A handy reference guide to advertising copy and layout that simplifies the design process by breaking down each step into accessible components. Appropriate for advertising, graphic design, marketing, business, or communication programs with a design or strategic campaign component, covering everything budding copywriters and designers need to succeed in their craft. Goes beyond the conceptual approach to design in order to outline, for even the most novice student, the basic steps necessary to go from concept to producing a finished product.

* Contains international and geopolitical contexts as it covers several geographic regions that Uyghur migrants travelled, including China, former Soviet Union, Russia, and Australia * Uyghur immigrants, as one of China's largest Muslim communities is now at the centre of drastic social transformation but remain understudied * Demonstrates the significant role of Islam in assisting and integrating Muslim minorities in both China and Australia * Challenges the ethnocentric concept of "Chinese" and "Chinese overseas"

* Based on more than twenty years of information collected from the author's Multiple Identities Questionnaire, giving a unique longitudinal data set. * An accessible introduction to multiple identities and intersectionality, based on first-hand accounts, data sets, and conceptual analysis. * Covers identities from political, gender, ethnic, racial, national, religious, social class, geographic, occupational, sexual, family, health, and age.

This practical resource provides guidance for writing professionals to sustainably tackle the organizational writing challenges of any professional environment. Rooted in applied experience, Building a Workplace Writing Center guides readers through the process of developing a writing center, from assessing the needs of an organization and pitching the idea of a writing center, to developing a service model and measuring progress. Chapters explore what a writing center can offer, such as one-on-one writing consultations, tailored group workshops, and standardized writing guidance and resources. Although establishing a writing center requires time and a shift in culture up front, it is a rewarding process that produces measurably improved writing, less frustration with the writing and revision processes, and more confident, independent writers. This guide is an invaluable resource for professionals across industries and academia considering how to establish an embedded, sustainable, and cost-effective workplace writing center. It will be of particular interest to business and human resource managers considering how best to improve writing skills within their organizations.

This practical resource provides guidance for writing professionals to sustainably tackle the organizational writing challenges of any professional environment. Rooted in applied experience, Building a Workplace Writing Center guides readers through the process of developing a writing center, from assessing the needs of an organization and pitching the idea of a writing center, to developing a service model and measuring progress. Chapters explore what a writing center can offer, such as one-on-one writing consultations, tailored group workshops, and standardized writing guidance and resources. Although establishing a writing center requires time and a shift in culture up front, it is a rewarding process that produces measurably improved writing, less frustration with the writing and revision processes, and more confident, independent writers. This guide is an invaluable resource for professionals across industries and academia considering how to establish an embedded, sustainable, and cost-effective workplace writing center. It will be of particular interest to business and human resource managers considering how best to improve writing skills within their organizations.

* Based on more than twenty years of information collected from the author's Multiple Identities Questionnaire, giving a unique longitudinal data set. * An accessible introduction to multiple identities and intersectionality, based on first-hand accounts, data sets, and conceptual analysis. * Covers identities from political, gender, ethnic, racial, national, religious, social class, geographic, occupational, sexual, family, health, and age.

Introduces students to a broad range of interpersonal communication topics, research, and scholars and encourages them to make connections between the scholarship and their own interactions. Interpersonal communication is a core course for communication majors in the US. Outside the US, relevant modules may come from psychology departments or individual modules on communication skills within departments like business. Offers a robust companion website with materials for students and instructors, developed by authors and instructors, and students who have used the text.

* Provides an organized analytical toolkit for mastering clear professional writing. * Ideal accompaniment to writing-intensive courses required at universities. * Addresses topics seldom addressed in writing books: ethics beyond plagiarism; writing with coauthors; organizing complex ideas; using analytics to improve writing; crafting strong beginnings and endings; using examples and metaphors; and integrating tables, charts, and diagrams.

Each Game Mechanisms Entry Contains: The definition of the mechanism An explanatory diagram of the mechanism Discussion of how the mechanism is used in successful games Considerations for implementing the mechanism in new designs

This book explores and interrogates a diverse variety of popular and culturally relevant American science fiction films made in the first two decades of the new millennium It offers a ground-breaking investigation of the impactful role of genre cinema in the modern era The book interrogates some of the defining critical debates of the era via an in-depth analysis of a range of important films It places one of the most popular and culturally resonant American film genres broadly within its rich social, historical, industrial, and political context, Brings together an international team of authors Offering new insights and perspectives on the cinematic science fiction genre, this volume will appeal primarily to scholars and students of film, television, culture and media studies, as well as anyone interested in science fiction and speculative film

