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Books > Business & Economics > Industry & industrial studies > Transport industries > Aerospace & air transport industries > General

Soft Landing - Airline Industry Strategy, Service, and Safety (Paperback, 1st ed.): Andrew R Thomas Soft Landing - Airline Industry Strategy, Service, and Safety (Paperback, 1st ed.)
Andrew R Thomas
R664 R593 Discovery Miles 5 930 Save R71 (11%) Ships in 18 - 22 working days

Soft Landing: Airline Industry Strategy, Service, and Safety covers the immediate past, present, and future of the airline industry and its effects on consumers and the economy. Aviation receives a disproportionate amount of news coverage in the popular press--not to mention chatter at cocktail parties and workplaces around the world. And why not? Aviation represents a sector of the U.S economy, for example, exceeded in size only by the real estate, healthcare, and automotive industries. Furthermore, hundreds of millions of people fly each year, including 80 million Americans. So we all have airline stories--experiencing a delay and losing a business deal, spending a night or three in the airport, dealing with ornery airline personnel, losing money on airline stocks, or being involved in a near miss. (Or, as George Carlin more accurately put it, a near hit.) But things might be on the upswing. Knocked to its knees by 9/11 and a decade of falling revenue and rising losses, the industry's flying cheap strategy and organizational efficiencies based partly on outsourcing have appear to have helped passengers and profitability return.As this book explains, we can look forward to better technology and infrastructure, speedier--and easier--travel, more effective and less invasive security measures, and more jobs in the air and on the ground. Turbulence is always a possibility. Rising fuel costs, economic uncertainty, and future terror attacks could cause tumult once again. Plus, airline companies intend to charge us extra for everything from the weight of our own bodies to use of the bathroom. But as the industry has discovered, we'll put up with that--and more--if we can make it to our destinations with bags intact and a smaller dent in our wallets.Soft Landing will: * Sort out the promise and perils facing the airlines * Analyze and articulate the potential impact of changes in the aviation industry on passengers, airports, governments, the global economy, and the airlines themselves * Give airline passengers worldwide an idea of what's ahead when it comes to airline service, security, and technology What you'll learn * How the airline industry has become the world's greatest loss leader * What globalization does and does not mean for the industry * How terrorists will become more innovative in continued attempts to destroy airplanes and airports * How technology and new, innovative aircraft will make flying easier, faster, and more fun * How aviation security will evolve * What the consolidation of major carriers means for consumers * Why airline employee unions in the U.S. will not survive in their present form * What air travel will be like in the future * Why air travel is exponentially cheaper than at any other time in history and what the flying cheap strategy means Who this book is for The millions of people currently employed by some facet of the airline industry (2 million in the U.S. alone), not to mention the hundreds of millions of people worldwide who fly each year.This book will also interest investors still trying to make money on airline stocks after all these years, government officials pondering economic development or bond issues for airports, security officials and entrepreneurs whose livelihoods are tied to aviation, travel agents, manufacturers, and many others. Table of Contents * Soft Landing? You Cannot Be Serious * The World's Greatest Loss Leader * A Billion New Passengers: The Globalization Paradox * Flying Cheap, Part One: Passengers Pile In * Flying Cheap, Part Two: The Outsourcing Compulsion * The Collapse of Federal Oversight and the Birth of the TSA * Touching Your Junk and Viewing Your Cavity * Turbulence Ahead for Airline Unions and High-Paying Jobs * The Future Is Now: The Planes of Tomorrow * Infrastructure Spiffed? Future Airports, Air Traffic Control, and Cargo Handling * Flying in Our Future * Appendix A: GAO Report on Aviation Security

Advances in Aviation Psychology, Volume 2 - Using Scientific Methods to Address Practical Human Factors Needs (Paperback):... Advances in Aviation Psychology, Volume 2 - Using Scientific Methods to Address Practical Human Factors Needs (Paperback)
Michael A. Vidulich, Pamela S. Tsang, John Flach
R1,502 Discovery Miles 15 020 Ships in 9 - 17 working days

