In the 1970s, while their contemporaries were protesting the computer as a tool of dehumanization and oppression, a motley collection of college dropouts, hippies, and electronics fanatics were engaged in something much more subversive. Obsessed with the idea of getting computer power into their own hands, they launched from their garages a hobbyist movement that grew into an industry, and ultimately a social and technological revolution. What they did was invent the personal computer: not just a new device, but a watershed in the relationship between man and machine. This is their story. Fire in the Valley is the definitive history of the personal computer, drawn from interviews with the people who made it happen, written by two veteran computer writers who were there from the start. Working at InfoWorld in the early 1980s, Swaine and Freiberger daily rubbed elbows with people like Steve Jobs and Bill Gates when they were creating the personal computer revolution. A rich story of colorful individuals, Fire in the Valley profiles these unlikely revolutionaries and entrepreneurs, such as Ed Roberts of MITS, Lee Felsenstein at Processor Technology, and Jack Tramiel of Commodore, as well as Jobs and Gates in all the innocence of their formative years. This completely revised and expanded third edition brings the story to its completion, chronicling the end of the personal computer revolution and the beginning of the post-PC era. It covers the departure from the stage of major players with the deaths of Steve Jobs and Douglas Engelbart and the retirements of Bill Gates and Steve Ballmer; the shift away from the PC to the cloud and portable devices; and what the end of the PC era means for issues such as personal freedom and power, and open source vs. proprietary software.

Entrepreneurs develop based on their surroundings. It is easy to understand US entrepreneurs, with the wealth of information available about their development, but how does working in Mexico influence entrepreneurship, and emerging entrepreneurs? Exploring the history of Mexico's entrepreneurs, expert authors Araceli Almaraz Alvarado and Oscar Javier Montiel Mendez delve into the empirical and theoretical opportunities that emerge from this historical analysis. Current literature on Mexican entrepreneurship points out the importance of contextualising entrepreneurial lives, and asks us to look across agents, sectors and regions, to reach a better understanding of the trajectories of entrepreneurship in Mexico. Including chapters across different businesses in Mexico, the editors and contributors seek to expose the convergence between theory and practice. For students of business and international development, this is an unmissable text containing the most current research on Mexican entrepreneurship.

In Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future, veteran technology journalist Ashlee Vance provides the first inside look into the extraordinary life and times of Silicon Valley's most audacious entrepreneur.

Written with exclusive access to Musk, his family and friends, the book traces the entrepreneur's journey from a rough upbringing in South Africa to the pinnacle of the global business world. Vance spent over 50 hours in conversation with Musk and interviewed close to 300 people to tell the tumultuous stories of Musk's world-changing companies: PayPal, Tesla Motors, SpaceX and SolarCity, and to characterize a man who has renewed American industry and sparked new levels of innovation while making plenty of enemies along the way.

Vance uses Musk's story to explore one of the pressing questions of our time: can the nation of inventors and creators which led the modern world for a century still compete in an age of fierce global competition? He argues that Musk--one of the most unusual and striking figures in American business history--is a contemporary amalgam of legendary inventors and industrialists like Thomas Edison, Henry Ford, Howard Hughes, and Steve Jobs. More than any other entrepreneur today, Musk has dedicated his energies and his own vast fortune to inventing a future that is as rich and far-reaching as the visionaries of the golden age of science-fiction fantasy.

The 2008 financial collapse, the expansion of corporate and private wealth, the influence of money in politics-many of Wall Street's contemporary trends can be traced back to the work of fourteen critical figures who wrote, and occasionally broke, the rules of American finance. Edward Morris plots in absorbing detail Wall Street's transformation from a clubby enclave of financiers to a symbol of vast economic power. His book begins with J. Pierpont Morgan, who ruled the American banking system at the turn of the twentieth century, and ends with Sandy Weill, whose collapsing Citigroup required the largest taxpayer bailout in history. In between, Wall Streeters relates the triumphs and missteps of twelve other financial visionaries. From Charles Merrill, who founded Merrill Lynch and introduced the small investor to the American stock market; to Michael Milken, the so-called junk bond king; to Jack Bogle, whose index funds redefined the mutual fund business; to Myron Scholes, who laid the groundwork for derivative securities; and to Benjamin Graham, who wrote the book on securities analysis. Anyone interested in the modern institution of American finance will devour this history of some of its most important players.

In 2020, the Cunard Line celebrates its 180th anniversary. One of the most famous transatlantic shipping companies, Cunard is beloved on both sides of the Atlantic, as well as around the world. Cunard pioneered many new technologies and launched the largest and fastest liners of their day. During both world wars the Cunarders answered the call of duty and transported thousands of troops to support the Allies. Today, the enduring history of this great shipping line has carried on into the twenty-first century, with the three current Queens celebrating Cunard's heritage, while a new ship is under construction. This new paperback edition is updated to cover events since the line's 175th anniversary. With new and updated stories from people involved with line, Cunard's 180-year history is shared in stunning photographs and engaging text to explore the legacy of the great Cunarders.