This is the 3rd volume in the definitive guide to Lacan's work in English; Lacan is very influential in the fields of psychoanalysis, literary criticism and cultural studies, but poorly understood; Lacanian psychoanalysis is the single biggest school of thought globally

This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics (Routledge, 2018), by applying the theoretical framework of intercultural public relations to actual practice. Practical public relations contexts examined by the contributing chapter authors-both scholars and practitioners-include corporations, government, military, healthcare, education, and activism. The book covers real-world situations, including the training of practitioners to become more interculturally competent, identifying and understanding publics or stakeholders with different cultural backgrounds and identities, building and maintaining relationships with these publics/stakeholders, and managing conflicts with them. Offering practical guidance while examining both best practices and difficult challenges, this book is useful for public relations researchers, practitioners, and students as they explore how intercultural public relations contributes to organizational effectiveness and social change.

This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics (Routledge, 2018), by applying the theoretical framework of intercultural public relations to actual practice. Practical public relations contexts examined by the contributing chapter authors-both scholars and practitioners-include corporations, government, military, healthcare, education, and activism. The book covers real-world situations, including the training of practitioners to become more interculturally competent, identifying and understanding publics or stakeholders with different cultural backgrounds and identities, building and maintaining relationships with these publics/stakeholders, and managing conflicts with them. Offering practical guidance while examining both best practices and difficult challenges, this book is useful for public relations researchers, practitioners, and students as they explore how intercultural public relations contributes to organizational effectiveness and social change.

Explores a range of key feminist writers and puts their theories to 'work' in doing autoethnography Written by a respected scholar in education and gender studies Lays out a prcatical framework for using feminist theory in autoethnographic work

Explores a range of key feminist writers and puts their theories to 'work' in doing autoethnography Written by a respected scholar in education and gender studies Lays out a prcatical framework for using feminist theory in autoethnographic work

Drawing on border thinking, postcolonial and transnational feminisms, and queer theory, Gender, Sexuality and Identities of the Borderlands brings an intersectional feminist and queer lens to understandings of borderlands, liminality, and lives lived at the margins of socio-cultural and sexual normativities. Bringing together new and contemporary interdisciplinary research from across diverse global contexts, this collection explores the lived experiences of what Gloria Anzaldua might have called 'threshold people', people who live among and in-between different worlds. While it is often challenging, difficult, and even dangerous, inhabiting marginal spaces, living at the borders of socio-cultural, religious, sexual, ethnic, or gendered norms can create possibilities for developing unique ways of seeing and understanding the worlds within which we live. This collection casts a spotlight on the margins, those 'queer spaces' in literary, cinematic, and cultural borderlands; postcolonial and transnational feminist perspectives on movement and migration; and critical analyses of liminal lives within and between socio-cultural borders. Each chapter within this unique book brings a critical insight into diverse global human experiences in the 21st Century.

This book presents a new perspective on how Russia projects itself to the world. Distancing itself from familiar, agency-driven International Relations accounts that focus on what 'the Kremlin' is up to and why, it argues for the need to pay attention to deeper, trans-state processes over which the Kremlin exerts much less control. Especially important in this context is mediatization, defined as the process by which contemporary social and political practices adopt a media form and follow media-driven logics. In particular, the book emphasizes the logic of the feedback loop or 'recursion', showing how it drives multiple Russian performances of national belonging and nation projection in the digital era. It applies this theory to recent issues, events, and scandals that have played out in international arenas ranging from television, through theatre, film, and performance art, to warfare.

This book offers a comprehensive overview of recent research on the internet, emphasizing its spatial dimensions, geospatial applications, and the numerous social and geographic implications such as the digital divide and the mobile internet. Written by leading scholars in the field, the book sheds light on the origins and the multiple facets of the internet. It addresses the various definitions of cyberspace and the rise of the World Wide Web, draws upon media theory, as well as explores the physical infrastructure such as the global skein of fibre optics networks and broadband connectivity. Several economic dimensions, such as e-commerce, e-tailing, e-finance, e-government, and e-tourism, are also explored. Apart from its most common uses such as Google Earth, social media like Twitter, and neogeography, this volume also presents the internet's novel uses for ethnographic research and the study of digital diasporas. Illustrated with numerous graphics, maps, and charts, the book will best serve as supplementary reading for academics, students, researchers, and as a professional handbook for policy makers involved in communications, media, retailing, and economic development.