Since 1981, the biennial International Symposium on Aviation Psychology (ISAP) has been convened for the purposes of (a) presenting the latest research on human performance problems and opportunities within aviation systems, (b) envisioning design solutions that best utilize human capabilities for creating safe and efficient aviation systems, and (c) bringing together scientists, research sponsors, and operators in an effort to bridge the gap between research and applications. Though rooted in the presentations of the 18th ISAP, held in 2015 in Dayton, Ohio, Advances in Aviation Psychology is not simply a collection of selected proceedings papers. Based upon the potential impact of emerging trends, current debates or enduring issues present in their work, select authors were invited to expand upon their work following the benefit of interactions at the symposium. Consequently the volume includes discussion of the most pressing research priorities and the latest scientific and technical priorities for addressing them. This book is the second in a series of volumes. The aim of each volume is not only to report the latest findings in aviation psychology but also to suggest new directions for advancing the field.

Airline Marketing and Management (Hardcover, 7th edition): Stephen Shaw Airline Marketing and Management (Hardcover, 7th edition)
Stephen Shaw
R4,659 Discovery Miles 46 590 Ships in 10 - 15 working days

Through six previous editions, Airline Marketing and Management has established itself as the leading textbook for students of marketing and its application to today's airline industry, as well as a reference work for those with a professional interest in the area. Carefully revised, the seventh edition of this internationally successful book examines an exceptionally turbulent period for the industry. It features new material on: *Changes in customer needs, particularly regarding more business travellers choosing - or being forced - to travel economy, and analysis of the bankruptcy of 'All Business Class' airlines. * An explanation of the US/EU 'Open Skies' agreement and analysis of its impact. *The increase in alliance activity and completion of several recent mergers, and the marketing advantages and disadvantages that have resulted. * Product adjustments that airlines must make to adapt to changes in the marketing environment, such as schedule re-adjustments and the reconfiguration of aircraft cabins. *Changes in pricing philosophies, with, for example, airlines moving to 'A La Carte' pricing, whereby baggage, catering and priority boarding are paid for as extras. *Airline websites and their role as both a selling and distributing tool. *The future of airline marketing. A review of the structure of the air transport market and the marketing environment is followed by detailed chapters examining business and marketing strategies, product design and management, pricing and revenue management, current and future distribution channels, and selling, advertising and promotional policies. The reader will benefit from greater understanding of both marketing and airline industry jargon and from knowledge obtained regarding the extraordinary strategic challenges now facing aviation. Written in a straightforward, easy-to-read style and combining up-to-date and relevant examples drawn from the worldwide aviation industry, this new edition will further enhance the book's reputation for providing the ideal introduction to the subject.

The Economic Geography of Air Transportation - Space, Time, and the Freedom of the Sky (Hardcover): John T. Bowen The Economic Geography of Air Transportation - Space, Time, and the Freedom of the Sky (Hardcover)
John T. Bowen
R4,655 Discovery Miles 46 550 Ships in 10 - 15 working days

Like the railroad and the automobile, the airliner has changed the very geography of the societies it serves. Fundamentally, air transportation has helped redefine the scale of human geography by dramatically reducing the cost of distance, both in terms of time and money. The result is what the author terms the 'airborne world', meaning all those places dependent upon and transformed by relatively inexpensive air transportation.

The Economic Geography of Air Transportation answers three key questions: how did air transportation develop in the century after the Wright Brothers, what does it mean to live in an airborne world, and what is the future of aviation in this century? Examples are drawn from throughout the world. In particular, ample consideration is given to the situation in developing countries, where air transportation is growing rapidly and where, to a considerable degree, the future of the airborne world will be determined.

The book weaves together the technological development of aviation, the competition among aircraft manufacturers and their stables of airliners, the deregulation and privatization of the airline industry, the articulation of air passenger and air cargo services in everyday life, and the challenges and controversies surrounding airports. It will be of particular interest to students and researchers in air transport history, the geography of the airline industry, air transport technological development, competition in the commercial aircraft industry, airport development, geography and economics. It will also be useful to professionals working in the airline, airport, and aircraft manufacturing industries.