A family owned business specializing in light duty horse-drawn carriages, buggies, and wagons, the McFarlan Company, like many manufacturers of its era, entered the automobile industry soon after the turn of the twentieth century. Instead of trying to outproduce and outsell its competition, McFarlan catered to the individual desires of an affluent clientele. For nearly 20 years, McFarlan automobiles were recognized for their quality, custom features, powerful engines, and enormous size. This full history covers the company from start to finish, with emphasis on its prestigious cars.

Radio 4's Book of the Week A Financial Times Book of the Year Shortlisted for the 2020 Financial Times / McKinsey Business Book of the Year Longlisted for the National Book Award 'The story of the original data science hucksters of the 1960s is hilarious, scathing and sobering - what you might get if you crossed Mad Men with Theranos' David Runciman The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge--decades before Facebook, Google, Amazon, and Cambridge Analytica. Silicon Valley likes to imagine it has no past but the scientists of Simulmatics are the long-dead grandfathers of Mark Zuckerberg and Elon Musk. Borrowing from psychological warfare, they used computers to predict and direct human behavior, deploying their "People Machine" from New York, Cambridge, and Saigon for clients that included John Kennedy's presidential campaign, the New York Times, Young & Rubicam, and, during the Vietnam War, the Department of Defence. In If Then, distinguished Harvard historian and New Yorker staff writer, Jill Lepore, unearths from the archives the almost unbelievable story of this long-vanished corporation, and of the women hidden behind it. In the 1950s and 1960s, Lepore argues, Simulmatics invented the future by building the machine in which the world now finds itself trapped and tormented, algorithm by algorithm. 'A person can't help but feel inspired by the riveting intelligence and joyful curiosity of Jill Lepore. Knowing that there is a mind like hers in the world is a hope-inducing thing' George Saunders, Man Booker Prize-winning author of Lincoln in the Bardo 'An authoritative account of the origins of data science, a compelling political narrative of America in the Sixties, a poignant collective biography of a generation of flawed men' David Kynaston 'If Then is simultaneously gripping and absolutely terrifying' Amanda Foreman

As counsel for Pennzoil's successful effort to recover billions of dollars in damages from Texaco over the acquisition of Getty Oil Company, the Baker & Botts law firm of Houston, Texas, achieved wide public recognition in the 1980s. But among its peers in the legal and corporate worlds, Baker & Botts has for more than a century held a preeminent position, handling the legal affairs of such blue-chip clients as the Southern Pacific Railroad, Houston Lighting & Power Company, Rice University, Texas Commerce Bank, and Tenneco. In this study, Kenneth J. Lipartito and Joseph A. Pratt chronicle the history of Baker & Botts, placing particular emphasis on the firm's role in Houston's economic development.

Founded in 1840, Baker & Botts literally grew up with Houston. The authors chart its evolution from a nineteenth-century regional firm that represented eastern-based corporations moving into Texas to a twentieth-century national firm with clients throughout the world. They honestly discuss the criticisms that Baker & Botts has faced as an advocate of big business. But they also identify the important impact that corporate law firms of this type have on business reorganization and government regulation. As the authors demonstrate in this case study, law firms throughout the twentieth century have helped to shape public policy in these critical areas.

Always prominent in the community, and with prominent connections (former Secretary of State James A. Baker III is the great-grandson of the original Baker), the Baker & Botts law firm belongs in any history of the development of Houston and the Southwest.

Fashion studies is a burgeoning field that often highlights the contributions of genius designers and high-profile brands with little reference to what goes on behind the scenes in the supply chain. This book pulls back the curtain on the global fashion system of the past 200 years to examine the relationship between the textile mills of Yorkshire - the firms that provided the entire Western world with warm wool fabrics - and their customers. It is a microhistory of a single firm, Abraham Moon and Sons Ltd, that sheds light on important macro questions about British industry, government policies on international trade, the role of multi-generational family firms and the place of design and innovation in business strategy. It is the first book to connect Yorkshire tweeds to the fashion system. Written in lively, accessible prose, this book will appeal to anyone who works in fashion or who wears fashion. There is nothing like it - and it will raise the bar for historical studies of global fashion. Here you'll find intriguing stories about a tweed theft from the Leeds Coloured Cloth Hall, debates on tariffs and global trade, the battle against synthetic fibres and the reinvention of British tweeds around heritage marketing. You won't be bored. -- .

