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Books > Business & Economics > Industry & industrial studies
This comprehensive Handbook offers an extensive overview of current
knowledge of corporate communication from a digital perspective. It
provides a state-of-the-art view of the ubiquitous impact, both
positive and negative, of digital technologies and digitalisation
processes on corporate communication. Bringing together insights
from leading thinkers in the field of digital corporate
communication (DCC), the book explores how digitalisation is
transforming organisations and corporate communication. Chapters
examine new, emerging and progressive topics and future trends in
DCC, including digital hijacking, disinformation and the role of
artificial intelligence. Collectively, they present over 30 case
studies from around the world to help relate theory to practice.
Analysing the changing practices and functions of digitalisation,
the Handbook illuminates how organisations are striving to be
continuously available 24/7 while embracing the new demands of
digital stakeholders. Addressing future challenges facing
increasingly digital organisations, this Handbook will be a
valuable resource for scholars and students interested in strategic
management, branding, marketing and organisational behaviour. Its
overview of CommTech development will also be beneficial for
communication practitioners and organisational leaders seeking to
navigate the expectations of digitally-active stakeholders.
An account of the assault on the Union at Grangemouth in 2013, when
workers were forced to accept cuts in their pay andconditions by
the owner's threat of closure. Written by the Grangemouth convenor,
The Battle of Grangemouth is a vital storyin trying times, and
demonstrates why, now more than ever, being organised is vital for
the defense of basic right at work. Published in association with
Unite the Union.This book tells the story of the industrial dispute
at Grangemouth in 2013, when the owner threatened to close a large
part of the complex unless the workforce accepted severe cuts to
their wages and conditions. The events at Grangemouth represented,
in very acute form, the disaster of contemporary approaches to
running the economy. What was once a publicly owned and well-run
national asset has been allowed to fall into the hands of a company
controlled by one man - Jim Ratcliffe - who thus has been able to
exert immense power over the future of a vital national
resource.Ratcliffe conducted a relentless campaign against the
union at the site, with the intention of removing its main
organisers, partly through exploiting the row in Falkirk Labour
Party over candidate selection. Through these endeavours he
succeeded in inflicting considerable hardship on a large number of
people, but he did not destroy the strong union organisation at
Grangemouth, which remains committed to defending the workforce and
local community from his depredations.
What happens when electric utility monopolies pursue their
acquisition interests undisciplined by competition, and
insufficiently disciplined by the regulators responsible for
replicating competition? Since the mid-1980s, mergers and
acquisitions of U.S. electric utilities have halved the number of
local, independent utilities. Mostly debt-financed, these
transactions have converted retiree-suitable investments into
subsidiaries of geographically scattered conglomerates. Written by
one of the U.S.'s leading regulatory thinkers--a litigating
attorney, regulatory advisor, expert witness and law
professor--this book combines legal, accounting, economic and
financial analysis with insights from the dynamic field of
behavioral economics. With a clear assessment of the 30-year march
of U.S. electricity mergers, the author describes the economic
losses that result when merger promoters and their transactions
face neither the discipline of competition nor the rigors of
regulation. This work is essential reading for regulatory
practitioners, consumer advocates and investment advisors--as well
as citizens concerned with concentration of economic power. The
principles explored are relevant anywhere regulated utility
monopolies have the legal right to merge, acquire or be acquired.
This Handbook brings together experts from around the world to
reflect critically on the relationship between tourism and rural
community development. It first orients the reader in the important
conceptual and epistemological foundations of the topic, before
moving to consider key concepts and the most significant and
salient theoretical and methodological developments in the field.
Chapters written by a range of well-established, leading and
emerging scholars in the field consider crucial issues facing
tourism development in rural communities across different
geographical settings. The Handbook represents a variety of
traditional and emerging forms of scholarly writing, including
theoretically driven chapters, empirical case studies and
first-person narratives, to offer a detailed study of the topic.
With a forward-looking angle, it studies tourism development in
rural areas, including working with rural communities, tourism
governance and ethical considerations. Chapters also consider new
directions in the field, examining food and tourism, degrowth,
landscapes, animals, social impacts and women social entrepreneurs.
This comprehensive and innovative Handbook offers a wealth of
empirical and theoretical knowledge on tourism and rural community
development, and as such will be a critical resource for tourism,
development studies and human geography scholars and students.