This book critically examines the role and politics of humour and the performance of power in South Asia. What does humour do and how does it manifest when lived political circumstances experience ruptures or instability? Can humour that emerges in such circumstances be viewed as a specific narrative on the nature of democracy in the region? Drawing upon essays from India, Sri Lanka and Bangladesh, this volume discusses many crucial historical and contemporary themes, including dance-drama performances in northern India; caste and stand-up comedy in India; cartoon narratives of citizens' anxieties; civic participation through social media memes in Sri Lanka; media, politics and humorous public in Bangladesh; the politics of performance in India; and the influence of humour and satire as political commentaries. The volume explores the impact of humour in South Asian folklore, ritual performances, media and journalism, and online technologies. This topical and interdisciplinary book will be essential for scholars and researchers of cultural studies, political science, sociology and social anthropology, media and communication studies, theatre and performance studies, and South Asian studies.

This book critically examines the role and politics of humour and the performance of power in South Asia. What does humour do and how does it manifest when lived political circumstances experience ruptures or instability? Can humour that emerges in such circumstances be viewed as a specific narrative on the nature of democracy in the region? Drawing upon essays from India, Sri Lanka and Bangladesh, this volume discusses many crucial historical and contemporary themes, including dance-drama performances in northern India; caste and stand-up comedy in India; cartoon narratives of citizens' anxieties; civic participation through social media memes in Sri Lanka; media, politics and humorous public in Bangladesh; the politics of performance in India; and the influence of humour and satire as political commentaries. The volume explores the impact of humour in South Asian folklore, ritual performances, media and journalism, and online technologies. This topical and interdisciplinary book will be essential for scholars and researchers of cultural studies, political science, sociology and social anthropology, media and communication studies, theatre and performance studies, and South Asian studies.

* Fully revised and updated to explore the impact of COVID-19 driven accelleration of new technologies and delivery platforms, including streaming, piracy and new subscription services * Updated to explore political activism in sports, including Black Lives Matter, Colin Kaepernik, and "taking the knee" * More international in scope, with examples from global sports broadcasting and emerging sports. There is also increased coverage of women's sports, and equality, inclusion and gender issues * Very well pitched, with an accessible writing style and tone informed by the the author's background as a practitioner * Authored by an Emmy-award-winning sports television producer and enriched with evocative personal anecdotes from the author's experiences in practice, making for an engaging and memorable learning experience * Practical, nuts-and-bolts approach reveals how and why decisions are made by broadcasters and how they operate * Well structured and sub-sectioned chapters that make navigation and learning easy

Sound Heritage is the first study of music in the historic house museum, featuring contributions from both music and heritage scholars and professionals in a richly interdisciplinary approach to central issues. It examines how music materials can be used to create narratives about past inhabitants and their surroundings - including aspects of social and cultural life beyond the activity of music making itself - and explores how music as sound, material, and practice can be more consistently and engagingly integrated into the curation and interpretation of historic houses. The volume is structured around a selection of thematic chapters and a series of shorter case studies, each focusing on a specific house, object or project. Key themes include: Different types of historic house, including the case of the composer or musician house; what can be learned from museums and galleries about the use of sound and music and what may not transfer to the historic house setting Musical instruments as part of a wider collection; questions of restoration and public use; and the demands of particular collection types such as sheet music Musical objects and pieces of music as storytelling components, and the use of music to affectively colour narratives or experiences. This is a pioneering study that will appeal to all those interested in the intersection between Music and Museum and Heritage Studies. It will also be of interest to scholars and researchers of Music History, Popular Music, Performance Studies and Material Culture.

Drawing on interviews conducted with Black couples in the United States, this book explores relational resilience and identifies unique adaptation strategies that enable couples to overcome the multigenerational effects of violence and sexual mass trauma from slavery and activates compassionate love in flourishing relationships. By applying Appreciative Inquiry (AI) methodology and family systems theory, the book captures the spiritual, emotional, and sexual dimensions in Black couple systems that gives meaning to their resilient relationships in the context of contemporary America. Within the framework of compassionate love, the book highlights the need for researchers and clinicians to include the broader cultural contexts in their sexual trauma-informed studies and interventions. Using genetic studies and empirical evidence, the volume contributes significantly to discussion around Black relationships and historical trauma and to the broader challenges within race relations in the United States. This book will benefit researchers, academicians, and clinicians with an interest in sexual trauma, marriage, and family therapy, and couples counseling more broadly. Readers will also find this book useful when designing research in Black studies, intergenerational issues, or sexual intimacy.

The only book of its kind, it presents a new paradigm in exploring the subtexts of films and their potential therapeutic dimensions Illuminates how feature movies entail psychological components that can facilitate the therapeutic process Elaborates the key concepts of each film and their psychological and psychotherapeutic discussions

The only book of its kind, it presents a new paradigm in exploring the subtexts of films and their potential therapeutic dimensions Illuminates how feature movies entail psychological components that can facilitate the therapeutic process Elaborates the key concepts of each film and their psychological and psychotherapeutic discussions