Aviation Communication - Strategy and Messages for Ensuring Success and Preventing Failures (Hardcover): Linda Tavlin Aviation Communication - Strategy and Messages for Ensuring Success and Preventing Failures (Hardcover)
Linda Tavlin
R4,207 Discovery Miles 42 070 Ships in 10 - 15 working days

Do you ever wonder why an airline's communication strategy can crash and burn in a crisis? A lack of understanding an acceptable aviation communication strategy can, in this fast world of social media, ruin a company's credibility in the aviation industry. Aviation Communication: Strategy and Messages for Ensuring Success and Preventing Failures is the first go-to book to reveal to everyone in the aviation industry how to stop an organization's communication strategy from becoming the tragedy-after-the-tragedy that we've seen so often. In such instances, after the media go home, the economic, political, regulatory, and legal effects can linger for years. The strategies and messages in this book show how to prevent this along with the ultimate safety net used by those who have been successful. Readers will learn to prevent catastrophic communication mistakes with strategic templates for a wide array of scenarios, as well as 25 specific techniques that give the actual words to use to deliver the book's messages. This book is a must-have for the international aviation business community as a tri-functional induction, training, and reference tool.

Re-platforming the Airline Business - To Meet Travelers' Total Mobility Needs (Hardcover): Nawal K. Taneja Re-platforming the Airline Business - To Meet Travelers' Total Mobility Needs (Hardcover)
Nawal K. Taneja
R1,590 Discovery Miles 15 900 Ships in 10 - 15 working days

Airline business models continue to be shaped by powerful forces relating to customers, complexities and regulators. However, at the same time, there are emerging technologies that can help airlines cater to the needs of their changing customer bases and manage the complexities of the business. In his previous books, Nawal Taneja has deliberated on these forces and how the airline industry is poised for disruptive change that could come from within or outside of the industry. He also discussed the point that the airline planning systems and process in use are neither contemporary nor sufficiently integrated to meet the changing needs of customers who now are looking for outcomes, not products. In Re-platforming the Airline Business: To Meet Travelers' Total Mobility Needs, Taneja not only reiterates the need for transformation of the airline business but provides a map of the transformational process. This book proposes that different sectors of the aviation industry, particularly airlines and airports, should consider using not just a wide array of technologies (Artificial Intelligence, biometrics, blockchain, and the Internet of Things), but also specifically-designed customer-centric platforms to make informed decisions and to develop and implement transformative strategies to meet travelers' total mobility needs. These technologies and platforms can enable airlines and airports to achieve scale and scope as well as agility and flexibility (through strategic partnerships) to offer intelligently aggregated travel-related services right now. Subsequently, they will enable various members in the travel chain to provide solutions to travelers' global mobility requirements, effectively and with better experiences.

Air Transport Management - Strategic Management in the Airline Industry (Paperback): Eyden Samunderu Air Transport Management - Strategic Management in the Airline Industry (Paperback)
Eyden Samunderu
R1,487 Discovery Miles 14 870 Ships in 10 - 15 working days

The aviation industry is a major driver of world trade. As global markets and economies are constantly evolving, practitioners and academics need more quality information and a broader perspective of aviation management rather than just silo-based knowledge, particularly if they wish to move up the management ladder and progress. Air Transport Management presents the dynamic shifts which have influenced structural changes in the aviation industry, such as the emergence of low cost carriers. These changes have transformed the market, leading to deregulation and consolidation. The author provides a viable road map aimed at giving students and managers in the aviation industry a rigorous understanding on how to manage strategically in complex and turbulent market conditions.

Air Transport Management examines the airline industry structure in terms of entry barriers, competition dynamics and competing business models. With the inclusion of fascinating case studies, this handbook assesses different business models used by international companies and proposes best fit management practices which airlines should follow in order to survive. Online supporting resources include PowerPoints of lesson plans.

Capacity Options for Revenue Management - Theory and Applications in the Air Cargo Industry (Paperback, 2006 ed.): Rolf... Capacity Options for Revenue Management - Theory and Applications in the Air Cargo Industry (Paperback, 2006 ed.)
Rolf Hellermann
R3,377 Discovery Miles 33 770 Ships in 18 - 22 working days

This book proposes capacity options as a flexible alternative air cargo contract type, and illustrates how capacity can be priced through option contracts. The analysis is accomplished by means of an analytical multivariate optimization model under price and demand uncertainty. A case study using data from a leading German carrier illustrates the financial potential. Finally, the author shows how capacity-option contracts integrate into the context of air cargo revenue management.