Organisations affect all aspects of human existence. They operate
under immense pressure to offer their goods and services
efficiently, economically and at the right time, all within the
confines of the domestic and international laws which govern their
trading. To meet these challenges in today's ever-changing global
environment, the dealings within and between organisations need to
be constantly monitored. Organisational analysis and
intergovernmental relations: a South African perspective discusses
how organisations work, how to conduct organisational analysis and
how organisations can benefit from the advantages of
intergovernmental relations in order to maximise productivity,
effectiveness and profitability. Organisational analysis and
intergovernmental relations: a South African perspective provides
an overview of organisations, and the organisational design and
structures applicable to both the private and public sectors. It
equips managers with the knowledge to analyse the status of their
organisations and decide what approaches to employ in responding to
change (whether planned or unplanned). The book also explores how
the relations between the spheres of government are affected by the
shifting political environment in South Africa.
This illuminating book analyses energy transitions, carbon dioxide
emissions and the security of energy supply in Mediterranean
countries. Unpacking the history of energy transitions, from coal
to oil and natural gas, and from non-renewable to renewable energy
sources, Silvana Bartoletto offers a comparative approach to the
major trends in energy consumption, production, trade and security
in Mediterranean countries in Europe, the Middle East and North
Africa. Â Chapters illustrate the key similarities and
differences between Mediterranean countries that have influenced
energy supply and consumption patterns. Tracing economic
convergence in the last century and highlighting its impact on
energy consumption and carbon dioxide emissions, this timely book
offers critical insights into the problems of energy dependency and
security in areas of political turmoil, as well as crucial insights
into the future of the energy crisis. It concludes with a look to
the future of energy consumption in the age of climate change and
the slow but critical transition to renewable sources. Â
Enlightening and provocative, this book is key reading for scholars
of political science and economics engaged with energy production
and consumption, as well as those studying climate change. Its
historical insights and overview of significant energy trends will
also be useful for policymakers and climate scientists.
Chris Moore's second BBC memoir plunges into the same white-hot
media furnace he so vividly evoked in 2015's Greg Dyke, My Part In
His Downfall.
Elgar Research Agendas outline the future of research in a given
area. Leading scholars are given the space to explore their subject
in provocative ways, and map out the potential directions of
travel. They are relevant but also visionary. This timely Research
Agenda moves beyond classic approaches that consider the
relationship between heritage and tourism either as problematic or
as a factor for local development, and instead adopts an
understanding of heritage and tourism as two reciprocally supported
social phenomena that are co-produced. Chapters draw on case
studies from Europe, North America and Asia, offering important
insights on heritage consumption, hypercommodification, war
tourism, dissonant heritage, decolonizing heritage and the rising
importance of the digital world of tourism. The book commences with
a global overview on the changing paradigm of heritage tourism,
before focusing on heritage and tourism at different scales and the
impacts of globalization on heritagization. It also examines the
political nature of tourism heritage construction and the
experiential turn of heritage tourism practices. An invigorating
read for students and scholars of tourism and heritage studies,
this book offers a multitude of suggestions for pathways for future
research. It is also a timely read for those working with heritage
sites and looking to better understand the intersection between
heritage and tourism.
Handbook of Media Economics provides valuable information on a
unique field that has its own theories, evidence, and policies.
Understanding the media is important for society, and while new
technologies are altering the media, they are also affecting our
understanding of their economics. Chapters span the large scope of
media economics, simultaneously offering in-depth analysis of
particular topics, including the economics of why media are
important, how media work (including financing sources,
institutional settings, and regulation), what determines media
content (including media bias), and the effects of new
technologies. The volumes provide a powerful introduction for those
interested in starting research in media economics.
This timely book takes both a practical and academic perspective of
innovation in sport management, exploring the role of
entrepreneurship in sport. With its interdisciplinary approach, it
provides a holistic overview of the ways in which sport is both
innovative and entrepreneurial. Expert contributors examine how
technological advances, scientific approaches, digitalization and
tournament design shape, or are shaped by, entrepreneurial ventures
in sport management. Chapters also discuss the implications of the
coronavirus pandemic for the sports industry, analysing how sport
entities and managers have had to be innovative in order to adapt
to the new market and unpredictable societal conditions created by
the pandemic. The book reflects on the importance of innovation for
sport management, highlighting the need for futuristic thinking as
sports organisations try to develop better practices. Offering
practical examples of entrepreneurship in sport, this book will be
a useful resource for scholars and students of sports, sport
management and management education. It will also be beneficial for
sports practitioners and managers focusing on organisational
innovation and how to navigate crises.
