In The Wow Factor, Rena will show you how to mastermind and oversee the perfect event-from invitations to choosing the right location, from food and beverages to the subtle hints that make a party great. But more than that, The Wow Factor is also a career manual for anyone desirous of becoming a great event planner. Whether you're planning a single event-personal or business, at home or in a fantastic hotel-or a life's work as an event planner, this book will give you the guidance you need. Rena's enthusiasm for creating perfect events and her deep knowledge will transform the way you look at event planning...whether it's for your wedding, birthday party, business gathering, or a brand-new career for you in event planning. When you learn how Rena makes phenomenal events happen...you'll say "WOW" too

Essay from the year 2012 in the subject Design (Industry, Graphics, Fashion), grade: A, London Metropolitan University, course: FASHION BUYING, language: English, abstract: Topman is a brand from the British international retailer group Arcadia Group holding another eight brands, namely BHS (home), Burton (menswear), Dorothy Perkins (womenswear), Evans (womenswear), Miss Selfridge (womenswear), Outfit (Multibranded shop), Topshop (womenswear) and Wallis (womenswear). Arcadia Group focuses their business culture on consumer focus, commercial flair, strategic focus, energy and drive and the staff. Arcadia Group has more than 500 stores in over 30 markets, plus more than 2,500 stores the UK. Over 225M units are imported to the UK and sent to one of the four distribution centres where about 1500 staff select and distribute them to relevant stores using their own fleet of vehicles. The Fashion Footprint internal programme lunched in 2007 supports this amount of imported items. Its goal is monitor and manage the social and environmental impacts of Arcadia Group's business. Justified by ethical trading, Arcadia Group either has factories or is monitors suppliers in Mauritius, Dubai, Bangladesh, Egypt, Delhi, Sumangali and Uzbekistan. Between 2010 and 2011, Topshop and Topman sold 14,000 fairtrade garments each (Arcadia Group Ltd, 2011). Topman appears as a driving trends high-street men's fashion store creating brilliant, affordable and authoritative menswear. Topman's customer is defined as "hard to pin down" because the products can reach a wide range of different personalities and styles. Topman's product categories consist of menswear, footwear, accessories, stationary and novelty, electronic and grooming as exemplified in the next table.

This book is aimed at helping designers to build a workplace that could facilitate creativity during work. It also tries to help readers to understand designers' ways of facilitating creativity in the workplace. Through acquisition of such knowledge from secondary research of cognitive science documents and qualitative research of designers' workplace patterns, it figured out eight critical features that may contribute to the nurturing of creativity in the workplace. A further design practice were carried out as an demonstration of how to use these guidelines.

Caf s, cabarets, and restaurants have been one of the most common gathering spots for everyone in the social strata - from businesspeople to counter-cultural creatives - for centuries. Today's avant-garde designers and architects are reinventing the genre of restaurant design to take into account environmental sustainability, recycled materials, relation of the restaurant to the historical use of its building, spatial connection to the restaurant's surroundings, and such elements as lighting, furniture, heating, and implementation of the eatery's defined identity. Projects featured in One of a Kind Restaurant Design are examples of cohesive designed dining environments around the world, and are paired with detailed floor and seating plans handy for industry professionals. Restaurants profiled include PHOS in Mykonos, Greece; Bamboo in Jakarta, Indonesia; Fabbrica Bergen in Bergen, The Netherlands; Yellow Tree House in Auckland, New Zealand; and the Jamie Oliver Food Truck in the U.S.

Prologue If you have begun to feel like these passing years have filled your mind with fear and doubt and anxiety and remorse and there is no room for joyful memories; it's a new day We're starting over... right here, in this room with the very things we have to work with, we are going to begin again. What do all these very big issues have to do with your home? Everything Your home is a reflection of how you see yourself It is a point of beginning where you do have control and you can determine the outcome. This is where the fun begins; this is the first step in a joyful journey to a thoughtful approach that will help you discover what feels good to you. We are throwing the traditional rules to the curb and using instinct and emotions to replace strict logic and old school rules. Pick up a pencil and pad and let's make some notes. This is about your feelings; try to prevent logic from overtaking your dreams. You will emerge as an accomplished player in the game of life