Beyond Airline Disruptions - Thinking and Managing Anew (Hardcover, 2nd edition): Jasenka Rapajic Beyond Airline Disruptions - Thinking and Managing Anew (Hardcover, 2nd edition)
Jasenka Rapajic
R4,206 Discovery Miles 42 060 Ships in 10 - 15 working days

Flight disruptions continue to thrive unnoticed, invisibly eroding airline profitability and causing growing passenger dissatisfaction. This is especially critical at airports where traffic expansion outstrips airport capacities. Hampered by legacy information systems, management practices and organisational detachments, decision makers across the industry have little or no understanding of the multiple causes of disruptions and their implications. Consequently, their actions are focused on resolving local problems without being synchronised at system level. As problematic as they are, disruptions create opportunities for learning about system interactions, a solid and appropriate foundation for resolving complex industry issues. Beyond Airline Disruptions explains how airlines can become more competitive by utilising unexplored potential for gradual, consistent and measurable improvements, centred around cost and quality of operational performance. It describes practical methods and techniques essential for turning these ideas into daily practices. This second, revised edition features updated content that introduces a fresh approach to airline management and decision making, more in line with future industry needs. It bridges the gaps between strategy and operations and inspires collaboration between airlines, airports, ATC, service providers and regulators to bring longer-lasting benefits not only for industry participants and passengers, but also for the economy, society and the environment.

Robots in Space - The Secret Lives of Our Planetary Explorers (Hardcover): ,Ezzy Pearson Robots in Space - The Secret Lives of Our Planetary Explorers (Hardcover)
,Ezzy Pearson
R529 Discovery Miles 5 290 Ships in 10 - 15 working days

Space sparks the imagination in fantastic ways, but nothing quite captures people's attention more than when we actually reach out and touch another world. Whether it's missions to the Moon, transporting rovers to Mars or landing Philae on a comet, the idea that we can not only picture these worlds from afar, but to touch them is wonderfully inspiring, and it is through cutting-edge robotic technology that it is made possible. In Robots in Space expert space journalist Dr Ezzy Pearson delves into the fascinating robotic history of space exploration, from distant times when stars were an unreachable godly mystery, through the intense Space Race following the Second World War to the Mars missions of the twenty-first century. As we find ourselves on the cusp of a new and exciting space age, Pearson explores how and why humanity turns its best minds to travelling to the stars, and exactly how far we could go.

Human Error - by Design? (Paperback): S. Bennett Human Error - by Design? (Paperback)
S. Bennett
R1,346 Discovery Miles 13 460 Ships in 18 - 22 working days

Air accidents and disasters are often attributed to 'pilot error'. The author argues that such 'blamism' may obscure the underlying cause(s) of a disaster, as errors can also be induced through bad design, poor training, unrealistic rosters, sub-standard maintenance and other factors totally outside the control of the flight crew. This book combines systems theory with research data and case studies and is essential reading for anyone with an interest in the aetiology of air disasters.

Human Factors in Multi-Crew Flight Operations (Paperback, New Ed): Harry W. Orlady Human Factors in Multi-Crew Flight Operations (Paperback, New Ed)
Harry W. Orlady
R1,902 Discovery Miles 19 020 Ships in 10 - 15 working days

With the pace of ongoing technological and teamwork evolution across air transport, there has never been a greater need to master the application and effective implementation of leading edge human factors knowledge. Human Factors in Multi-Crew Flight Operations does just that. Written from the perspective of the well-informed pilot it provides a vivid, practical context for the appreciation of Human Factors, pitched at a level for those studying or engaged in current air transport operations. Features Include: - A unique seamless text, intensively reviewed by subject specialists. - Contemporary regulatory requirements from ICAO and references to FAA and JAA. - Comprehensive detail on the evolutionary development of air transport Human Factors. - Key statistics and analysis on the size and scope of the industry. - In-depth demonstration of the essential contribution of human factors in solving current aviation problems, air transport safety and certification. - Future developments in human factors as a 'core technology'. - Extensive appendices, glossary and indexes for ease of reference. The only book available to map the evolution, growth and future expansion of human factors in aviation, it will be the text for pilots and flight attendants and an essential resource for engineers, scientists, managers, air traffic controllers, regulators, educators, researchers and serious students.