Truth and power have a difficult relationship. Decision makers are
often required to make judgements that depend upon specialized
knowledge and thus reluctantly surrender power. They are apt to
reject advice inconsistent with their perceived interests,
experiences and cognitive capacities. Speaking Truth to Power aims
to guide the reader through the tangled relationship between truth
and power, manifesting as the interplay between experts and
decision-makers in society. Through a combination of careful
observation and original analysis, the authors draw out the
incentives and tensions that drive the relationship between these
actors. They review some of the history of expertise, consider the
values of experts and decision-makers, and analyze what has
succeeded and what has failed as truth and power have worked
together and against one another, primarily in the U.S. but also
drawing on international examples. Policymaking professionals,
academic experts interested in evidence-based policymaking and
graduate and undergraduate students in public policy, government,
or political science will value this assessment of truth and power.
Taking a comprehensive approach to two central, closely intertwined
themes in the field of transport economics, this illuminating
Handbook recognises the critical socioeconomic importance of
transport pricing and financing. The expert contributors provide
insights into how pricing goes beyond fulfilling pure financial
requirements, and may help pursuing economic efficiency. The
Handbook also devotes attention to new technologies such as digital
payment channels, information provision, and dynamic pricing
techniques. The authors cover the challenges and opportunities
caused by the appearance of new modes of transport such as
ride-hailing and automated vehicles. Furthermore, this timely
Handbook also helps to address ongoing global issues such as
climate change and sustainable development, explicitly recognizing
challenges faced in regions across Africa, the Americas, Asia,
Europe and Oceania. This immersive Handbook will provide
undergraduate and postgraduate students of economics, environmental
science, transport, political science and urban planning studies
with a useful introduction to the topics and the necessary tools to
undertake research in transport pricing and financing.
Practitioners wishing to understand the theory behind transport
pricing and financing decisions will also find this Handbook a
useful resource.
This cutting-edge book presents a detailed overview of digital
marketing strategy, which has evolved following rapid
digitalization that occurred during the COVID-19 pandemic.
Providing detailed examinations of different digital marketing
techniques, it demonstrates how organizations’ digital marketing
strategies can be developed and implemented. Digital Marketing
Strategy features a thorough analysis of how digital marketing can
be utilized to increase sales through new customer acquisition and
through increasing the life cycle value of its existing customers.
Chapters explore how buyer personas can be used to frame marketing
as an advantageous service. Ultimately, this instructive book
highlights that the core of digital marketing is based on market
analysis, the value proposition built on it, and observed
competitive advantage. With fresh insights into the developing
areas of content and influencer marketing, this book will be of
immense worth to students and scholars studying digital marketing
strategy. It will also be highly applicable to those working in the
field of digital marketing who promote products and services that
require buyer judgement.
This comprehensive Research Handbook provides international
perspectives on the role of information systems in environmental
sustainability, drawing on groundbreaking research from leading
scholars to predict future trends. This Research Handbook presents
in-depth studies on green information systems which utilise a
diverse range of approaches and methods, including reviews of
previous literature, experimental studies, surveys, and interviews.
Chapters focus on the development and promotion of energy
informatics, the use of digital technologies in the implementation
of a circular economy, and the role of information systems in
supporting the integration of renewable energy. This Research
Handbook further analyses the ways in which digital nudging, demand
response, and the impact of psychological ownership can influence
consumer behaviour and encourage sustainable consumption. Tackling
the issues facing information systems and the environment on an
individual, organisational, and societal scale, this Research
Handbook will be crucial reading for students and scholars in
business ethics, environmental management, information systems, and
management and sustainability. It will also be beneficial for
practitioners in business management and corporate social
responsibility who are interested in environmental sustainability.
