language students Comprehensive explorations of the integration of pronunciation instruction into second language education Practical discussions of perception training in pronunciation instruction and the importance of L2 segmental and suprasegmental contrasts in pronunciation learning In-depth examinations of classroom research for pronunciation and the use of technology to explore L2 pronunciation Perfect for upper-level undergraduate and graduate students studying TESOL, applied linguistics, and second language acquisition, Second Language Pronunciation: Bridging the Gap Between Research and Teaching will also earn a place in the libraries of researchers, scholars, and teachers of language and education.

Sons et sens presents a unique cultural approach to French pronunciation for English-speaking students. Each chapter presents a new cultural topic, such as the French education system, vernacular French, and cooking in the francophone world, in order to enhance students' pronunciation skills within the context of French and francophone culture. Phonetic explanations and rules throughout the textbook are anchored in recent research on French phonology, reflecting contemporary French as well as elements of nonstandard variation from around the francophone world. The authors' approach derives from current research on second language acquisition and pedagogy as well as contemporary research on French linguistics -- especially sociolinguistics. The textbook's fifteen chapters include a variety of exercises on sound discrimination, rule formulation, phonetic reading and transcriptions, and conversations. The accompanying DVD provides about 200 sound files and several video files that show how sounds are formed with the body. A teacher's edition contains additional materials, including comments and answers keyed to the student text. Perfect for third year students, Sons et sens should appeal to instructors and students of college-level pronunciation and phonetics courses and serve as a valuable reference in a variety of courses where pronunciation is of importance. The book will also interest students with some background in French who want to perfect their pronunciation on their own.

Idiomatic expressions are the 'salt and pepper' of any language. They give Spanish its colour and imagery, its richness and variety. From set phrases and idioms to metaphorical expressions and proverbs, these essential components allow users to add humour and spice to their language, vividly embodying Hispanic culture while naturalizing their communication style to more closely resemble that of native speakers. Key features: Includes a selection of the most widely used idioms from Spain and Latin America; Idioms are classified into specific and easy-to-reference categories; Creative activities, exercises, mnemonic devices and learning strategies facilitate the acquisition and mastery of idiomatic language; Connections between the Spanish language and Hispanic culture are explained and illustrated; Reference tables at the end of each section highlight similarities between English and Spanish usage of idiomatic language; Original samples, as well as fragments from various Spanish-speaking countries and well-known literary works, are included to help expose students to the use of idioms in journalistic and literary writing. Practical, informative and highly entertaining, this is the ideal text for all intermediate and advanced learners of Spanish.