A woman sits alone in a darkened boiler-room. A man enjoys hanging suspended from the ceiling. A dirty room indicates the secret sexual proclivities of its occupant. A curtain rustling in the breeze portends fear and paranoia. " The purpose of a room derives from the special nature of a room. A room is inside. This is what people in rooms have to agree on, as differentiated from lawns, meadows, fields, orchards. " Room Behavior is a book about rooms. Composed of texts and images from the most varied sources including crime novels, decorating manuals, anthropological studies, performance art, crime scene photos, literature and the Bible, to name a few Kovitz shapes the material through a process of highly subjective editing, ordering and juxtaposition to create an original, fascinating and darkly funny rumination about the behavior of rooms and the people that they keep. ""Like the rooms he depicts, the pages of this book are host to an evocative and thought-provoking life of their own. - Uptown Magazine" " Strange and clever. - Globe & Mail" " The book is a unique mini-coffee table paperback, beautifully designed.... Much more than a gift book, Room Behavior is something to pause and reflect on whenever you think about rearranging your furniture. Fast Forward" " This is a book to keep, to review again and again. Funny, but deep. Umbrella" Treyf 25th Anniversary edition.""

This is a new release of the original 1929 edition.

Essay from the year 2014 in the subject Design (Industry, Graphics, Fashion), grade: 1.1, Central Queensland University, course: Brand Image Design, language: English, comment: Grade has been converted from Australian (29/30) to German (1.1), abstract: All aspects of a brand image should resonate with its target audience in order to create a meaningful relationship. Before a brand can improve the lives of those who use it, the identity of both needs to be clearly understood by the other. Once this is established, a relationship can be forged and nurtured much like a relationship between two people. Like a relationship, the parties need to bond, to listen, to grow, to be authentic and to stay that way. When Interbrand (2014), the world's largest brand consultancy, released their 2007 Brand Marketers Report, the following five top aspects of successful branding were revealed (Airey, 2007): 1.Consistency 2.Understanding of Customer/Target 3.Message/Communication 4.Creative/Design/Brand ID 5.Relevance Many other aspects were of course discovered in the survey, but the best practises may be found under these top five - the first beating the second by twice the percentage (Airey, 2007). When implemented successfully, valuable brand equity can be attained, attracting a responsive audience and relevant target customers.

Essay from the year 2014 in the subject Design (Industry, Graphics, Fashion), grade: 1.1, Central Queensland University, course: Brand Image Design, language: English, comment: Grade has been converted from Australian (29/30) to German (1.1), abstract: Aesthetics are an integral part of marketing communications, influencing the design of logos, advertising, atmospherics and package design. The strategic management of brand image design is essential to developing and implementing a corporate or brand identity. According to Simonson & Schmitt (1997), aesthetics can create tangible value for an organization because: aesthetics creates consumer loyalty aesthetics allows for premium pricing aesthetics cuts through information clutter, increasing the memorability of the visual marks of the company, which in turn increases its chance of selection at the point of purchase aesthetics affords protection from competitive attacks aesthetics can save costs and increase productivity, as employees and outside suppliers need to spend less time in creating new layouts and messages David Garvin's (1987) book, the Eight Dimensions of Product Quality, consists of performance, features, reliability, conformance, durability, serviceability, aesthetics and perceived quality. The concept defines aesthetics as 'the subjective dimension indicating the kind of response a user has to a product. It represents the individual's personal preference' (Karch, 2008). Aesthetics management should begin with a thorough status quo analysis of every aspect of a company or brand's visual and sensory identity. The objective of this analysis is to get a clear understanding of the identity that the organisation wants to project for itself and its brands in its aesthetic output (its corporate expressions) and how customers perceive the organisation's current aesthetic output (customer impressions). (Simonson & Schmitt, 1997, p.45.) Brand Identity focuses on the following attributes of aesthet"

'How to Create the Best of YOU in Your Home' combines the very best of 'fabulous and affordable' advice from the 'How to Make it Mine' book with the more personal touches found in the 'How to Find YOU in Your Home' book. This two book special offering is jam packed with ideas and practical directions on how to make any space YOUR space, easily, affordably and unimaginably YOU. This book is all about YOU and how to define your space to create harmony, balance and beauty using what you have where you have From the beginning college student to the decorator, this book offers something useful and effective in creating you in your own home. This two year anniversary celebration offer is dedicated to all the DIY creative genius's who routinely look at a spool and see a table; and can find perfect end tables in old wheels. Your reuse, recycle and rebuild attitude inspires the universe

