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Books > Arts & Architecture > Architecture > Interior design
Furniture Marketing, 2nd Edition, contains an overview of how
furniture products are developed, marketed, and presented to
targeted retailers and consumers. Bennington focuses on developing
an appreciation for furniture as a functional art form. This new
edition covers the entire industry, including types of furniture,
design periods, product development, and manufacturing. The text
also explains how to sell furniture through pricing, promotion, and
distribution. Residential furniture is the main focus of Furniture
Marketing, but there is a chapter on contract furniture. This book
can serve as a helpful reference for students as well as beginning
and experienced employees of manufacturers, retailers, and
wholesalers.
This Southern gentleman's beloved property in bucolic Americus,
Georgia, has absorbed him for over six decades. It consists of four
intimate dwellings that exemplify various southern architectural
traditions - from a mid-nineteenth-century Gothic to a
Palladian-inspired cottage - charming gardens, and out buildings.
Gatewood shares his personal reflections on how he has created a
unique world for himself tailored to his refined sensibility.
Captured in thoughtful photographs, his seductive spaces illustrate
a relaxed Arcadian style. Gatewood describes the hunt for
discovering singular antique and vintage pieces with a poetic
patina. He is an expert on custom paint finishes and composing
subtle colour palettes, and has an innate talent for incorporating
arresting architectural elements. With flair, he has collected art,
antique furnishings, and decorative objects, which are artfully
displayed in the beautifully appointed dwellings. Gatewood respects
the importance of old world craftsmanship and architectural
restoration, and takes delight in designing picturesque grounds and
plantings, as well as creating comfy areas for his beloved dogs and
peacocks. His close friend, Bunny Williams, has contributed a
section about the lessons she has learned from this master of
discernment.
This comprehensive text introduces the reader to the entire process
of planning residential interiors. Extensive full-color photos and
diagrams augment the text to explain what an interior designer
should know to work with other professionals, such as architects,
electricians, and plumbers, to meet clients' housing needs. The
focus on contemporary American housing trends is enriched with
references to interiors from the past and from other countries.
"Meeting Matteo, over 10 years ago in Hoxton Square has led me to
develop a genuine respect and curiosity about his work and
approach. I was excited and apprehensive when I decided to write
his story. Such a responsibility. This book is not simply about
Matteo's transformation from Marketing to the world of Interior
Design over the past decade, but more about what inspires and
drives someone and how they get through it. "From nothing, Matteo
has created a design studio with a reputation for elegance, quality
and quirkiness. I feel lucky to have been allowed such unlimited
access, which has brought me closer to Matteo. I hope what I have
discovered keeps you turning the pages, as I know that there is a
lot more to come. Have a look for yourself." Matteo Bianchi is an
award-winning Interior and Product Designer with an entrepreneurial
flair. Born in Venice, Italy, Bianchi's inherent passion for design
led him to train at the Chelsea College of Art & Design in
London, after a career in marketing and advertising. Matteo Bianchi
is the Founder and Director of Matteo Bianchi Studio, launched in
2007 and he also teaches Interior Design related courses at The
Interior Design School, London and Chelsea College of Art in the
United Kingdom and The United Arab Emirates. Matteo Bianchi's
Studio combines unexpected, unique and refined Interior and Product
Design.
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