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Books > Business & Economics > Industry & industrial studies
The Perthshire I met in June 1962 was devoid of Motorways; steam
trains still worked the branch lines and MOT tests for cars were
far in the future. This story of my time with the Forestry
Commission is really the sequence to my National Service in Germany
that I wrote of in "Two Years" with the Pied Piper of Hameln.
Forestry was changing; coal mining was scaling down and the
labourintensive pit prop market was being replaced by the need for
the more easily mechanised pulp wood to feed the new pulp mill
outside Fort William. Timber Lorries were becoming both longer and
heavier and the forest roads and bridges had to be strengthened to
cope. The natural forests had been depleted by the demands of two
world wars and the new forests planted on heather moors torn by
tractors and giant ploughs. This was the world I worked in for
eight years, and this is the story of the men and machines that
made it possible.
Environmental Fate and Safety Management of Agrochemicals discusses
residue analysis, environmental fate and safety management,
environmental risk assessment, metabolism, resistance and
management, and advances in formulation and application technology
from the academic, government, and industry perspective.
Meaningful ecological and environmental risk assessment of pest
control agents is possible only when accurate and credible
metabolic and environmental fate data is available. The advent of
affordable and sensitive liquid chromatography/mass spectrometry
(LC/MS) has greatly increased our ability to detect environmentally
relevant metabolites and degradation products following the
application of these materials. Furthermore, ecological risk
assessment and monitoring of pesticide resistance in field
populations has become more feasible and cost effective by
employing hig-hroughout molecular diagnostic techniques on the
genetic leve3l and LC/MS techniques on the proteomic and meabolomic
levels.
Efficient formulations and application technologies have greatly
reduced the amount of materials that are required to achieve
effective pest control and hence reduce their ecological and
environmental impacts. Controlled release, stabilization and
dispersion technologies have provided the pest manager with new
tools that allow them to use necessary pest control options in
"best management strategies."
The aim of this publication is to equip managers with insight into
the functioning of public management and administration within the
dynamic southern African context.
From hashtag activism to the flood of political memes on social
media, the landscape of political communication is being
transformed by the grassroots circulation of opinion on digital
platforms and beyond. By exploring how everyday people assist in
the promotion of political media messages to persuade their peers
and shape the public mind, Joel Penney offers a new framework for
understanding the phenomenon of viral political communication: the
citizen marketer. Like the citizen consumer, the citizen marketer
is guided by the logics of marketing practice, but, rather than
being passive, actively circulates persuasive media to advance
political interests. Such practices include using protest symbols
in social media profile pictures, strategically tweeting links to
news articles to raise awareness about select issues, sharing
politically-charged internet memes and viral videos, and displaying
mass-produced T-shirts, buttons, and bumper stickers that promote a
favored electoral candidate or cause. Citizens view their
participation in such activities not only in terms of how it may
shape or influence outcomes, but as a statement of their own
identity. As the book argues, these practices signal an important
shift in how political participation is conceptualized and
performed in advanced capitalist democratic societies, as they
casually inject political ideas into the everyday spaces and places
of popular culture. While marketing is considered a dirty word in
certain critical circles - particularly among segments of the left
that have identified neoliberal market logics and consumer
capitalist structures as a major focus of political struggle - some
of these very critics have determined that the most effective way
to push back against the forces of neoliberal capitalism is to
co-opt its own marketing and advertising techniques to spread
counter-hegemonic ideas to the public. Accordingly, this book
argues that the citizen marketer approach to political action is
much broader than any one ideological constituency or bloc. Rather,
it is a means of promoting a wide range of political ideas,
including those that are broadly critical of elite uses of
marketing in consumer capitalist societies. The book includes an
extensive historical treatment of citizen-level political promotion
in modern democratic societies, connecting contemporary digital
practices to both the 19th century tradition of mass political
spectacle as well as more informal, culturally-situated forms of
political expression that emerge from postwar countercultures. By
investigating the logics and motivations behind the citizen
marketer approach, as well as how it has developed in response to
key social, cultural, and technological changes, Penney charts the
evolution of activism in an age of mediatized politics, promotional
culture, and viral circulation.
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