Airline Management Finance - The Essentials (Paperback): Victor Hughes Airline Management Finance - The Essentials (Paperback)
Victor Hughes
R1,059 Discovery Miles 10 590 Ships in 10 - 15 working days

Airline Management Finance: The Essentials is of significant benefit to airline industry practitioners seeking a focused, neatly contained and accessible resource that provides explicit financial information pertinent to their current or future role. The book explains and demystifies an airline's financing and the financial reporting of its operations to airline staff and others. It seeks to explain the role of finance and the Finance Department in a non-technical way, so staff can appreciate the value of the department and its information resources, and see finance as an active contributor to the airline's operation. It concentrates on practical matters, explaining frequently used financial and accounting terms, how financial strategy works, the uses of various types of financial reporting, as well as what financial risk is and how it can be managed through the co-operation of finance and operating staff. Staff who understand the airline's finances and financial system are more likely to make decisions which align with the airline's strategy and objectives. They will also know how to use the financial information which is available. The book establishes a good foundation of financial knowledge for all staff. This book is recommended reading for new employees in airline finance and related areas, as well as those starting to move up the supervisory ladder in an airline.

International Air Carrier Liability - Safety and Security (Paperback): David Hodgkinson, Rebecca Johnston International Air Carrier Liability - Safety and Security (Paperback)
David Hodgkinson, Rebecca Johnston
R1,094 Discovery Miles 10 940 Ships in 10 - 15 working days

International Air Carrier Liability brings together essential treaties and airline-to-airline agreements on air carrier liability, safety and security, and supplements these with expert commentary and analysis. The examination considers the general regulatory framework of international civil aviation (including the Chicago Convention and related documents) and how the liability regime fits within that framework. The book is divided into three parts: dealing in turn with liability, safety and security, and civil aviation regulation. Part I, for example, provides comment and analysis of the international air-carrier liability regime, how the main liability conventions operate, and the application of these conventions to international carriage by air (passengers, baggage and cargo). Given its subject matter and the universal state party participation in these conventions, this book has truly global application. David Hodgkinson and Rebecca Johnston aim to provide a reference aid for legal practitioners (at law firms, airlines, manufacturers, aviation-related corporations and government departments and agencies), as well as academics, students (undergraduate and post graduate) and government officials regarding treaties, domestic laws and documents concerned with these vital legal issues.

The Aerospace Business - Management and Technology (Paperback): Wesley Spreen The Aerospace Business - Management and Technology (Paperback)
Wesley Spreen
R1,733 Discovery Miles 17 330 Ships in 10 - 15 working days

This textbook provides a detailed overview of industry-specific business management and technology management practices in aerospace for relevant bachelors and MBA programs. The Aerospace Business: Management and Technology sequentially addresses familiar management disciplines such as production management, labor relations, program management, business law, quality assurance, engineering management, supply-chain management, marketing, and finance, among others. In this context it analyzes and discusses the distinctive perspective and requirements of the aerospace industry. The book also includes subjects of special interest such as government intervention in the sector and strategies to deal with the environmental impact of aircraft. As each chapter deals with a separate management discipline, the material reviews the historical background, technical peculiarities, and financial factors that led the aerospace industry to evolve its own distinct practices and tradition. Theoretical bases of the practices are explained, and the chapters provide actual examples from the industry to illustrate application of the theories. The material is compiled, organized, and analyzed in ways that often provide original perspectives of the subject matter. University students, particularly in programs oriented towards aviation and aerospace management, will find the book to be directly applicable to their studies. It is also extremely appropriate for aerospace MBA and executive MBA programs, and would suit specialized corporate or government training programs related to aerospace.