Tourism as an activity is increasingly being criticised for its
exploitative and extractive industrial approaches to business. Yet,
it has the power to transform and to regenerate societies, cultures
and the environment. The desire to explore the world around us is
deeply embedded in many people's psyche, but it comes at a cost to
the environment and often to the residents of the visited
communities. Much of tourism education has been closely linked to
preparing students for future professional practice, but the
challenges and opportunities linked to its consumption require that
its future leaders must exhibit very different values and
understandings to tackle ever more complex and wicked problems from
which tourism cannot dissociate itself. This teaching guide brings
together a compilation of values-based learning experiences that
can be adapted to suit the needs and disposition of individual
instructors. It aims not only to engage students in the subject
matter but also deepen their understanding of its complexity and
interconnectivity and help them become global citizens that lead
lives of consequence. Academics and practitioners in higher
education institutions around the world in many different
disciplines will find the thought-provoking conversation starters
and activities of help in encouraging students to take a multi- or
post-disciplinary approach to explore tourism from a values
perspective. Consultants and academics engaging community
stakeholders in capacity building will value its practical,
accessible information.
Elgar Research Agendas outline the future of research in a given
area. Leading scholars are given the space to explore their subject
in provocative ways, and map out the potential directions of
travel. They are relevant but also visionary. Presenting
cutting-edge research on the future of energy geopolitics, this
visionary and provocative Research Agenda takes a hard look at the
pressing issues faced by energy researchers in the new world
(dis)order. Analyzing through three distinct lenses of
affordability, security and sustainability, this innovative book
begins by tracking the history and evolution of energy politics.
Leading experts in the field identify the sources of instability
within world energy markets, the problems of capital allocation to
finance a growing demand for smart and renewable energy, and the
benefits and costs of geo-economic shifts. A global range of case
studies discuss the future of energy geopolitics, asking pressing
questions about the deployment of clean energy technology, the
implications of hydrocarbon price climbing, and the feasibility and
possibilities of space mining. Ultimately, the book seeks to
elucidate the uncertainties, paths, and impacts of the future
developments in the energy transition and clearly define a future
research agenda for energy politics. In doing so, it attempts to
capture the complexity and constraints facing energy and its
different sources — some that are complementary, some that
compete with one another. Interdisciplinary and international in
scope, this book will prove vital to students and scholars
interested in energy security, politics and policy, alongside those
studying energy markets and finance. It will also prove useful to
policymakers and organizations in the energy sector concerned with
the future of energy.
The foodservice industry is a fundamental part of the hospitality
and tourism industries, and contributes to essential guest
experiences and the meeting of guests' expectations of service
excellence. It encompasses all operations involved in preparing and
serving food and beverages to customers away from their homes.
Understanding the fundamental components of foodservice management
will enhance capabilities and ensure business success. Foodservice
management: an African perspective offers an in-depth analysis of
the integrated complexities of various types of food and beverage
service organisation. Foodservice management: an African
perspective provides an overview of the foodservice industry before
addressing the organising and control functions, then progresses to
the more strategic aspects. Foodservice management: an African
perspective is aimed at students studying towards a qualification
in the fields of hospitality, culinary, food and beverage or
consumer sciences at either higher certificate, diploma or
bachelor's level. This textbook is also suitable for courses in
foodservice management at TVET colleges. Susina Jooste has over 20
years of experience in higher education and programme development
for culinary and hospitality specialisation. She has previously
been the owner and director of a private higher education
institution which offered qualifications in hospitality and events
management, and in hospitality education. She currently serves as
research and development specialist at the NID Training NPC and is
a director of the South African Culinary and Hospitality Educators
Forum.
Along with its interrelated companion volume, The Technology,
Business, and Economics of Streaming Video, this book examines the
next generation of TV-online video. It reviews the elements that
lead to online platforms and video clouds and analyzes the software
and hardware elements of content creation and interaction, and how
these elements lead to different styles of video content. What are
the models of this new content? What kind of cultural and societal
acceleration can we expect? What are the societal implications of
the next-generation media system? What problems are emerging? What
kind of market power is emerging in media industries, around the
world? And how can one deal with them? The author addresses these
questions with facts and figures, ranging across technology,
economics, communications studies, business, policy, and law. He
reviews the regulatory options, and recommends a new approach for
video media. Media professionals in academia, management,
technology, policy and creative production will value the
approachable yet thorough information presented in The Content,
Impact, and Regulation of Streaming Video.
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