"Universal Design For Safety: Creating Safe & Accessible Living Spaces For All Ages" is a book written for consumers who want to do their own remodeling and renovation to remain in their home and age in place successfully (or just get the most out of their home for the next few years) as well as the professionals who will help them or provide it. The objective is for anyone to achieve a safe, accessible, comfortable, visitable, and convenient living environment while enhancing the enjoyment and value of the home for everyone in the home and those who come to visit. Safety is the key focus for creating living spaces that will meet the needs of those currently in the home or apartment (this book is for owners as well as renters) as well as the next residents - whenever that might be. Universal design appeals to all ages and abilities, and the strategies and solutions that are suggested yield nearly invisible improvements - ones that do not call attention to the design but fit right in as functional elements to achieve a safe design for those living in the home as well as the occasional visit or houseguest. Safety, accessibility, comfort, and convenience are expressed guiding principles. The 7 chapters in this book are; 1 - "Universal Design Promotes Safety," 2 - "Universal Design Has Huge Benefits," 3 - "Easy Universal Design Solutions," 4 - "More Extensive And Intensive Universal Design Solutions," 5 - "More Universal Design Safety And Convenience Strategies," 6 - "Universal Design On The Outside," and 7 - "Summary Of Universal Design For Safety." This book will serve as a ready guide for evaluating safety in the home and designing improvements that will help it appeal to members of the household, visitors, houseguests, and future owners - plus doing the work yourself or having it done.

Edith Wharton (born Edith Newbold Jones, January 24, 1862 - August 11, 1937) was a Pulitzer Prize-winning American novelist, short story writer, and designer. Her works: The Touchstone, 1900 The Valley of Decision, 1902 Sanctuary, 1903 The House of Mirth, 1905 Madame de Treymes, 1907 The Fruit of the Tree, 1907 Ethan Frome, 1911 The Reef, 1912 The Custom of the Country, 1913 Bunner Sisters, 1916 Summer, 1917 The Marne, 1918 The Age of Innocence, 1920 (Pulitzer Prize winner) The Glimpses of the Moon, 1922 A Son at the Front, 1923 Old New York, 1924 The Mother's Recompense, 1925 Twilight Sleep, 1927 The Children, 1928 Hudson River Bracketed, 1929 The Gods Arrive, 1932 The Buccaneers, 1938 Fast and Loose, 1938 (first novel, written in 1876-1877)

Weaving mid-century Continental furniture and modern art by the likes of Frank Stella and Jasper Johns into important American homes, Summers has created a vast collection of cohesive, covetable interiors notable for their streamlined beauty. From a contemporary city penthouse to a 1940s ranch, from Summers Round House, to her 60s Palm Springs getaway, the homes featured range in period and style, but all will serve as inspiration to readers looking to decorate in a Modernist tradition. Summers shares her building blocks of a great modernist house: how the interior should reflect its setting; how to combine fine art with design; why the interior and architecture must be linked; how to build collections; how to modernize traditional houses; and how to restore existing modernist houses. This is essential reading for fans of modernism and minimalism.

The design of a modular, multifunctional room divider is the focus of this research. Designed with Computer-Aided Technology and Computer-Aided Manufacturing processes in mind, the modular unit started as a simple cube for its purity and perfectly geometric qualities (same width, height and depth) and was later developed into more complex objects after careful consideration and various design iterations. These tests regarding shape and size of the unit were made in order to come up with its final design, starting at units that were based on straight lines and angles to curved, almost organic units. A third phase started when the possibility of color was put into discussion and along with it, one could understand the different reactions color can bring when experiencing an object. As a final material for the project, plastic was chosen due to its extreme versatility when it refers to the colors, texture and production process.

"In the following pages the Author has placed before the reader an account of the changes in the design of Decorative Furniture and Woodwork, from the earliest period of which we have any reliable or certain record until the present time. A careful selection of illustrations has been made, and the representations of the different interiors will convey an idea of the character and disposition of the furniture of the periods to which they refer." Contains chapters on Roman furniture, the Renaissance Period and its variations throughout Europe, Asian furniture, and many more. Originally released in 1892.

Creating Space by Niki Schafer is a step-by-step guide to how to design a calm, sane, outrageously gorgeous home and family-life. Inspiring and practical in equal measures it takes you on a journey through the seven spaces of your home creating rooms that work on many levels - aesthetically (outrageously gorgeous), emotionally (calm) and psychologically (sane). This isn't just another pretty interior design book, Creating Space is a guide to understanding how you and your family think and feel. And the design tools taught are as much about family dynamics and the wellbeing of your family as they are about the practical side to creating a home. Niki Schafer is an interior designer, NLP coach and speaker who has lived in more than 100 homes - from New York to Nicaragua to Henley-on-Thames. She runs her own design practice, Dwell-Being, based on the principle of merging design with wellbeing.