Aviation and Human Factors - How to Incorporate Human Factors into the Field (Hardcover): Jose Sanchez-Alarcos Aviation and Human Factors - How to Incorporate Human Factors into the Field (Hardcover)
Jose Sanchez-Alarcos
R4,203 Discovery Miles 42 030 Ships in 10 - 15 working days

Air safety is right now at a point where the chances of being killed in an aviation accident are far lower than the chances to winning a jackpot in any of the major lotteries. However, keeping or improving that performance level requires a critical analysis of some events that, despite scarce, point to structural failures in the learning process. The effect of these failures could increase soon if there is not a clear and right development path. This book tries to identify what is wrong, why there are things to fix, and some human factors principles to keep in aircraft design and operations. Features Shows, through different events, how the system learns through technology, practices, and regulations and the pitfalls of that learning process Discusses the use of information technology in safety-critical environments and why procedural knowledge is not enough Presents air safety management as a successful process, but at the same time, failures coming from technological and organizational features are shown Offers ways to improve from the human factors side by getting the right lessons from recent events

The Airline Profit Cycle - A System Analysis of Airline Industry Dynamics (Hardcover): Eva-Maria Cronrath The Airline Profit Cycle - A System Analysis of Airline Industry Dynamics (Hardcover)
Eva-Maria Cronrath
R4,641 Discovery Miles 46 410 Ships in 10 - 15 working days

The air transport industry has high economic impact; it supports more than 60 million jobs worldwide. Since the early years of commercial air travel, passenger numbers have grown tremendously. However, for decades airlines' financial results have been swinging between profits and losses. The airline industry's aggregate net average profit between 1970 and 2010 was close to zero, which implies bankruptcies and layoffs in downturns. The profit cycle's amplitude has been rising over time, which means that problems have become increasingly severe and also shows that the industry may not have learned from the past. More stable financial results could not only facilitate airline management decisions and improve investors' confidence but also preserve employment. This book offers a thorough understanding of the airline profit cycle's causes and drivers, and it presents measures to achieve a higher and more stable profitability level. This is the first in-depth examination of the airline profit cycle. The airline industry is modelled as a complex dynamic system, which is used for quantitative simulations of 'what if' scenarios. These experiments reveal that the general economic environment, such as GDP or fuel price developments, influence the airline industry's profitability pattern as well as certain regulations or aircraft manufactures' policies. Yet despite all circumstances, simulations show that airlines' own management decisions are sufficient to generate higher and more stable profits in the industry. This book is useful for aviation industry decision makers, investors, policy makers, and researchers because it explains why the airline industry earns or loses money. This knowledge will advance forecasting and market intelligence. Furthermore, the book offers practitioners different suggestions to sustainably improve the airline industry's profitability. The book is also recommended as a case study for system analysis as well as industry cyclicality at graduate or postgraduate level for courses such as engineering, economics, or management.

A History of International Civil Aviation - From its Origins through Transformative Evolution (Hardcover): Alan Dobson A History of International Civil Aviation - From its Origins through Transformative Evolution (Hardcover)
Alan Dobson
R4,199 Discovery Miles 41 990 Ships in 10 - 15 working days

For civil aviation to progress it has never been just about technology and business practices. To go from the rudiments of the early services that plied across short distances in Europe and America to what we experience today required most of all that politicians and policy-makers address the central problems of national sovereignty over air space and national ownership and control over airlines. Those problems have plagued the development of seamless and efficient air services for consumers in the international sphere. One would have thought that international airlines might have led the way towards a uniform globalized system given the nature of their enterprise, but that has definitely not been the case. Sovereignty and security issues have more often than not trumped commercial arguments for a more level playing field for international airlines. There has thus been an on-going tussle between sovereignty, state security and mercantilist practices on the one hand and the ambition for civil aviation to flourish on the other. As one early commentator put it:' one is convinced that the sovereign state cannot be left without authority over what happens just above its territory, (but) ... one shrinks from the idea that aerial navigation could be the object of narrow-minded restrictions.' How those narrow-minded restrictions were gradually eroded, though still not eliminated, to enable civil aviation to flourish is at the heart of this work. This book will be of direct interest to students of aviation, modern history, international relations and transport. It is also of value to airline industry professionals and government transport departments.