An eminent early preservationist, John Crawley was able to amass an enviable photographic archive of steam traction engines and road rollers in their working days, of which this Aveling & Porter selection formed just a part. Organiser of over eighty steam rallies, John saved up to thirty steam traction engines for preservation from the mid-1950s to the early 1960s, at a time when they were considered not much more than worthless scrap. Indeed, he became the first owner of no fewer than twenty-two of them. Utilising this incredible and unique collection of images, most of which are previously unpublished, Colin Tyson tells the story of this important manufacturer and iconic British brand.

Diamond Warriors in Colonial Namibia enters into unchartered scholarly territory of illegal diamond smuggling at the largest diamond mining company in colonial Namibia-De Beers' Consolidated Diamond Mines of South West Africa (CDM). It details the underground activities of the natives (migrant workers) employed by the CDM and how these illicit activities accounted for rapid development in Owamboland.

Beyond this account, the book takes on the deterministic 'natural resource curse' theory that equates natural resource endowments to a curse resulting in underdevelopment and sometimes conflict. It is argued and proven herein, from a decolonial standpoint, that such an approach is an oversimplification of the political economy of natural resources in Africa in general and Namibia in particular.

The text also provides a contextual account of the contract labour system and details the symbiotic relationship between CDM and the colonial state before highlighting the remaining unanswered questions and areas of further research.

This open access book reconstructs and examines a crucial episode of Anglo-Iberian diplomatic rivalry: the clash between the Portuguese-sponsored Jesuit missionaries and the English East India Company (EIC) at the Mughal court between 1580 and 1615. This 35-year period includes the launch of the first Jesuit mission to Akbar's court in 1580 and the preparation of the royal embassy led by Sir Thomas Roe to negotiate the concession of trading privileges to the EIC, and encompasses not only the extension of the conflict between the Iberian crowns and England into Asia, but also the consolidation of the Mughal Empire. The book examines the proselytizing and diplomatic activities of the Jesuit missionaries, the evolution of English diplomatic strategies concerning the Mughal Empire, and how the Mughal authorities instigated and exploited Anglo-Iberian rivalry in the pursuit of specific commercial, geopolitical, and ideological agendas.

In the 1960s, multinational corporations faced new image problems-and turned to the art world for some unexpected solutions. The 1960s saw artists and multinational corporations exploring new ways to use art for commercial gain. Whereas many art historical accounts of this period privilege radical artistic practices that seem to oppose the dominant values of capitalism, Alex J. Taylor instead reveals an art world deeply immersed in the imperatives of big business. From Andy Warhol's work for packaged goods manufacturers to Richard Serra's involvement with the steel industry, Taylor demonstrates how major artists of the period provided brands with "forms of persuasion" that bolstered corporate power, prestige, and profit. Drawing on extensive original research conducted in artist, gallery, and corporate archives, Taylor recovers a flourishing field of promotional initiatives that saw artists, advertising creatives, and executives working around the same tables. As museums continue to grapple with the ethical dilemmas posed by funding from oil companies, military suppliers, and drug manufacturers, Forms of Persuasion returns to these earlier relations between artists and multinational corporations to examine the complex aesthetic and ideological terms of their enduring entanglements.

The Haute Banque, an elite form of private or merchant banking, emerged in France in the early 19th century, reached its peak around 1850-1860 before declining in the early 20th century and almost disappearing in the 1960s-1980s. Often characterized by their religious origins and family networks, these banking houses escape a clear definition. Their expansion is not limited to France, as banks with similar features can be found in Europe and throughout the world. This book, which brings together some of the best specialists in the field, examines the legacy of the Haute Banque. How and until when did it influence other banking establishments, through its managers, its practices, and its values? What business lines have these bankers helped to shape, right up to wealth management and asset management of today? What was the resilience of these finance companies? Is there a resurgence in the 21st century of the houses or the spirit of Haute Banque?

Robert Greifeld was CEO of NASDAQ for over a decade, during which time it was named Company of the Year, ranked one of the best performing companies in the U.S., included in Fortune's annual list of 100 fastest growing companies and shares of the company's stock rose a whopping 800%. In Market Mover, Bob looks at the headline-making events that took place while he was at the helm from the collapse of Lehman Brothers and the financial crisis of 2008, to Facebook's disastrous IPO and the Bernie Madoff scandal. He takes you exclusively behind the headlines using them as jumping off points for lessons that can be applied to any business, including jumpstarting change, working with technology, finding the best people, and adapting to globalization.

At the end of the 1950s the 100-year-old clothing firm Burberry was a troubled company with an uncertain future, whose new owners did not know what to do with it once they had secured it. Brian Kitson joined Burberry in 1958 expecting a temporary summer job and stayed for over twenty years. His research into the company's distinguished past, encouraged by the last Mr Burberry, began to suggest a possible direction for regeneration...Written with great verve and wit, Burberry Days tells of the author's unexpected adventures as an international travelling Burberry salesman throughout the 1960s and '70s, as well as exploring the origins of the company's emblematic trench coat and the familiar house check. The book also offers some controversial reasons why Britain, with so much to offer - from the Savile Row suit, the Jermyn Street shirt and Scottish cashmere to workforce skills and great design talent - can still only count Burberry in the premier league of international fashion houses.