International Air Carrier Liability - Safety and Security (Hardcover): David Hodgkinson, Rebecca Johnston International Air Carrier Liability - Safety and Security (Hardcover)
David Hodgkinson, Rebecca Johnston
R4,650 Discovery Miles 46 500 Ships in 10 - 15 working days

International Air Carrier Liability brings together essential treaties and airline-to-airline agreements on air carrier liability, safety and security, and supplements these with expert commentary and analysis. The examination considers the general regulatory framework of international civil aviation (including the Chicago Convention and related documents) and how the liability regime fits within that framework. The book is divided into three parts: dealing in turn with liability, safety and security, and civil aviation regulation. Part I, for example, provides comment and analysis of the international air-carrier liability regime, how the main liability conventions operate, and the application of these conventions to international carriage by air (passengers, baggage and cargo). Given its subject matter and the universal state party participation in these conventions, this book has truly global application. David Hodgkinson and Rebecca Johnston aim to provide a reference aid for legal practitioners (at law firms, airlines, manufacturers, aviation-related corporations and government departments and agencies), as well as academics, students (undergraduate and post graduate) and government officials regarding treaties, domestic laws and documents concerned with these vital legal issues.

Airline e-Commerce - Log on. Take off. (Paperback): Michael Hanke Airline e-Commerce - Log on. Take off. (Paperback)
Michael Hanke
R1,773 Discovery Miles 17 730 Ships in 10 - 15 working days

From the few tickets that were sold by Alaska Airlines and former British Midland in December 1995 via the industry's first airline booking engine websites, global online travel has grown to generate today more than half a trillion dollars in annual revenue. This development has brought significant changes to the airline business, travel markets, and consumers. Today, airlines worldwide not only use e-commerce for online marketing and selling but also as a platform to offer unique services and capabilities that have no counterpart in the physical world. This book is an in-depth introduction to airline e-commerce. It covers a broad scope of areas that are essential to an airline's ongoing digital transformation. Digital properties & features E-marketing E-sales & distribution Web customer service E-commerce organization E-commerce strategy Written by an airline e-commerce expert and illustrated with numerous examples of leading airlines in this area, Dr. Hanke provides for comprehensive "behind-the-scenes" details of how airline e-commerce works. This book is a crucial companion for students and practitioners alike because it allows the reader to acquire a thorough foundation of airline e-commerce. Furthermore, the book enables the reader to appreciate the ramifications of airline e-commerce in certain corporate areas and to take effective action for a successful e-commerce strategy.

Above and Beyond - Exploring the Business of Space (Paperback): Louis Brennan, Loizos Heracleous, Alessandra Vecchi Above and Beyond - Exploring the Business of Space (Paperback)
Louis Brennan, Loizos Heracleous, Alessandra Vecchi
R1,148 Discovery Miles 11 480 Ships in 10 - 15 working days

The global space sector has always been regarded as a cutting-edge field, futuristic and at the forefront of innovation. In recent years, the sector has undergone massive change, giving rise to a high-technology niche worth over $330 billion in revenues worldwide and growing. That process, encompassing a greater and more diverse set of actors, has been described as the "democratization of space." Above and Beyond: Exploring the Business of Space provides a comprehensive and current overview of the business of space and its distinctive competitive dynamics. The book explores the commercialization of space, taking the reader on a journey from the era of the Space Race up to the present and beyond. Focusing on both state and commercial actors, the book provides an exhaustive panoramic view of an area of growing human endeavour and ambition that is both informative and fascinating. As the business of space continues to develop and grow at a remarkable pace, the book offers a thoughtful and timely analysis of its past, present and future scenarios. While providing a critical assessment of the business of space, this book offers valuable insights to academics, policy makers and anyone with a keen interest in the sector, as well as useful lessons from emerging commercial and traditional space actors that have broader applicability to other industries and their managers.

Aircraft Command Techniques - Gaining Leadership Skills to Fly the Left Seat (Hardcover, New Ed): Sal J. Fallucco Aircraft Command Techniques - Gaining Leadership Skills to Fly the Left Seat (Hardcover, New Ed)
Sal J. Fallucco
R1,330 Discovery Miles 13 300 Ships in 9 - 17 working days

A captain must be able not only to fly the aircraft, but also to manage it, manage the crew, and above all, manage his or her resources. In a number of air carriers there may be less than adequate additional training conducted, when upgrading pilots to the very responsible position of captain. However, three things that do not change are the authority, challenges, and responsibilities of being captain. They are as constant today as they will be in the years ahead. Aircraft Command Techniques is a comprehensive examination of the characteristics of the experienced captain. Each chapter begins with an appropriate and relevant anecdote that is analogous to the chapter's main theme. It then progresses to the chapter's main objective and finishes with a scenario that the reader is asked to solve from a captain's perspective using a number of considerations that are offered and should be evaluated when solving the problem. The intent is to help the pilot practise thinking as a captain. Offering a wealth of practical guidance, this book is an ideal platform for pilots or indeed anyone interested in how leadership and management skills are used to achieve excellence. The reader will gain important command skills and will learn how to apply these skills to routine and unexpected situations, in the same way as an experienced captain. The intended readership includes those worldwide in aviation universities and flight schools, in major airlines, in regional and cargo airlines, pilots upgrading to captain and those interested in leadership skill development.

Fundamentals of International Aviation (Paperback, 2nd edition): Suzanne K. Kearns Fundamentals of International Aviation (Paperback, 2nd edition)
Suzanne K. Kearns
R1,457 Discovery Miles 14 570 Ships in 9 - 17 working days

International aviation is a massive and complex industry that is crucial to our global economy and way of life. Designed for the next generation of aviation professionals, Fundamentals of International Aviation, second edition, flips the traditional approach to aviation education. Instead of focusing on one career in one country, it introduces readers to the air transport sector on a global scale with a broad view of all the interconnected professional groups. This text provides a foundation of 'how aviation works' in preparation for any career in the field (including regulators, maintenance engineers, pilots, flight attendants, airline and airport managers, dispatchers, and air traffic controllers, among many others). Each chapter introduces a different cross-section of the industry, from air law to operations, security to environmental impacts. A variety of learning tools are built into each chapter, including 24 case studies that describe an aviation accident related to each topic. This second edition adds new learning features, geographic representation from Africa, a new chapter on economics, full-color illustrations, and updated and enhanced online resources. This accessible and engaging textbook provides a foundation of industry awareness that will support a range of aviation careers. It also offers current air transport professionals an enriched understanding of the practices and challenges that make up the rich fabric of international aviation.

Marketing Management in Air Transport (RLE Marketing) (Hardcover): Jack Grumbridge Marketing Management in Air Transport (RLE Marketing) (Hardcover)
Jack Grumbridge
R3,358 Discovery Miles 33 580 Ships in 10 - 15 working days

This book is an account of the management and environmental aspects of marketing a major airline, at a time of rapid growth in the aviation industry. It brings out the problems involved in marketing a service as distinct from a commodity, and highlights the special aspects which flow from government interest in aviation and the peculiarities of the aviation market. Other chapters cover market research, an analytical review of airline pricing and co-operative agreements between airlines, as well as product planning and the marketing processes once the schedules are on sale.

A History of International Civil Aviation - From its Origins through Transformative Evolution (Paperback): Alan Dobson A History of International Civil Aviation - From its Origins through Transformative Evolution (Paperback)
Alan Dobson
R1,286 Discovery Miles 12 860 Ships in 10 - 15 working days

For civil aviation to progress it has never been just about technology and business practices. To go from the rudiments of the early services that plied across short distances in Europe and America to what we experience today required most of all that politicians and policy-makers address the central problems of national sovereignty over air space and national ownership and control over airlines. Those problems have plagued the development of seamless and efficient air services for consumers in the international sphere. One would have thought that international airlines might have led the way towards a uniform globalized system given the nature of their enterprise, but that has definitely not been the case. Sovereignty and security issues have more often than not trumped commercial arguments for a more level playing field for international airlines. There has thus been an on-going tussle between sovereignty, state security and mercantilist practices on the one hand and the ambition for civil aviation to flourish on the other. As one early commentator put it:' one is convinced that the sovereign state cannot be left without authority over what happens just above its territory, (but) ... one shrinks from the idea that aerial navigation could be the object of narrow-minded restrictions.' How those narrow-minded restrictions were gradually eroded, though still not eliminated, to enable civil aviation to flourish is at the heart of this work. This book will be of direct interest to students of aviation, modern history, international relations and transport. It is also of value to airline industry professionals and government transport departments.

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