First published in 1981, this edited collection reviews the operations of state-owned enterprises, examining the actual performance of such organisations in the advanced industrialised countries. The authors consider the regularities and characteristics of state-owned enterprises, in particular the persistent efforts of managers to increase their autonomy and escape from the oversight of government agencies and the public. Chapters consider principles of finance and decision-making in these organisations and provide a truly international perspective with case studies in Italy, France and Britain. This is a timely reissue in context of the current economic climate, which will be of great value to students and academics with an interest in the nationalisation of companies, international business and the relationship between governments and managers.

It seems incredible that a mere 33 years separates the maiden flights of the Barnes Wallis-designed R.100 airship from the beautiful VC10 airliner. It is also remarkable that, in 2013, the latter is still in service, albeit in dwindling numbers, but still representing a company that was formed 102 years ago! Although the VC10 was prefixed with BAC by the time of its entry into service, the aircraft represents the rapid rise of Vickers, which actually embarked on its first aeronautical project in 1908, before establishing an official aviation department in 1911. Vickers produced over 70 different types of aircraft during a 49-year period, not including a host of sub-variants, the Wellington, for example, having 19 alone. Not all were successful, but every one contributed, however small, another nugget of experience, which was either ploughed into the next aircraft or stored away for the future. An ability to think outside the box', was another of Vickers' fortes. A good example of this was not only employing Barnes Wallis, but having such faith in his ideas, which must have seemed quite radical at the time, especially his perseverance and ultimate success with geodetic construction. Wallis had no shortage of critics and many dyed in the wool' employees of Vickers, during the early days, left the company because of his ideas. However, history has shown us that he was right about geodetics, and like Hawker with its Hurricane and Supermarine with its Spitfire, only God knows what the RAF would have done without the Wellington at the beginning of the Second World War. This book gives readers an insight into the aircraft produced by Vickers, as well as a history of the aircraft company itself.

Since its origins in the 1920s as a refrigerator factory in Qingdao supplying the Chinese market, Haier has risen to become a major multinational company, overtaking the likes of Whirlpool and LG, to become the world's leading manufacturer of household appliances today, with revenues of $30 billion. How did Haier achieve this amazing feat? This book examines Haier's organizational transformation, which can be traced back to 1984 when Zhang Ruimin (Haier's current CEO) joined the company, and which became the essence of Haier's sustained competitive advantage. In particular, it looks at the "RDHY Win-Win Model of Employee-Customer Integration", the latest management practice in Haier, which has had a profound effect on the company's performance, and which has captured the attention of academics and managers around the world.

In 2009, social media impresario and entrepreneur Gary Vaynerchuk wrote the international bestseller CRUSH IT! It encouraged aspiring entrepreneurs to use internet marketing to turn their passions, hobbies, and expertise into real businesses. Almost a decade later, Gary returns to the topic with fresh insights and a range of lessons and case studies that recount how dozens of entrepreneurs from around the world have, indeed, CRUSHING IT. Using Gary's proven, multifaceted methods for personal branding, social media marketing, and entrepreneurship, CRUSHING IT is every businessperson's user manual for managing their careers and creating successful businesses in the digital age. Both inspiring and highly practical, CRUSHING IT is a state-of-the-art guide to building your own path to professional and financial success at a time when the rules are being rewritten every day.

The book is about the history of Natuzzi, Italy's largest furniture house. Founded back in 1959 by Pasquale Natuzzi - current Chairman and Chief Executive Officer - in a small village in the South of Italy, Natuzzi is today among the largest players in its sector, with seven manufacturing plants, twelve commercial offices and more than 1200 points of sale worldwide. This book tracks the history of the company, using stories and anecdotes collected through interviews and reading the house organ magazine and the press releases since 1990. The beauty of the company's history lies in putting its social ethical mission at its heart since the beginning while still adopting industrial techniques.

A corporate history of the innovative Benetton Holding Company, Edizione follows the early days of the family-owned brand, through governance and structure changes, mass distribution, infrastructure and network growth, to wider views for the future. In the late 1980s, as a world-class, multi-national and family-run business, the Benetton brand was considered a symbol of Italian entrepreneurial creativity. While at the height of its success, the Benetton family set in motion a process of diversifying its core business, developing its interests in large-scale distribution, infrastructure and the real estate sector. This strategy was made possible by the creation of an independent family-management system: Edizione Srl, today one of Europe's major holding companies. Edizione Srl has investments in many sectors, ranging from motorway and airport catering, infrastructure and mobility, to real estate and agricultural services. 'A shining example of solid, innovative business.' - Ferruccio de Bortoli